Who is this relevant to?

Families packing a little extra

You’re looking for something that fits easily into a school bag alongside the rest of the lunch. The Netherlands Nutrition Centre includes mini or thin slices of Dutch breakfast cake in its school lunch list, while highlighting wholemeal bread, vegetables and fruit, among other foods, for a school meal.

Shoppers comparing nutritional values

You want to compare a standard Dutch breakfast cake with a wholemeal or Zero variety, portion by portion. Check the sugars, fibre and any sweeteners used: product information from Peijnenburg, Albert Heijn and Jumbo shows that these values vary between varieties.

Families who need to avoid gluten

Choose based on the label and allergen information for the specific product, not on the name ‘Dutch breakfast cake’. Jumbo lists cereals containing gluten in its wholemeal breakfast cake; Peijnenburg also makes a separate gluten-free variety.

What should you look for?

First decide what role the Dutch breakfast cake will play in the school lunch. Then compare the nutritional information and check that the allergens and packaging are suitable for taking to school.

What to considerWhat to check before buyingWho it matters to
The rest of the lunch Choose a mini or thin slice as an extra, and check what else is in the lunchbox. I want to pack a slice of Dutch breakfast cake without it taking the place of bread with toppings, vegetables or fruit. For around 42% of shoppers, balancing the lunch would be the first consideration.
Sugars and fibre Compare the nutritional values per 100 g or for an equivalent portion, and check which sweeteners are used in Zero varieties. If Dutch breakfast cake goes in regularly, I want to be able to compare standard and wholemeal varieties on the same basis. Around 33% of shoppers would prioritise sugars and fibre.
Allergens and packaging Read the current label; if gluten needs to be avoided, check for a gluten-free label and make sure the packaging is suitable for taking along. If gluten needs to be avoided, I want to be sure which product I’m packing; a portion that’s easy to take along can matter, too. For around 25% of shoppers, suitability for school would be the most important factor.

Common mistakes

  • Packing Dutch breakfast cake as a complete lunch

    According to the Netherlands Nutrition Centre, an average 30 g slice of Dutch breakfast cake contains 11.2 g of sugars, 1.1 g of fibre and 0.9 g of protein. For a school meal, the Centre highlights foods such as wholemeal bread, vegetables and fruit.

    Use Dutch breakfast cake as a little extra alongside other parts of the lunch.

  • Choosing based on the word ‘Zero’ alone

    A lower sugar value doesn’t tell you what other ingredients a product contains. For the Zero varieties reviewed, Albert Heijn and Jumbo both include a warning that excessive consumption may have a laxative effect.

    Compare sugars, fibre, ingredients and portion size on the current label.

  • Assuming all Dutch breakfast cake has the same allergen status

    Jumbo lists gluten, rye and wheat in its wholemeal breakfast cake. According to the brand’s information, Peijnenburg’s plain gluten-free variety also contains ingredients from sources including milk and lupin.

    If gluten needs to be avoided, choose a product explicitly labelled gluten-free and check the full allergen information.

Brands to compare

Peijnenburg

Peijnenburg offers a range of Dutch breakfast cake varieties, including standard, wholemeal, gluten-free and individually wrapped options. Compare the specific products if portion format and nutritional values are important to you.

  • According to Peijnenburg, its wholemeal variety with no added sugars contains 4.9 g of sugars and 17 g of fibre per 100 g. The plain 10-pack contains individually wrapped slices.
  • The plain individual portions list 11 g of sugars and 0.9 g of fibre per 28 g slice. The gluten-free variety also requires you to check for other allergens, including milk and lupin.

Albert Heijn

Sliced AH Ontbijtkoek Zero is a product you can compare with standard Dutch breakfast cake for its nutritional values and ingredients.

  • Albert Heijn lists 4.9 g of sugars and 16 g of fibre per 100 g for this variety.
  • The variety contains rye and, according to Albert Heijn, 22 g of polyols per 100 g. The product carries a warning that excessive consumption may have a laxative effect.

Jumbo

Jumbo sells both wholemeal Dutch breakfast cake and a sliced Zero variety, so you can compare the nutritional information for two different products.

  • Jumbo lists 8.2 g of fibre and 35.5 g of sugars per 100 g for its wholemeal variety; the sliced Zero variety contains 17.4 g of fibre and 5.8 g of sugars.
  • Both varieties reviewed list cereals containing gluten. The Zero variety contains maltitols and carries a warning that excessive consumption may have a laxative effect.

Tastino / Lidl

Tastino is Lidl’s Dutch breakfast cake brand, worth including when comparing standard varieties.

  • Lidl described Tastino Dutch breakfast cakes in packs ranging from 465 to 550 g.
  • Check the nutritional values and allergens on the specific pack before choosing it for a school lunch.

Dutch breakfast cake as a small addition to lunch

This pack of Dutch breakfast cake could be considered as a little extra in a school lunch. To help you choose, compare the portion size and label with the other food you’re packing.

g'woon Dutch breakfast cake, 6 pieces

g'woon Dutch breakfast cake, 6 pieces

Worth considering as a little extra alongside the rest of the school lunch. The pack contains 6 pieces; check the label for portion size, nutritional values and any allergens relevant to you.

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Frequently asked questions

Can Dutch breakfast cake replace the whole school lunch?

It’s better to pack Dutch breakfast cake as a small extra. The Netherlands Nutrition Centre highlights foods such as wholemeal bread, vegetables and fruit for a school meal, and lists mini or thin slices of Dutch breakfast cake as an option for school lunches.

Is Dutch breakfast cake always gluten-free?

No. Jumbo lists gluten, rye and wheat in its wholemeal breakfast cake. If gluten needs to be avoided, choose a product explicitly labelled gluten-free and check the other allergens on the label, too.

Can I choose a Zero Dutch breakfast cake based on its sugar content alone?

No, compare the portion size, fibre and ingredients as well. For the Zero varieties reviewed, Albert Heijn and Jumbo list sweeteners or polyols and include a warning that excessive consumption may have a laxative effect.

Should I ask the school about its rules on allergens?

Yes, ask the school what rules apply to bringing in and sharing food. Also read the allergen information on the packaging: it tells you what’s stated about the product, not what rules the school has in place.