For a student meal, first decide how many rolls you need and whether you’ll use them straight away or want to store them. If you’re looking for a roll that can hold generous fillings, check its shape and how it can be sliced. Descriptions such as ‘rustic’ and ‘multigrain’ don’t tell you how thick or sturdy it is.
Whether you’re eating alone or planning several meals, it makes a difference whether you choose a single roll or a pack with several in it. Dirk and Jumbo, for example, list packs of four, while ALDI offers a single roll.
With warm or wet fillings, you’ll want to see how the roll can be sliced and whether its shape suits what you’re putting in it. The product name or pack weight won’t tell you how thick it is.
If you’re looking at wholemeal flour, fibre or allergens, compare the nutritional information and ingredients for the specific roll. PLUS states that its multigrain rolls contain 56% wholemeal wheat flour and 7 g of fibre per 100 g.
First decide how many rolls you need, then check their shape to see if it suits your fillings. Compare the ingredients and nutritional information if needed.
| What to consider | What to look for | Who it matters to |
|---|---|---|
| Number of rolls | Compare the number of rolls in each pack with the portions you want to make. | If I only need a few rolls, I want to avoid having some left over. Around 42% of consumers prioritise getting the right number of rolls. |
| Shape for generous fillings | Check how the roll can be sliced and whether its shape suits your fillings. | With generous, warm or wet fillings, I want to judge for myself whether the roll is practical to fill. This is the main concern for around 33% of consumers. |
| Ingredients and nutritional information | Read the ingredients and allergen information; compare fibre per 100 g if that matters to you. | If I’m also considering what a roll is made of, I don’t want to judge it by its colour or name alone. Around 25% of consumers give this product information the highest priority. |
A roll’s colour or grain-based name doesn’t tell you how much wholemeal flour it contains. The Netherlands Nutrition Centre distinguishes wholemeal bread from brown bread, which also contains white flour.
Look for ‘wholemeal’ and read the ingredients list. Compare fibre per 100 g if that’s important to your choice.
The number of rolls, pack weight and a description such as ‘rustic’ don’t tell you how thick or sturdy a roll is.
Check the roll and how it can be sliced before relying on it to suit your fillings.
Jumbo says its White Frozen Rolls should not be refrozen after defrosting, and should be prepared and eaten within 24 hours.
Only defrost as many as you can use, following the instructions on your pack.
A roll’s name doesn’t give you a complete list of its ingredients or possible traces of allergens.
Check the current label every time you buy the product if an allergen is relevant to you.
Albert Heijn has an online product page for a wholemeal roll.
Jumbo lists, among other options, white and brown frozen rolls.
Lidl has an online product page for white rolls.
ALDI offers a white roll individually.
PLUS lists packaged white and multigrain part-baked rolls, with product information.
Dirk lists white and rustic multigrain rolls in packs of four.
This pack of four rolls could suit a meal or several snack occasions. If generous fillings are your deciding factor, assess the shape of the rolls for yourself.
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A pack of four rolls for anyone who needs several.
Check the shape before choosing them for generous or wet fillings, and read the current label if you have allergies.
Read the ingredients list for the specific product. PLUS lists iodised salt in its white rolls; don’t assume this applies to other rolls.
Compare the stated amount of fibre per 100 g for the products you’re considering, and check the ingredients. PLUS states that its multigrain rolls contain 7 g of fibre per 100 g and 56% wholemeal wheat flour; these figures apply to this option.
For its white and multigrain part-baked rolls, PLUS recommends a preheated air fryer at 200 °C and a baking time of four minutes. For another product, follow the instructions on its own packaging.
Read the current ingredients list and any warnings on the packaging. PLUS lists wheat, rye, barley and oats among the ingredients in its multigrain rolls, and says they may contain soya, milk and sesame. Don’t assume this list applies to other options.
Jumbo says its White Frozen Rolls should not be refrozen, and should be prepared and eaten within 24 hours of defrosting. For another option, check the storage advice on its own packaging.
