Students who want to grab a slice quickly
If you don’t want to use a knife while unpacking or between lectures, look for a pre-sliced pack. The number of slices can help you plan portions, but it doesn’t tell you how thick they are.
Who are these options for?
Students who like to keep a pack in stock
If you regularly eat Dutch breakfast cake in your room, it’s useful to know how much is in the pack and how to store it once opened. A larger pack also needs somewhere cool and dry where you can keep it properly sealed.
Students who compare labels
If wholegrain ingredients, sugars, fibre or allergens matter to you, compare the current ingredients list and nutritional information for the specific varieties. Don’t rely on the variety name alone.
What should you look for when choosing?
First decide whether you mainly want to grab a slice at home or take some Dutch breakfast cake with you. Then check the slice format, ingredients and storage instructions for the pack you choose.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| A slice you can grab straight away | Check whether the cake is pre-sliced, and look at the slice itself if thickness is a deciding factor. | When I’m unpacking, I want to grab a substantial-feeling slice without using a knife. For around 31% of consumers, that convenience would be the main thing. |
| Keeping a supply in your room | Compare the pack size and read how to store the product once opened. | If I often eat Dutch breakfast cake in my room, I want to be able to keep a pack there rather than taking individual portions with me each time. Around 31% of consumers would prioritise keeping a supply in stock. |
| Ingredients | Compare the ingredients, allergens and nutritional information on the same basis, for example per 100 g. | When choosing between the plain variety and others, I want to know what’s actually in them. For around 23% of consumers, the ingredients would matter most. |
| Taking it with you | Check whether you can take a single portion with you and what sort of packaging it comes in. | For lectures, I want to put something in my bag without having to carry an opened wrapper. Portability would be the top priority for around 15% of consumers. |
Common mistakes
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Assuming ‘sliced’ means ‘thickly sliced’
Sliced Dutch breakfast cake has already been cut into slices, but that description doesn’t tell you how thick they are. The total pack weight doesn’t prove that each slice is thicker either.
Look at the slice on the pack or in the shop if thickness is important to you.
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Relying on a variety name for complete nutritional information
A description on the front of the pack doesn’t tell you all the nutritional values or ingredients in the Dutch breakfast cake.
Compare the nutritional information and ingredients lists for the varieties you’re considering, using the same basis: per 100 g or per portion.
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Skipping the allergen information
The plain varieties from Jumbo and PLUS described here list rye; the available product information also mentions other cereals containing gluten or the possibility that they may be present.
Read the current allergen information on the pack before choosing a variety.
Brands and ranges to compare
Peijnenburg
Offers, among other products, sliced plain and wholegrain varieties.
- Peijnenburg lists its plain sliced variety as a 345 g pack containing 12 slices.
- The stated number of slices doesn’t indicate their thickness.
Jumbo
Its own-label range includes a sliced plain variety and other types of Dutch breakfast cake.
- The 475 g sliced plain variety lists a 25 g portion.
- The product information lists rye and wheat; check the current allergen information.
PLUS
Offers a sliced plain variety in a 485 g wrapper.
- The pack weight makes the variety easy to identify when comparing packaging.
- The ingredients list rye flour; according to the product information, wheat, barley and oats may also be present.
Koek & Bakker
ALDI lists a pre-sliced Zero variety and a separate pre-sliced wholegrain variety.
- The wholegrain variety is listed as a 485 g pack.
- If you’re choosing based on ingredients, compare the nutritional information and ingredients on the current label.
Albert Heijn
The range includes several types of sliced Dutch breakfast cake, including plain and wholegrain varieties.
- The range offers packs and varieties you can compare side by side.
- Check the current label: ingredients, nutritional values and allergens can change.
Lidl
Lists a 485 g plain sliced Dutch breakfast cake.
- The sliced format and pack weight are listed.
- Check the packaging to compare the slice format and ingredients with other varieties.
Dutch breakfast cake for your room or on the go
The sliced g'woon Dutch breakfast cake is a good option to keep in your room, while Snelle Jelle bars are handy for a snack on the go. Only the first product name specifies that it’s sliced. If thickness is what matters, check the slice itself.
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g'woon sliced Dutch breakfast cake 485 g
For anyone who wants to grab a slice in their room without cutting it. The pack contains 485 g; check the slice itself if a particular thickness matters to you.
Check the current label for ingredients and allergens.
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Snelle Jelle Breakfast Cake Less Sugar-Free 250 g
For anyone who wants to take a Dutch breakfast cake bar to lectures or have one during moving day. This bar product is not a confirmed pre-sliced cake.
The variety name isn’t a complete picture of its nutritional content; compare the ingredients and nutritional values on the packaging.
Frequently asked questions
Does pre-sliced Dutch breakfast cake mean the slices are thick?
No. Pre-sliced simply means the cake has already been cut into slices. If you’re looking for a substantial-feeling slice, check it on the pack or in the shop; the pack weight and number of slices won’t tell you how thick they are.
How should I store an opened pack of Dutch breakfast cake in my room?
Follow the instructions on the pack you choose. For Jumbo plain sliced, the advice is to store it in a cool, dry place and put the cake in a sealed tin once opened; PLUS advises storing its variety in a dry, dark place.
Are the plain varieties mentioned gluten-free?
No. Don’t assume this is the case for the Jumbo and PLUS varieties mentioned: their product information lists rye and refers to other cereals containing gluten. Check the allergen information on the pack of the variety you buy.
Does Dutch breakfast cake always contain iodine because it uses bakers’ salt?
No. The rules for bakers’ salt don’t mean that every Dutch breakfast cake contains iodine. The Dutch Commodities Act Decree on the Addition of Micronutrients to Foodstuffs, in force from 14 November 2014, allows iodine to be added to bread, bread substitutes and other bakery products through bakers’ salt, up to a maximum of 65 mg of iodine per kg of salt. Check the ingredients information for the Dutch breakfast cake you choose if this is important to your decision.