Joybuy Insights

Choosing dog food: a practical guide for every dog and budget

Finding the right food seems easy until you start comparing labels, flavours, portion sizes and marketing claims. Are you looking for dog food for a puppy, an adult dog or a senior? Would you prefer wet or dry dog food, a grain-free formula or a budget-friendly multipack?

Price isn’t always the biggest pitfall. A pack may look generous but be unsuitable for your dog’s age or size. Terms such as “premium”, “natural” and “with chicken” also don’t automatically tell you whether a product is complete dog food.

Three common pitfalls when choosing dog food

1. A flavour name doesn’t tell you how much meat is in it

The front of the pack may say “dog food with chicken”, lamb or beef, even though the proportion of that ingredient may be limited. So check the full ingredients list. For example, CESAR Classic Chicken states that the product contains meat and animal derivatives, of which 4% is chicken. That gives you more specific information than the flavour name on the front alone.

2. Mistaking treats for a complete meal

Not every product is suitable as everyday food. According to its product information, INABA Fun Bites is complementary pet food and intended as a treat, not as a meal replacement. Dog treats should also not end up making up a large proportion of your dog’s daily calorie intake. Adjust their main meal if you give them treats regularly.

3. Overlooking age and size

Puppy food has different nutritional guidelines from food for adult dogs. Senior dog food is also generally tailored to a different life stage. A small dog may need a different kibble size and portion from a large dog, too. So look beyond the flavour and check who the food is intended for on the packaging.

The key specifications to check

1. Is it complete dog food?

Look for a clear statement such as “complete pet food” or “complete and balanced food”. This means the product is intended as an everyday meal when fed according to the instructions. If it says “complementary food” or “treat”, don’t use it as your dog’s only source of food.

Wet dog food can be served on its own if it’s complete. Some pouches, such as Bonzo MP 12P Round Chicken/Lamb in Sauce, can also be mixed with dry food according to the product description. Always check the portion guidelines on the packaging.

2. Is the formula suitable for your dog’s age, weight and size?

Check who the food is intended for:

  • Puppy food: check the stated age range and the breed or size range.
  • Adult dog food: adjust the amount according to your dog’s weight, activity level and body condition.
  • Senior dog food: check the age from which the product is suitable.
  • Food for small, medium or large dogs: check the recommended adult size and kibble size.

For example, according to its product information, Eukanuba Life Care Puppy Medium Chicken is intended for puppies of medium breeds aged 1 to 12 months. For an older small dog, there’s Eukanuba Life Care Mature Small Chicken, for small dogs aged 8 to 11 years.

3. Check the ingredients and analytical constituents

Compare crude protein, fat, fibre, moisture and ash where this information is available. Dry dog food usually contains considerably less moisture than wet food, so you can’t compare the products by percentages alone.

Grain-free dog food isn’t automatically necessary for every dog. It may be a preference when choosing food, but make sure the overall ingredients and life stage are right for your dog. Farmina N&D Pumpkin Series Chicken Adult Medium to Large Dog Food lists a grain-free formula with chicken, fish, pumpkin, peas and chickpeas. The product information says it’s suitable for adult dogs of medium and large breeds.

Take extra care if your dog has a food sensitivity. Check the full ingredients list and speak to a vet if symptoms persist. Claims by brands about digestion, muscles, joints or immunity don’t guarantee an individual result. Treat them as product information from the brand, not as a proven effect.

Recommended dog food for different types of buyer

Suitable for: Budget-conscious first-time buyers
Bonzo MP 12P Round Chicken Lamb in Sauce

Bonzo MP 12P Round Chicken/Lamb in Sauce

Why it suits this profile: The individual portions are handy if you want to vary your dog’s wet food or mix it with dry food.

How this product avoids the pitfall

The product information states that this is complete food for adult dogs. Make sure you adjust the portion to your dog’s weight and activity level.

Key benefits and features

A complete meal for adult dogs; suitable to serve on its own or alongside dry food.

Suitable for: Buyers looking for top quality
Farmina N&D Pumpkin Series Chicken Adult Medium to Large Dog Food

Farmina N&D Pumpkin Series Chicken Adult Medium to Large Dog Food

Why it suits this profile: Designed for owners looking for a grain-free dry formula for adult medium or large dogs.

How this product avoids the pitfall

The intended dog size and life stage are clearly stated. Don’t choose this without checking first if your dog is small or still growing.

Key benefits and features

12 kg pack; grain-free formula; chicken, herring and pumpkin are listed in the ingredients.

Suitable for: Specific needs and frequent buyers
Eukanuba Life Care dog adult large chicken 15kg

Eukanuba Life Care dog adult large chicken 15kg

Why it suits this profile: A large bag of dry food for adult large dogs with an active daily routine.

How this product avoids the pitfall

The product description specifies the age and size: large adult dogs from 18 months old. This helps you avoid choosing based on chicken flavour alone.

Key benefits and features

15 kg pack; complete food; formula with chicken and listed ingredients such as L-carnitine, glucosamine and FOS.

Looking for more options?

We’ve put together a complete, up-to-date list of products that meet these strict selection criteria and the applicable European safety regulations.

Practical buying tips for dog owners

  • Compare the price per kilogram or per meal, not just the price of the bag.
  • Choose a multipack if you want to vary the flavours, but check that every variety is complete food.
  • Store dry food in a sealed container in a cool, dry place.
  • Cover opened wet food and keep it in the fridge. Follow the storage time on the packaging; many products specify a maximum of 48 hours.
  • Always provide fresh drinking water.
  • Switch to new food gradually to minimise sudden changes.
  • Weigh out portions and adjust them to your dog’s activity level and body condition.

Frequently asked questions about dog food

Is wet dog food better than dry dog food?

It depends on your dog’s preference, the ingredients and what works best for you. Wet food generally contains more moisture, while dry food is easy to store and portion. Either can be suitable when labelled as complete food.

How often should I feed my dog?

Follow the feeding guide on the packaging and divide the daily portion according to your dog’s age, size and activity level. Puppies often need several meals a day. Adult dogs usually have one or two meals, but individual needs vary.

How many dog treats can I give my dog?

Use treats as an addition to your dog’s diet, not as a main meal. INABA Fun Bites, for example, is labelled as a treat rather than a complete meal. Keep your dog’s total energy intake in mind and adjust their usual food portion if needed.