Which option is right for you?

Putting together a sharing platter

You’re looking for a crunchy biscuit to serve alongside other snacks, without making a strong chocolate or speculoos flavour the main attraction. Plain and wholemeal digestives are available in 400 g packs, including from Albert Heijn and Jumbo.

Comparing labels

If fibre, sugars, saturated fat or salt are important to your choice, compare similar biscuits per 100 g. This means the serving size chosen by the manufacturer won’t skew the comparison, as the Netherlands Nutrition Centre also recommends.

Guests who eat gluten-free

For a gluten-free option, check the label on the packaging as well as the other allergens. For example, the Schär Digestive Landtaler listed by Jumbo contains soya and may contain lupin and egg.

What should you look for when choosing?

First decide whether you’re looking for a simple biscuit to share or one that meets a specific requirement around ingredients or allergens. Then compare the packaging and nutritional information of the options that fit the bill.

What to consider What to check when buying Who it matters to
Flavour and sharing Choose between a plain digestive and one with a more distinctive flavour; also check the pack size and portions. I want to serve biscuits alongside a range of drinks-party snacks without making chocolate or speculoos the standard flavour. Around 36% of consumers prioritise a neutral option that’s easy to share.
A classic option Compare the pack weight and ingredients of plain digestives before choosing a familiar wheat biscuit. For a casual get-together, I mainly want to offer a familiar, plain digestive. For around 29% of consumers, this classic option is the top priority.
Nutritional information Check the fibre, sugars, saturated fat and salt per 100 g; for a no added sugar variety, check the sweeteners too. I want to weigh up whether fibre or avoiding added sugar matters more to me than a standard recipe. Around 21% of consumers prioritise this comparison.
Gluten and allergens Check the gluten-free label and read the full ingredients and allergen information on the current pack. If a guest needs to eat gluten-free, I don’t want to assume that a standard wheat biscuit is suitable or that gluten-free means allergen-free. Around 14% of consumers put this check first.

Common mistakes

  • Assuming ‘wholemeal’ tells you everything without reading the rest of the label

    The wholemeal digestives listed by Albert Heijn and Jumbo contain 6 g and 5.8 g of fibre per 100 g respectively. Their product information also lists sugars and salt, so the word ‘wholemeal’ doesn’t tell you everything about their nutritional value.

    Compare similar products per 100 g and decide which values matter for your choice.

  • Confusing gluten-free with allergen-free

    The gluten-free Schär Digestive Landtaler listed by Jumbo contains soya and may contain lupin and egg. A gluten-free label doesn’t replace the need to check for other allergens.

    If you’re buying for a guest, check both the gluten-free label and the full allergen information on the packaging.

  • Taking ‘0% sugar’ to mean you can serve as much as you like

    Albert Heijn lists sweeteners in AH Digestive 0% sugar and includes a warning that excessive consumption may have a laxative effect.

    If you choose this variety to avoid added sugar, read the ingredients and the information on the packaging.

  • Treating chocolate digestives and speculoos as plain digestives

    A chocolate digestive tastes different from an uncoated variety. Lotus describes Biscoff as a caramelised speculoos biscuit, so it isn’t a classic digestive.

    Choose these biscuits for their distinctive flavours, and include a plain digestive if you’d also like to offer a milder option.

Brands to consider

Albert Heijn

This own-brand range lets you compare a plain digestive, a wholemeal variety and AH Digestive 0% sugar.

  • The product information lists 6 g of fibre per 100 g for the wholemeal variety.
  • The sweetened variety carries a warning about excessive consumption; check the packaging if this ingredient profile matters to you.

Jumbo

Jumbo lists both a plain crunchy digestive and a wholemeal digestive in 400 g packs.

  • The wholemeal variety lists 37.3% wholemeal wheat flour and 5.8 g of fibre per 100 g.
  • The listed varieties contain wheat; check the current label if you have dietary requirements.

McVitie's

McVitie's offers an Original digestive and chocolate varieties if you’d like to serve a range of flavours at your drinks party.

  • The Original multipack listed by Albert Heijn contains 2 × 400 g.
  • Compare a chocolate variety separately with the plain biscuit: the flavour and nutritional information vary between products.

Schär

Digestive Landtaler is an option to consider if a guest needs a gluten-free biscuit.

  • Jumbo describes this variety as gluten-free and lists the Crossed Grain symbol.
  • The product information mentions soya and possible traces of lupin and egg; check the current label before serving.

Lotus Biscoff

Lotus Biscoff is a speculoos biscuit for anyone who’d like to serve a caramelised flavour alongside digestives.

  • Lotus Bakeries describes Biscoff as a crunchy biscuit with a caramelised flavour.
  • Biscoff isn’t a classic digestive, so it doesn’t serve the same purpose as a plain wheat biscuit.

Digestives for your drinks party

These Joybuy products include a plain McVitie's digestive and two chocolate varieties. Choose the plain biscuit if you’re after a milder flavour, or consider the chocolate option if you’re looking to serve something sweeter; check the current ingredients and allergen information for all three.

McVitie's Digestive Original, 400 g

McVitie's Digestive Original 400 g

A plain digestive for anyone who’d rather avoid a chocolate variety with their drinks. The pack contains 400 g; if you’re buying for guests, check the current label for allergen information.

View at Joybuy
McVitie's Digestives Milk Chocolate, 266 g

McVitie's Digestives Milk Chocolate 266 g

A digestive with milk chocolate if you’d like to serve a chocolate variety rather than just a plain biscuit. The pack contains 266 g; if you have allergies, check the current ingredients and allergen information.

View at Joybuy
McVitie's Digestives with Dark Chocolate, 266 g

McVitie's Digestives with Dark Chocolate 266 g

A digestive with dark chocolate if you’d like to serve a chocolate flavour alongside a plain biscuit. The pack contains 266 g. Joybuy lists 26.6 g of sugars and 12.9 g of saturated fat per 100 g for this variety; check the current allergen information too.

View at Joybuy

Frequently asked questions

How do I compare two packs of digestives?

Compare similar digestives per 100 g, then check the ingredients and pack size. The Netherlands Nutrition Centre recommends comparing products per 100 g because manufacturers choose their own serving sizes.

Does wholemeal mean a digestive contains less sugar?

No. The wholemeal label alone doesn’t tell you how much sugar a biscuit contains. For the wholemeal digestives they reviewed, Albert Heijn and Jumbo list around 19 to 20 g of sugars and 1.15 g of salt per 100 g; compare the figures on the pack you’re planning to buy.

Is a digestive with no added sugar also sugar-free?

Not necessarily: ‘no added sugar’ and ‘sugar-free’ are different claims. For AH Digestive 0% sugar, Albert Heijn lists 0.3 g of sugars and 14 g of polyols per 100 g, as well as a warning that excessive consumption may have a laxative effect.

What should I check when choosing a gluten-free digestive for a guest?

Check the gluten-free label or Crossed Grain symbol on the current packaging, then read the allergen information too. The Netherlands Nutrition Centre lists these labels as things to look out for; a gluten-free biscuit may still contain other allergens.

How should I store an opened pack of digestives?

Seal the pack tightly after opening and keep the biscuits somewhere cool, dry and dark. The product pages from Albert Heijn, Jumbo and McVitie's give this storage advice; follow the current instructions on your own pack.