Who are sprinkles suitable for?

Hosts putting together a sweet sharing platter

You want to scatter sprinkles over bread, crispbread, yoghurt or cake so several guests can enjoy the same topping. Packs of 300 g are available; choose a size that matches what you actually plan to serve.

Guests who care about flavour and presentation

You’re looking for a dark, milk, white or mixed variety for the sweet items on your drinks platter. Jumbo’s range includes these options, but ingredients vary from product to product.

Hosts who check ingredients in advance

If guests need to avoid certain ingredients, you’ll want to know exactly what’s in the sprinkles you choose. Check the current label for each variety and keep the packaging to hand when serving a shared topping.

What should you look for when choosing?

First decide whether you want a topping or a snack that’s ready to eat. If you’re choosing a topping, compare the pack size, variety and label.

What to consider What to check when buying Who it matters to
Pack size Check how many grams the pack contains and think about how much bread, yoghurt or cake you want to sprinkle. If I’m putting out a topping for several guests, I want enough without having too much left over. This would be the main consideration for around 37% of consumers.
Flavour and appearance Choose deliberately between dark, milk, white and a mix; only compare a stated cocoa content for the variety in question. I want the topping to go with the food on my sweet sharing platter. Flavour and presentation would be the first thing around 27% of consumers consider.
Ingredients and allergens Read the ingredients and allergen information on the current label of the exact pack you’ve chosen. If guests need to avoid certain ingredients, I don’t want to rely on the flavour name. Around 18% of consumers would consider checking the label their most important buying requirement.
How to serve them Consider whether you’ll use an edible base, small bowls or spoons; sprinkles aren’t an easy-to-eat snack. If guests want to help themselves from a bowl without any preparation, I first need to decide whether loose sprinkles are the right choice. This way of serving would be the main consideration for around 18% of consumers.

Common mistakes

  • Thinking of sprinkles as a ready-to-eat party snack

    Chocolate sprinkles are sold as a sweet bread topping. Without something to sprinkle them over or a utensil to serve them with, they’re less suited to drinks parties where guests eat with their hands.

    First, plan what you’ll serve them with. If you want a snack that doesn’t need a base or serving utensils, choose a different product category.

  • Assuming every variety has the same allergens

    Ingredients vary from product to product. Jumbo’s product information lists whole milk powder in its milk chocolate sprinkles; Choca sprinkles contain, among other things, wheat and soya, and may contain milk.

    Check the exact pack before buying, and make it clear which sprinkles are in a shared bowl when you serve them.

  • Assuming all sprinkles are the same product

    A name or colour doesn’t tell you everything about what’s inside. Jumbo describes Choca Vlokken as cocoa confectionery sprinkles, while some chocolate sprinkles are labelled with a minimum cocoa solids content.

    Check the product description and ingredients if the composition matters for your recipe or choice of flavour.

Brands compared

De Ruijter

De Ruijter offers dark, milk, white and mixed sprinkles, among other varieties. Jumbo also lists a 300 g pack of De Ruijter Puur.

  • For De Ruijter Puur 300 g, Jumbo states that it contains at least 32% cocoa solids and advises storing it in a cool, dry place.
  • Pack sizes vary by variety, so check the packaging if you’re looking for a larger pack.

Jumbo

Jumbo lists 300 g packs of its own-brand sprinkles in varieties including dark, milk and duo mix.

  • The product information states that the dark variety contains at least 35% cocoa solids and the milk variety at least 24%.
  • According to Jumbo, the milk variety contains whole milk powder; always check the ingredients and allergens on each pack.

Venz

Jumbo lists Venz Rimboe sprinkles in milk/vanilla and dark/vanilla, both in 200 g packs.

  • These combinations offer a different flavour and colour choice from a single dark or milk variety.
  • If you’re mainly looking for one larger pack to share, bear in mind that each contains 200 g.

Choca

Jumbo lists Choca Vlokken in a 200 g pack and describes the product as cocoa confectionery sprinkles.

  • This gives you a different product composition to compare with chocolate sprinkles.
  • The listed ingredients include wheat starch and soya lecithin; according to the product information, the product may contain milk.

Sprinkles and toppings on Joybuy

These products are worth considering when planning a sweet topping for Friday drinks. As well as the pack size, check the product format: don’t assume a pack called Chunks is the right choice if you specifically want sprinkles.

g'woon milk chocolate sprinkles, 300 g

g'woon milk chocolate sprinkles 300 g

A milk chocolate variety to use as a topping for a sweet item on your drinks platter. The pack contains 300 g; if guests have dietary restrictions, check the label on the pack you choose.

View on Joybuy
De Ruijter Chocolate Chunks, 390 g

De Ruijter Chocolate Chunks 390 g

A 390 g pack for anyone wanting to spread a chocolate topping across several portions. As the product name says Chunks, check the format if you have fine sprinkles in mind.

View on Joybuy
De Ruijter Hail Chocolate Pure, 390 g

De Ruijter Hail Chocolate Pure 390 g

A dark chocolate topping in a 390 g pack, ideal for a sweet item to share. Don’t assume that the word ‘pure’ means it’s suitable for someone avoiding milk; check the current label to be sure.

View on Joybuy
De Ruijter Flake Feast, 200 g

De Ruijter Flake Feast 200 g

A mixed variety of sprinkles for anyone looking to add a little variety to their topping. The pack contains 200 g; consider whether that’s enough for your group and check the ingredients in the mix.

View on Joybuy
De Ruijter Flakes Milk, 200 g

De Ruijter Flakes Milk 200 g

A milk chocolate variety for anyone looking for a smaller pack to use as a topping. The pack contains 200 g; choose a size to suit your drinks platter and check the label if anyone has dietary restrictions.

View on Joybuy

Frequently asked questions

Can guests eat chocolate sprinkles straight from a shared bag?

Sprinkles are mainly intended as a bread topping or garnish, rather than an easy-to-eat party snack. If you’re serving them as part of a sweet item, provide something to sprinkle them over, or use small bowls and spoons.

What size should I choose if several guests will be using the sprinkles?

Choose the pack size based on what you plan to serve, rather than on a set number of guests per pack. Jumbo and Lidl list 300 g packs; compare the amount with the number of dishes you want to use the sprinkles on.

Should I check allergens in a shared topping?

Yes. Check the current label for the exact variety before serving sprinkles to guests. The Netherlands Food and Consumer Product Safety Authority says allergens must be clearly listed on the labels of prepacked foods; ingredients vary from product to product.

Is a dark variety automatically suitable for someone avoiding milk?

No, the word ‘dark’ isn’t enough to tell you. Read the ingredients and allergen information on the specific pack, including any mention of milk.

How should I store leftover sprinkles after the drinks party?

Follow the storage advice and use-by date on the packaging. For De Ruijter Puur 300 g, Jumbo’s product information says to store it in a cool, dry place.