Want to take a currant bun with you for a quick breakfast, and is Fairtrade a must for you? Check the certification mark and the information on the packaging of the exact bun you’re buying: a supermarket’s Fairtrade range says nothing about whether that particular product is certified. Then compare the allergens, nutritional values, pack size and storage instructions with what you need.
You want to know whether the claim applies to the currant bun you’re taking with you, not just to other products from the same shop. Fairtrade International advises checking the information on the back of the packaging too when a certification mark includes an arrow.
You’re looking for a pack that lets you quickly grab a bun to take with you. The pack size and storage or freezing instructions will help you decide whether the rest fits your breakfast plans.
You want to check the ingredients, allergens and nutritional values before buying, or find out whether a product is genuinely wholemeal rather than a white wheat bun.
Start with what matters most to you: a Fairtrade claim you can verify, the label or a pack that suits your morning routine. Check each of these points for the exact product you want to buy.
| What to look for | What to check when buying | Who it matters to |
|---|---|---|
| Fairtrade claim | Look for the FAIRTRADE certification mark on the packaging. If there’s an arrow, Fairtrade International advises reading the information about ingredients and origin on the back. | If fair trade is the deciding factor for me, I want to be able to find the claim on the pack I’m buying. Around 42% of consumers prioritise this check. |
| Nutritional values and allergens | Read the ingredients and allergen information; compare the nutritional information per 100 g and, where provided, per serving. Check the product description if you’re looking for wholemeal. | I want to know before taking it with me whether the ingredients suit my needs and what the label says is in one bun. For around 33% of consumers, checking the label is the most important factor. |
| Taking with you and storage | Check the number of buns and the storage and freezing instructions on the pack. | When I plan several breakfasts in advance, I want to be able to store the remaining buns as directed on the packaging. That’s the main consideration for around 25% of consumers. |
The fact that a supermarket sells Fairtrade products doesn’t mean its currant buns are certified. For a product with several ingredients, additional information may also be needed to understand what the claim applies to.
Check the certification mark and claim on the packaging of the currant buns you’ve chosen. If there’s an arrow, check the back too, as Fairtrade International advises.
The currant buns described by Albert Heijn, Jumbo and PLUS are made with white wheat flour. According to the Netherlands Nutrition Centre, wholegrain cereal products generally contain more fibre than similar products made with white flour.
Check the product description and compare the fibre per 100 g if the type of grain matters to you.
The product information reviewed for currant buns from Albert Heijn, Jumbo and PLUS lists wheat or gluten and milk. Allergen information may vary for other products too.
Read the up-to-date allergen information on the exact pack. If it isn’t clear before you buy, ask in store.
A multipack is only practical if you use the buns within the stated time or store them according to the product instructions.
Choose the number of buns based on how often you eat them. According to PLUS, the varieties described can be frozen on the day of purchase and used within one month; check the instructions on your pack too.
You can compare product descriptions, pack sizes and labelling from these brands. Being mentioned here doesn’t mean their currant buns carry a Fairtrade claim.
Albert Heijn describes its raisin and currant buns as soft, white wheat buns.
Jumbo describes a pack of six white wheat raisin and currant buns.
PLUS describes packs of currant buns containing six or eight buns.
ALDI describes a pack of six wheat raisin and currant buns.
Lidl describes currant buns sold in bags of six.
No. A shop’s product range doesn’t confirm that a specific currant bun is certified. Check the certification mark and accompanying claim on the packaging of the product you choose.
According to Fairtrade International, the arrow points to additional information on the back of the packaging. Check which ingredients and sourcing method the claim relates to, especially for products with several ingredients.
No. Always check the allergen information for the exact product. The currant buns described by Albert Heijn, Jumbo and PLUS list wheat or gluten and milk. The Netherlands Food and Consumer Product Safety Authority explains that allergens must be clearly shown on the label.
You can freeze the PLUS varieties described: according to PLUS, freeze them on the day of purchase and use them within one month. For other packs, follow their own storage and freezing instructions.
