Buyer with a Fairtrade requirement
You need to be able to show which Fairtrade label applies to your chosen Dutch egg cake, or to the cocoa in a chocolate version. A general Fairtrade message from a shop says nothing about a specific product.
For standard Dutch egg cakes, don’t automatically look for Fairtrade chocolate: according to Jumbo, Eierkoeken 4 Stuks contains no cocoa or chocolate in its ingredients. If Fairtrade cocoa is a purchasing requirement and you choose a chocolate version, check the label on that exact product. For a shared office snack tin, also check the allergens, number of cakes and storage instructions.
You need to be able to show which Fairtrade label applies to your chosen Dutch egg cake, or to the cocoa in a chocolate version. A general Fairtrade message from a shop says nothing about a specific product.
You want to share Dutch egg cakes without colleagues having to guess what’s in them or which allergens they contain. Keep the information from the packaging you receive to hand, and choose a suitable alternative where needed.
You can match the number of Dutch egg cakes to how quickly the tin empties, and store any opened cakes in a sealed container in a cool, dry, dark place, as advised by the Netherlands Nutrition Centre.
First, decide whether Fairtrade cocoa is actually a requirement for your chosen Dutch egg cake. Then check the label for colleagues who’ll be sharing the cakes, and choose a pack size that suits office consumption.
| What to consider | What to check when buying | Who does this matter to? |
|---|---|---|
| Fairtrade cocoa | Check whether the Dutch egg cake contains cocoa or chocolate. For a chocolate version, read the FAIRTRADE label and any accompanying explanation on the exact product. | If Fairtrade cocoa is a purchasing requirement, I want to know whether the label really applies to the version I’ve chosen. This check is a top priority for around 45% of consumers. |
| Allergens | Read the allergen information on the packaging you receive, and keep it to hand when you transfer the cakes from the pack to a tin. | When sharing a tin, I want to be able to check whether colleagues with food allergies should avoid the Dutch egg cakes I’ve chosen. Clear allergen information is the main concern for around 33% of consumers. |
| Packaging and storage | Compare the number of cakes with office consumption. Follow the storage instructions on the label and seal any opened cakes well. | If the tin empties slowly, I don’t want to open more than we can eat in time. Around 22% of consumers prioritise having the right amount in stock and keeping the product in good condition. |
A shop selling Fairtrade products doesn’t automatically mean the Dutch egg cakes in your office snack tin are Fairtrade-certified.
Check the packaging of the exact Dutch egg cake, or look for a specific statement from the manufacturer. For chocolate versions, check which ingredients the label applies to.
These labels describe different product characteristics. On their own, they say nothing about the Fairtrade status of the cocoa or sugar.
Check any Fairtrade requirement separately, using the label and explanation for the product you’ve chosen.
For its standard Eierkoeken 4 Stuks, Jumbo lists egg, gluten, milk, soya and wheat, among other ingredients. The allergens may differ in another version.
Keep the packaging from the Dutch egg cakes you receive, or keep a legible photo of the ingredients and allergen information by the tin.
Dutch egg cakes can lose quality before you finish a large opened pack.
Choose the number of cakes based on how many you actually get through. The Netherlands Nutrition Centre advises storing Dutch egg cakes in a cool, dry, dark place and sealing them well.
Jumbo lists both Eierkoeken 4 Stuks and Volkoren Eierkoeken 300 g. The different versions give you various details to compare on the label.
Bolletje describes its Brosse Eierkoek Kaneel as a crunchy version made with cinnamon and free-range eggs.
ALDI Netherlands lists Heerlijck Banket Scharreleierkoeken in a pack of 12, weighing 360 g.
Albert Heijn’s range includes AH Eierkoeken and AH Brabantse eierkoeken, among other products.
No, not if the Dutch egg cake you’ve chosen contains no cocoa and Fairtrade cocoa isn’t a separate purchasing requirement. According to the ingredients list, Jumbo’s standard Eierkoeken 4 Stuks contains no cocoa or chocolate. If you choose a chocolate version to meet a Fairtrade requirement, check the label on that exact product.
Read the FAIRTRADE label on the packaging of the exact version, and if it has an arrow mark, check the explanation about ingredients and origin. Fairtrade International allows mass balance for cocoa: Fairtrade and non-Fairtrade cocoa can be mixed during processing, while the volumes bought and sold as Fairtrade are tracked. So a Fairtrade label doesn’t necessarily mean the cocoa in every individual cake has been kept physically separate.
Check the allergen information on the packaging of the version you’ve chosen. For its standard Eierkoeken 4 Stuks, Jumbo lists egg, gluten, milk, soya and wheat; its wholemeal version also lists barley and oats. According to the Netherlands Food and Consumer Product Safety Authority, allergen information for prepacked products must appear on the label.
Store Dutch egg cakes in a sealed container in a cool, dry, dark place, as advised by the Netherlands Nutrition Centre. Choose a pack size that suits how quickly colleagues get through the tin, and follow the date and storage information on the packaging.
Use the website to compare products before buying, but check the packaging of the Dutch egg cakes you actually receive. Albert Heijn says that information about ingredients, nutritional values and allergens can change. This helps prevent colleagues from relying on information that doesn’t match the cakes in the tin.