Which option works best for you?

For a small breakfast

If you’re buying croissants for one or a few people and don’t want to use the oven, individual fresh ones let you match the quantity to the number of people eating. ALDI and Dirk list croissants like these in their in-store ranges.

For brunch with several people

For a larger breakfast table, a pack with a clearly stated number of croissants makes it easier to plan portions. Bake-off and frozen croissants do require some preparation, and frozen products also need freezer space.

If you need to check the ingredients

If certain ingredients or allergens matter to anyone in your party, check the information for the exact variety. For individual, unpackaged croissants, ask for allergen information before choosing.

What should you look for when choosing?

First, work out how many croissants you need and whether you want to bake them at home. Then check the ingredients for everyone who’ll be eating.

What to consider What to check when buying Who should pay particular attention?
Quantity for a small breakfast See if you can buy individual croissants and work out how many you’ll actually serve. If it’s just one or a few of us, I don’t want to be left with a larger pack. Around 33% of consumers put getting the right amount for a small breakfast first.
Portions for several people Check the number of croissants and the pack weight; also consider how much freezer space you have. If more people are joining us, I want to know in advance that there’ll be a croissant for everyone. For around 25% of consumers, planning portions comes first.
Preparation and serving time Check the baking time and temperature for your chosen variety, and make sure you have enough oven space. I want to serve the croissants on time without baking holding up breakfast. Preparation is the biggest consideration for around 25% of consumers.
Ingredients and allergens For packaged products, read the current label; for unpackaged croissants, ask for allergen information. If the ingredients are a deciding factor for someone at the table, I want to be able to check the exact variety. Around 17% of consumers give this the highest priority.

Common mistakes

  • Looking only at the pack size

    A pack with more croissants isn’t automatically a better fit for your breakfast. Consider how many people are eating and what you’ll do with any leftovers.

    Count the portions you need before choosing between individual croissants and a pack.

  • Treating fresh, bake-off and frozen croissants as if they need the same preparation

    Preparation times vary by product. PLUS says its bake-off croissants take 4–6 minutes in the oven; the Délifrance frozen variety at PLUS takes around 18 minutes to bake without defrosting.

    Read the instructions on your pack and plan your oven space and serving time accordingly.

  • Assuming ‘butter’ tells you everything about the ingredients

    The product name doesn’t tell you which other ingredients or allergens the croissant contains. According to the Netherlands Food and Consumer Product Safety Authority, allergen information for unpackaged products must be available to consumers.

    Check the label or ask the in-store bakery for information about the specific croissant.

  • Assuming every croissant contains iodised salt

    The ingredients list for a PLUS butter croissant includes iodised salt, but another variety may have a different recipe.

    Check the ingredients list for the product you’re actually planning to buy.

Relevant retailers and brands to compare

Albert Heijn

Stocks several types of croissant, including fresh, bake-off and frozen varieties.

  • You can compare product types and pack sizes.
  • Check whether the fresh variety is available at your local store.

Jumbo

Lists packaged and frozen croissants, including varieties with different numbers of pieces.

  • The product information can help you choose a pack to suit the number of people eating.
  • Standard croissants and butter croissants are different varieties, so compare their names and contents.

Lidl

Lists mini butter croissants for purchase in store.

  • The mini variety is an option if you’re looking for smaller croissants.
  • Check whether this variety is available at your local store.

ALDI

Lists individual fresh butter croissants in its in-store range.

  • Individual croissants make it easy to buy the right amount for a small group.
  • Check availability at the store where you shop.

PLUS

Lists bake-off croissants, frozen croissants and croissant dough to shape yourself.

  • The product pages provide preparation information for different options.
  • Check the current packaging for the ingredients, allergens and instructions for your chosen variety.

Dirk

Lists both individual butter croissants and a pack of Délifrance frozen croissants.

  • Depending on how many people are eating, you can choose between croissants ready to eat and ones to bake at home.
  • You’ll need to visit a store for this option; Dirk doesn’t list a delivery service.

Croissants for a small or shared breakfast

These Joybuy products include a single croissant and packs that may suit a shared breakfast. Check whether each variety needs to be prepared at home, and which ingredients are relevant to your party.

Bakery Village Danish Croissant 85 g

Bakery Village Danish Croissant 85 g

A single-piece pack may suit a small breakfast when you don’t want to bake at home. Check the ingredients on the pack; if children are eating too, also look out for the product warning about the colourings E102 and E110.

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SCHOOF Croissants, 4 pieces

SCHOOF Croissants, 4 pieces

Four croissants may suit a shared breakfast if you want to bake them at home. Check the preparation instructions and allergen information on the pack before planning when to serve them.

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G'woon Mini Butter Croissants, 200 g

G'woon Mini Butter Croissants, 200 g

The mini variety is an option if you want to serve smaller croissants. The pack states 200 g; check the preparation method and ingredients for this variety before breakfast.

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g'woon Butter Croissants, 4 pieces, 180 g

g'woon Butter Croissants, 4 pieces, 180 g

Four croissants may suit a breakfast with several people; the total pack weight is 180 g. Check the pack for preparation instructions and the allergens listed for this variety.

View on Joybuy

Frequently asked questions

Can I ask about allergens in individual croissants?

Yes. According to the Netherlands Food and Consumer Product Safety Authority, allergen information must also be available for unpackaged foods. Ask the in-store bakery for information about the croissant you want to buy.

Does every croissant contain iodised salt?

You can’t tell from the product category alone. The ingredients list for a PLUS butter croissant includes iodised salt; check the ingredients list for any other variety.

How long do bake-off and frozen croissants need in the oven?

It depends on the product: PLUS says its bake-off croissants take 4–6 minutes at 200 °C, while its Délifrance frozen croissants take around 18 minutes at 185 °C without defrosting. Follow the instructions on the pack you’re using.