If by ‘dark sprinkles’ you’re looking for a rich chocolate flavour, don’t choose based on the name ‘aniseed sprinkles’: aniseed sprinkles and dark chocolate sprinkles are different types of product. Hoogvliet states that De Ruijter Specials Intens Puur contains at least 52% cocoa solids. Before buying, work out whether ‘going to get chips’ simply describes when you’ll be shopping, or whether you’re actually looking for something to have with chips. That will determine which product category you need.
If you want a stated cocoa content when you say ‘dark’, compare dark chocolate sprinkles rather than choosing based on the name ‘aniseed sprinkles’. Hoogvliet states that De Ruijter Specials Intens Puur contains at least 52% cocoa solids.
If you’re specifically looking for an aniseed flavour, you’re after a different type of product from dark chocolate sprinkles. Albert Heijn describes De Ruijter Anijshagel as sugar sprinkles with an aniseed flavour; always check the exact product name when buying aniseed sprinkles.
If you have a relevant allergy, the ingredients in the pack you choose matter. Albert Heijn lists ingredients including soya lecithin and milk fat for De Ruijter Chocoladehagel Puur.
If you’re looking for ‘dark sprinkles’ and mention ‘going to get chips’, start by thinking about the flavour you want and when you’ll be eating them. Then check the ingredients on the pack.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Product type and cocoa | Check whether you’re looking at aniseed sprinkles, aniseed topping or chocolate sprinkles. If you need a particular cocoa content, look for a specific percentage on the label. | I’m looking for a chocolate flavour and don’t want to accidentally buy an aniseed topping. For around 50% of these consumers, product type and cocoa content come first. |
| When you plan to eat it | Decide whether ‘going to get chips’ describes when you’ll be shopping or whether you’re looking for something to have with chips. | If I’m looking for something to have with chips, I first want to know whether a sweet topping is the right category at all. For around 33% of consumers, the intended use is the deciding factor. |
| Ingredients and allergens | Read the ingredients and allergen information on the pack of the exact product. | I need the ingredients to suit the allergens I’m checking for. For around 17% of consumers, this check is the top priority. |
The name ‘aniseed sprinkles’ doesn’t mean they’ll have a dark chocolate flavour. Albert Heijn describes De Ruijter Anijshagel as sugar sprinkles with an aniseed flavour, while Hoogvliet states a cocoa content for De Ruijter Specials Intens Puur.
First choose between aniseed and chocolate. If cocoa content matters to you, compare dark chocolate sprinkles using the information on the pack you’re considering.
‘Going to get chips’ could describe when you’ll be shopping, or mean that you’re looking for something to have with chips. These two intentions won’t necessarily lead to the same product choice.
First decide what you want to use the product for, then look within the right category.
The word ‘dark’ doesn’t mean that chocolate sprinkles are free from milk or soya. Albert Heijn lists soya lecithin and milk fat for De Ruijter Chocoladehagel Puur.
Check the ingredients and allergen information on the pack you’re actually buying.
Jumbo lists both aniseed sprinkles and dark chocolate sprinkles from De Ruijter. Compare the exact product type and variant within the range, rather than relying on the brand name alone.
No, aniseed sprinkles and dark chocolate sprinkles are different types of product. Albert Heijn describes De Ruijter Anijshagel as sugar sprinkles with an aniseed flavour, and lists cocoa powder and cocoa butter for De Ruijter Chocoladehagel Puur. Check the product name when choosing between aniseed and chocolate.
Look for a specific percentage of cocoa solids on the pack. Hoogvliet states that De Ruijter Specials Intens Puur contains at least 52%; don’t assume another variant has the same percentage just because ‘dark’ appears in its name.
Check the ingredients and allergen information for the exact product. Albert Heijn lists soya lecithin and milk fat for De Ruijter Chocoladehagel Puur; don’t assume other aniseed or chocolate sprinkles have the same ingredients.
