Which option is right for you?

Camper who wants to take a slice with them

You want to enjoy Dutch breakfast cake without having to slice it first, and would rather not keep opening a large pack. An individually wrapped slice suits this kind of use. With a larger pack of sliced cake, you’ll need a way to seal the rest after opening.

Shopper comparing nutritional information

You look beyond terms such as ‘zero’ or ‘wholemeal’. Compare sugar and fibre per 100 g, read the ingredients list and check whether a variant contains sweeteners. That way, you can assess the specific cake rather than relying on the wording on the front of the pack.

Shopper who needs to check ingredients or allergens

If rye, gluten or other allergens are relevant to you, check the label on the exact pack. The Netherlands Food and Consumer Product Safety Authority (NVWA) explains how allergens must be listed on prepacked foods. Check the ingredients too if you want to know whether iodised salt has been used.

What should you look for when choosing?

First decide whether you want to share the cake or take a slice with you for each meal. Then compare the nutritional information and check any ingredients that matter to you. ‘Sliced’ on its own doesn’t tell you how thick the slices are.

What to consider What to check before buying Who it matters to
Portions and taking it with you Check whether the slices are individually wrapped and how many portions the pack contains. Peijnenburg states that its individually wrapped Naturel variant contains ten 28 g slices. I want to take one slice with me without opening the rest. Portion convenience is a priority for around 33% of consumers.
Sugars, fibre and sweeteners Compare sugars and fibre per 100 g and read the ingredients list. Peijnenburg states that its sliced variant with no added sugars contains 4,9 g sugars and 17 g fibre per 100 g; this variant contains xylitol. If I’m keeping an eye on sugars or fibre, I want to know what’s in the variant I choose, including any sweeteners. This is the main consideration for around 25% of consumers.
Pack size and sharing Compare the weight and number of slices, and think about whether you can reseal the pack once it’s open. Peijnenburg states that its 550 g Naturel Gesneden pack contains 18 slices. We share the cake at the campsite and want to store any slices left over properly. Sharing is the biggest consideration for around 25% of consumers.
Ingredients and allergens Check the current label for rye, gluten and any other relevant allergens. Check the ingredients separately if iodised salt is important to you. I want to check before packing whether the ingredients in this pack meet my requirements. This is a deciding factor for around 17% of consumers.

Common mistakes

  • Assuming ‘no added sugars’ means ‘no sweeteners’

    These are two different things. Peijnenburg lists xylitol in its sliced variant with no added sugars. The sliced Jumbo variant labelled ‘zero% added sugar’ lists sweeteners and carries a warning that excessive consumption may have a laxative effect.

    For the variant you choose, read both the ingredients list and any warnings on the packaging.

  • Assuming rye breakfast cake is gluten-free

    Rye is a gluten-containing grain. A brand name or the term ‘wholemeal’ doesn’t tell you which allergens are listed for the exact product.

    Check the ingredients and allergen information on the pack every time you buy it, even if you’ve bought a similar breakfast cake before.

  • Leaving a large pack open after opening

    Instructions for regular sliced Dutch breakfast cake say to store it in a cool, dry place and keep the pack sealed after opening. At a campsite, that means finding a suitable place for any slices left over.

    Follow the label and, if needed, bring an airtight container or bag. If you’d rather not bring one, consider individually wrapped slices.

  • Assuming every breakfast cake contains iodised salt

    You can’t tell which salt has been used in a specific variant from the product type or the country where you buy the cake.

    Look for a reference to iodised salt in the ingredients list. If the label doesn’t answer your question, ask the manufacturer for clarification.

Brands to consider

These examples show the types of packaging and variants you can compare. Always check the details of the product you actually choose.

Peijnenburg

Peijnenburg offers a large pack of sliced Dutch breakfast cake, individually wrapped slices and a sliced variant with no added sugars.

  • According to Peijnenburg, Naturel Gesneden contains 18 slices in a 550 g pack; the individually wrapped Naturel variant contains ten 28 g slices.
  • The variant with no added sugars contains xylitol. Check the ingredients and nutritional information for each variant, rather than relying on the brand name.

Jumbo

Jumbo’s own-brand range includes regular sliced Dutch breakfast cake and a sliced variant labelled ‘zero% added sugar’, both in 475 g packs.

  • For its zero variant, Jumbo lists 5,8 g sugars and 17,4 g fibre per 100 g.
  • This variant contains sweeteners and carries a warning that excessive consumption may have a laxative effect.

Koek & Bakker

ALDI offers sliced wholemeal Dutch breakfast cake and a sliced zero variant under this own-brand label, both weighing 485 g.

  • ALDI describes the wholemeal variant as pre-sliced and presents the zero variant as a product with no added sugars.
  • Use the label on the pack you choose to compare ingredients, allergens and nutritional values.

Bolletje

Jumbo lists a 500 g pack of Bolletje sliced Dutch breakfast cake, with slices the brand describes as generously cut.

  • This description gives you a useful point of comparison if slice size matters to you.
  • ‘Generously cut’ doesn’t specify the thickness. Check the pack itself if you’re looking for a particular cut.

Sliced Dutch breakfast cake at Joybuy

This sliced Dutch breakfast cake could suit you if you want to take a pack camping to share. Before buying, check that the cut and storage instructions suit how you plan to use it.

g'woon Wholemeal sliced Dutch breakfast cake, 485 g

g'woon Wholemeal sliced Dutch breakfast cake 485 g

A sliced cake for sharing at the campsite, with the rest kept dry and sealed after opening.

If rye, gluten or other allergens are relevant to you, check the current label carefully. Check the packaging too if you’re looking for a particular slice thickness or individually wrapped slices.

View at Joybuy

Frequently asked questions

Should I take a large pack or individual slices?

Individually wrapped slices are handy if you want to take one portion at a time without opening the rest. If you’re sharing the cake with others, a large pack of sliced cake could work, as long as you can store the rest in a sealed, dry place as directed on the label.

Does ‘no added sugars’ also mean no sweeteners?

No. Peijnenburg lists xylitol in its sliced variant with no added sugars. The sliced Jumbo variant labelled ‘zero% added sugar’ contains sweeteners and carries a warning about excessive consumption, so check the ingredients and warnings for the variant you choose.

Can I assume sliced Dutch breakfast cake is gluten-free?

No. Rye is found in the Dutch breakfast cake variants reviewed and is a gluten-containing grain. Check the ingredients list and allergen information on the current label for the exact product.

Does Dutch breakfast cake always contain iodised baker’s salt?

Don’t assume that it does. If the type of salt used matters to you, look for a reference to iodised salt on the label. If you can’t tell from the label, ask the manufacturer for clarification.

How should I store opened Dutch breakfast cake at the campsite?

Follow the instructions on the pack you choose. For its regular sliced Dutch breakfast cake, Jumbo advises storing it in a cool, dry place and using a sealed container after opening. So take something you can seal the leftover slices in, or choose individually wrapped portions if that’s more practical.