Stock-up shoppers with limited freezer space
If you want to plan several breakfasts without filling your freezer, look for bake-off croissants in a multipack. Check the use-by date and choose an amount you can use in time.
Choose frozen croissants if you want to keep portions for several breakfasts and have enough freezer space. If you don’t have freezer space, a multipack of bake-off croissants is an option, provided you use them before their use-by date; fresh, individually sold croissants are best for eating straight away. If you’re stocking up on a budget, compare not just the pack size but also how many croissants you can realistically use.
If you want to plan several breakfasts without filling your freezer, look for bake-off croissants in a multipack. Check the use-by date and choose an amount you can use in time.
A frozen pack could suit you if you want to bake croissants at different times. Before buying, check that the pack will fit in your freezer, and follow the storage and baking instructions.
A product name or supermarket shelf won’t tell you enough about the ingredients. Check the allergen information and any cross-contamination warnings on every pack, including croissants labelled gluten-free.
First decide how you want to store the croissants and how many you’ll use at a time. Then check the preparation instructions and the label on the specific pack.
| What to consider | What to check when buying | Who it matters most to |
|---|---|---|
| Usable portions | Compare the number of croissants and the pack weight with what you’ll use before the use-by date. | I want to stock up without having croissants left over. For around 37% of consumers, the number of usable portions would be the main concern. |
| Storage and freezer space | Check the storage method, use-by date and instructions for freezing at home. | If I’m spreading croissants across several breakfasts, the pack needs to suit my available storage space. Storage and food waste would be the main concerns for around 27% of consumers. |
| Preparation | Check whether you’ll need an oven or air fryer, and whether the pack contains bake-off croissants or dough that still needs shaping. | I want to know how much work breakfast will take before I stock up. Preparation convenience would be the main concern for around 18% of consumers. |
| Ingredients and allergens | Read the current ingredients list and allergen information for the exact product variant. | If not everyone at home can eat the same ingredients, each pack needs to be suitable for the people who’ll be eating it. Checking this would be the top priority for around 18% of consumers. |
A pack of bake-off croissants isn’t automatically suitable for freezing at home. Albert Heijn explicitly states that its standard 4-pack of croissants is not suitable for home freezing.
If you mainly want to stock your freezer, choose a frozen product or check the storage instructions for the exact product before buying.
Different varieties can contain allergens even if their ingredients differ. For example, a gluten-free croissant isn’t automatically suitable for someone who needs to avoid egg or soya.
Check the current ingredients list and any warnings on the pack every time you buy.
The fact that one croissant contains iodised salt tells you nothing about the ingredients in another variety.
Check the ingredients list if the presence of iodised salt matters to your choice.
Jumbo stocks standard croissants, including a multipack of 6 weighing 240 g.
Albert Heijn stocks standard croissants in packs of 4, as well as frozen butter croissants in packs of 12.
PLUS stocks butter croissants, chilled croissant dough and a gluten-free option from Consenza.
Dirk stocks 1 de Beste butter croissants in a pack of 4 weighing 180 g.
ALDI stocks fresh, individually sold butter croissants, as well as croissants in its range for baking at home.
These multipacks of croissants are worth considering if you want to stock up without planning to use the freezer. Before buying more than one pack, check the use-by date, storage instructions and any preparation steps for each product.
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A pack for anyone who wants to spread croissants across a few breakfasts without needing freezer space.
Before buying, check the use-by date and baking instructions on the pack.
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A multipack for anyone planning to include four croissants in breakfasts over several days.
The pack contains 4 pieces with a total weight of 180 g. Check the label for the use-by date, storage instructions, preparation and allergens.
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A smaller croissant option to consider if you want to plan smaller portions for each breakfast.
The stated pack weight is 200 g. Check the label for the number of pieces, use-by date, preparation and allergens.
Frozen croissants work well for portions to enjoy on different occasions if you have freezer space. Bake-off croissants are suitable if you want to stock up without a freezer and can use them in time. Fresh croissants sold individually are best for eating straight away. Always follow the use-by date and storage instructions on the pack.
No. Check the instructions on the specific pack first. Albert Heijn states that its standard 4-pack of croissants is not suitable for freezing at home, so don’t rely on the product category alone.
Every time you buy, read the current ingredients list, allergen information and any warnings on the pack. For example, PLUS’s product information lists egg and soya in its gluten-free Consenza croissants. Gluten-free doesn’t mean a product is free from other allergens.
No, don’t assume that they contain iodised salt. PLUS lists it in its butter croissants, but you’ll need to check the ingredients list for any other variety.
Match the number of croissants to your planned breakfasts and available storage space. Check the use-by date and storage instructions before buying. If you’re freezing them, Voedingscentrum advises that their quality may decline the longer they’re stored.