Who is this choice for?

Stallholders who want to control the chocolate flavour

You want to choose a recognisably dark chocolate component to serve with speculaas. A stated cocoa percentage is more helpful than the word ‘dark’ in the product name alone.

Vendors who want to serve customers quickly and consistently

You’re looking for a product format that’s easy to portion when it gets busy, without skipping checks on the current packaging and availability.

Sellers offering separate toppings

You need to know which allergens are present in each Dutch doughnut variation. According to the Netherlands Food and Consumer Product Safety Authority, customers must be informed about allergens present in non-prepacked food.

What should you look for?

A ready-made biscuit can mean fewer steps at your stall. Choosing chocolate and speculaas separately lets you select the chocolate component more precisely, but you’ll need to work out and standardise the combination yourself.

Ready-made speculaas with dark chocolate

Choose this if: you want a fixed product format that doesn’t need to be assembled from separate components.

The trade-off: you can only assess the chocolate component by checking the specifications of the exact product. When checked on 7 October 2026, Albert Heijn listed AH Speculaas Met Pure Chocolade as discontinued.

Dark chocolate and speculaas, bought separately

Choose this if: you want to select a chocolate component with a stated cocoa percentage. Albert Heijn lists separate bars with 75% and 85% cocoa, among others.

The trade-off: your stall will need to keep track of the recipe, portion sizes and allergen information for the finished Dutch doughnut.

The main things to consider will depend on how you plan to work when choosing products for a Dutch doughnut stall. Use the checks below for the exact products and portions you intend to offer.

What to consider What to check when buying Who it matters to
Chocolate flavour Check the cocoa percentage of the exact product and taste it with the Dutch doughnut you plan to serve. I want to choose a distinctly dark chocolate component rather than relying on the word ‘dark’ alone. This is the top priority for around 31% of consumers.
Quick service Compare how many steps are involved and check whether you can divide the product into the portions you need. When it gets busy at the stall, I want to serve the same portion every time without too many extra steps. This is the main concern for around 25% of consumers.
Portion sizes and waste Compare pack sizes with how much you plan to use per Dutch doughnut, and consider what might be left over with your preparation method. I don’t want to be left with lots of unused chocolate or broken biscuits when preparing and serving portions. Around 25% of consumers prioritise this.
Allergen information Check the current ingredients and allergen information for each component, and record the recipe for each Dutch doughnut variation. When toppings vary, I want to make sure customers and staff always have the right allergen information. This is the main consideration for around 19% of consumers.

Common mistakes

  • Assuming ‘dark’ means a specific cocoa percentage

    The product name alone won’t tell you the cocoa percentage of the chocolate in the combination you choose.

    Check the percentage on the exact product and taste one set combination with the Dutch doughnut before finalising your recipe.

  • Relying on a discontinued product as your regular option

    When checked on 7 October 2026, Albert Heijn listed AH Speculaas Met Pure Chocolade as discontinued. Don’t plan your service around this product without checking current availability.

    Also decide on an alternative using chocolate and speculaas chosen separately.

    Changing products just before you start selling can mean extra preparation and leftover ingredients.

  • Trying to remember allergen information instead of recording it

    For non-prepacked Dutch doughnuts with different toppings, the information can vary between options. The Netherlands Food and Consumer Product Safety Authority requires customers to be informed about allergens present; the information must also be available in writing or electronically for staff and inspectors.

    Keep an up-to-date written or electronic allergen chart for each option, based on the packaging you use or information from your suppliers.

Brands to consider

Albert Heijn / AH

Albert Heijn offers options for both a ready-made combination and choosing dark chocolate separately.

  • Albert Heijn lists bars with 75% and 85% cocoa among its chocolate range.
  • When checked on 7 October 2026, AH Speculaas Met Pure Chocolade was listed as discontinued. Check the current availability of each product separately.

Jumbo

Jumbo lists dark chocolate and speculaas chunks separately, so you can choose each component individually.

  • The product information lists a 200 g dark chocolate bar and 375 g speculaas chunks.
  • Check the cocoa percentage of your chosen chocolate, and the current ingredients and allergen information for both components.

Lotus Biscoff

Lotus Bakeries describes Biscoff chocolate as chocolate with crunchy Lotus Biscoff pieces.

  • Chocolate with Biscoff is an established product format in the brand’s range.
  • Don’t choose it based on the brand name alone if you’re looking for a particular cocoa percentage. Check the specifications of the exact product instead.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Is ‘dark chocolate’ enough to choose a specific cocoa percentage?

No. Check the stated cocoa percentage of the exact product. Albert Heijn, for example, lists separate bars with 75% and 85% cocoa. The word ‘dark’ alone won’t tell you the percentage of the chocolate you want to use.

Can I rely on AH Speculaas Met Pure Chocolade as a regular purchase for my stall?

Only if you check its current availability and product specifications again. When checked on 7 October 2026, Albert Heijn listed this variety as discontinued. If it is available, also check the current ingredients and allergen information.

What allergen information do I need for a non-prepacked Dutch doughnut with a topping?

Tell customers which allergens are present in the Dutch doughnut and topping you offer. According to the Netherlands Food and Consumer Product Safety Authority, allergen information must be available for non-prepacked food. Keep an up-to-date written or electronic version for staff and inspectors too.

Does a Dutch doughnut stall need to be registered with the NVWA?

Yes. According to the Netherlands Food and Consumer Product Safety Authority, any business that handles food must be registered with the NVWA. The NVWA states that each premises must be registered separately.