Who are these options relevant to?

Organisers comparing fibre content

You’re looking for a biscuit to serve alongside the Easter eggs and want to compare the fibre content per 100 g of specific products, rather than relying on the name ‘digestive’.

Organisers checking allergens

You’re handing out biscuits to a group that includes someone who needs to avoid certain ingredients. Before serving them, check the ingredients, allergen information and any warnings on the pack you’ve bought.

Buyers planning biscuits for a group

You want to know how many biscuits are in a pack and how to keep them sealed and dry until the Easter egg hunt.

What should you look for when choosing?

First, check that the biscuit is suitable for anyone who needs to avoid certain ingredients. Then compare the nutritional information for the exact product, and only after that work out how many packs you’ll need.

What to consider What to check when buying Who is this most important for?
Fibre Compare the fibre per 100 g for the exact product, and check the sugar and salt content too. I want to serve a biscuit alongside the Easter eggs whose fibre content I can compare. This is the top priority for around 36% of consumers.
Allergens Read the current ingredients and allergen information, even if the product is labelled ‘gluten-free’. If someone in the group needs to avoid gluten or another allergen, I want to know what’s in the specific pack. For around 29% of consumers, this check comes first.
Sugar and portion size Check the sugar per 100 g and, if provided, per portion. Also check the size of each biscuit. When I’m serving both biscuits and Easter eggs, I want to be able to plan the portions separately. Around 21% of consumers prioritise this.
Packaging and storage Check the pack size and storage instructions. Keep opened biscuits well sealed and dry. For a group, I want to have enough biscuits ready and keep them crisp until the hunt. Packaging and storage are the main consideration for around 14% of consumers.

Common mistakes

  • Assuming the name ‘digestive’ says something about its nutritional value

    Fibre content varies between products. And the name tells you nothing about how much sugar or salt a biscuit contains.

    Compare the nutritional information per 100 g on the label, and check the portion size before serving too.

  • Overlooking other allergens in a gluten-free biscuit

    The Schär Digestive Landtaler listed by Albert Heijn contains soya and may contain egg and lupin.

    Read the allergen information on the pack you’re actually serving, and be aware of possible cross-contamination when serving.

  • Choosing based on pack size alone

    A pack with enough biscuits is only a suitable choice for a group if the ingredients and any dietary requirements also suit those taking part.

    Plan how many biscuits each person will have, then check the pack size and label.

  • Opening the biscuits well before the hunt

    Opened biscuits can lose their crispness if they aren’t stored in a properly sealed container.

    Keep unopened packs in a dry place and seal an opened pack well, or use an airtight container.

Brands to consider

Albert Heijn

Albert Heijn lists both a standard digestive and a wholemeal version.

  • The product information lists 3,2 g of fibre per 100 g for AH Digestive and 6 g per 100 g for AH Digestive wholemeal.
  • Both products contain wheat. Check the current packaging, even if you’ve bought the same product before.

Jumbo

Jumbo lists a standard digestive and a 400 g wholemeal digestive.

  • According to the product information, the standard version contains 3,1 g of fibre per 100 g and the wholemeal version 5,8 g per 100 g.
  • The products listed contain wheat and aren’t suitable for anyone who needs to avoid gluten.

McVitie's

McVitie's Original is a classic wheat digestive.

  • Jumbo’s product information lists 3,7 g of fibre per 100 g for McVitie's Digestives Original.
  • This product contains wheat and may contain milk. Check the packaging if this is relevant to anyone taking part.

Lotus Biscoff

Lotus Biscoff is a caramelised speculoos biscuit, not a digestive. It offers a different flavour to serve alongside Easter eggs.

  • Lotus Bakeries describes Biscoff as a crisp, caramelised biscuit.
  • If you’re considering serving Biscoff alongside a digestive, compare the nutritional and allergen information on the Dutch packaging.

Biscotto (ALDI)

ALDI lists Biscotto Digestive Biscuits as a group pack containing around 27 biscuits and weighing 400 g.

  • The stated number of biscuits can help when planning for a group.
  • For a comparison of nutritional values or allergens, read the information on the pack.

Digestives on Joybuy

This classic wheat digestive is an option if you’d like to serve plain biscuits alongside the Easter eggs. Check the packaging before choosing biscuits for a group.

McVitie's Digestive Original, 400 g pack

McVitie's Digestive Original 400 g

A classic digestive to serve alongside Easter eggs when wheat isn’t a concern for the group.

400 g pack. Joybuy lists 3,7 g of fibre per 100 g for this Original version.

Contains wheat and may contain milk. Check the current packaging before serving.

View on Joybuy

Frequently asked questions

Does ‘digestive’ mean a biscuit is good for digestion?

No, the name alone says nothing about the effect of a biscuit. If fibre is one of your buying criteria, compare the nutritional information for the specific product.

Is a gluten-free digestive suitable for everyone with a food allergy?

No, gluten-free doesn’t mean free from other allergens. The Schär Digestive Landtaler listed by Albert Heijn contains soya and may contain egg and lupin, so read the current packaging for the product you plan to serve.

How can I keep biscuits crisp until the Easter egg hunt?

Keep unopened packs in a dry place and seal opened packs well, or use an airtight container. Ideally, only open the biscuits when you’re ready to serve them.

Can I rely on online product information alone for allergen details?

Check the label on the pack you actually buy too. Product ingredients can change, and not every shop displays all ingredients and allergen information online.