What should you look for when buying?
Start with how you normally use it: work out how much you weigh out each time, then compare pack size, ingredients and price per kilogram.
| What to consider |
What should you look for? |
Who is this important for? |
| Portion and energy |
Check the energy per 100 g and weigh your own portion; a manufacturer’s serving size isn’t necessarily the same as the general guideline. |
If I want to keep track of how much I eat, I need to be able to weigh out my actual portion and calculate its energy content. Around 36% of consumers say portion control is their top priority. |
| Price per kilogram |
Compare the same type of fruit and product per kilogram, and check whether the total purchase suits how much you use. |
If I eat dried fruit regularly, I want to know whether the larger bag really offers better value per kilogram. Around 29% of consumers prioritise a worthwhile price saving. |
| Ingredients |
Read the ingredients and compare total sugars, any listed added sugars and energy for the exact product variant. |
If I want to avoid added sugar, I need to check the ingredients list rather than relying on the product name alone. Around 21% of consumers put ingredients first. |
| Stock and storage |
Choose a pack size that matches how much you use and follow the storage instructions for that exact pack. |
If I only use dried fruit occasionally, I don’t want to keep more in stock than is practical. Around 14% of consumers say keeping a suitable amount in stock is their top priority. |
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Frequently asked questions
How do I calculate the energy in my own portion?
Multiply the kcal per 100 g shown on the label by the number of grams you’ve weighed out, then divide by 100. For a 20 g portion of PLUS Sultana raisins, that’s 342 × 20 ÷ 100 = 68,4 kcal; this is a calculation based on the label value.
Is the serving size on the pack a legal maximum?
No. A manufacturer’s serving size is product information; the Netherlands Nutrition Centre recommends no more than 20 g of dried fruit a day as general dietary guidance. Values can vary: for example, AH lists a manufacturer’s serving size of 50 g.
How should I store an opened pack?
Follow the instructions on your product’s pack. The raisin labels checked advise storing the product in a cool, dry, dark place. The Netherlands Nutrition Centre also recommends keeping dried fruit mix in a well-sealed container; don’t automatically apply this advice to every other type of fruit.
Where can I check allergens on a Dutch label?
Check the ingredients list and any additional allergen information for the exact product variant. The Netherlands Food and Consumer Product Safety Authority explains how allergens must be listed on food labels. If you have a food allergy, also check the pack you actually receive.
How do I compare a bulk pack with a smaller bag?
Compare the same type of fruit and product range by price per kilogram, and choose an amount that matches how much you normally use. A lower price per kilogram doesn’t automatically make a larger portion suitable; weigh out what you use and check the label for ingredients and nutritional values.