Which approach is right for you?

If you want to serve them straight away

For a small table, ready-to-eat croissants can save you having to use the oven. Albert Heijn, ALDI, Lidl and Dirk list individual butter croissants; check availability and the exact product at your chosen shop.

If you’re baking for a group

If you want to serve warm croissants just before eating, frozen or bake-at-home packs are an option. Make sure you have enough oven space and follow the instructions on the pack you buy.

If you want to shape or fill them yourself

Croissant dough lets you tailor the shape and filling to suit the rest of the table. It does take some preparation, and you’ll need to follow the instructions for the dough you choose.

What should you look for when choosing?

First decide whether you want to serve them straight away, bake them at home or work with the dough yourself. Then compare the portion sizes and the information on the packaging.

What to consider What to check before buying Who it matters to
Serving time and oven Check whether the croissants are ready to eat, need baking or still need to be shaped. Read the cooking instructions. If I want to serve warm croissants to several guests, baking needs to fit into my evening plans. For around 36% of consumers, serving time is the most important factor.
Presentation and portion size Compare the number of pieces, size and ingredients; the word ‘luxury’ alone doesn’t tell you which option is right for your table. For a table with a range of dishes, I want to choose a portion that fits. Presentation and portion size are the deciding factors for around 36% of consumers.
Ingredients and nutritional information Check the current packaging for ingredients, allergens and nutritional values per 100 g and per portion. If ingredients or allergens determine my choice, I want to be able to check the label for that exact option. Around 28% of consumers put this information first.

Common mistakes

  • Treating individual, bake-at-home and frozen croissants as the same

    The type of product affects when you can serve it and how much preparation it needs. A pack for baking at home isn’t necessarily a substitute for croissants you want to put straight on the table.

    Decide when you want to serve them first, then compare the number of pieces, portion size and cooking instructions for suitable options.

  • Relying only on the online product name

    A name such as ‘butter’ or ‘luxury’ doesn’t give you all the information about ingredients, allergens or nutritional value. This information can also change.

    Check the current packaging before buying and eating, especially if ingredients or allergens are important to your choice.

  • Assuming every croissant contains iodine

    Information about baker’s salt doesn’t tell you which ingredients have been used in an individual croissant.

    Check the ingredients information for the specific product or ask the retailer or manufacturer for clarification.

Brands to compare

Albert Heijn

Albert Heijn lists individual butter croissants, a luxury option and frozen croissants.

  • You can compare options for serving straight away and preparing at home.
  • Check the current packaging for ingredients and allergens for the option you choose.

Lidl

Lidl lists an individual butter croissant in its range.

  • The product information refers to ingredients and allergens.
  • Lidl states that this croissant is only available in store.

ALDI

ALDI describes an individual butter croissant from its in-store bakery.

  • Buying croissants individually lets you choose the right number for your table.
  • Check availability and product information in store.

PLUS

PLUS lists individual croissants, packaged butter croissants and 400 g butter croissant dough, among other options.

  • The different product types offer various ways to prepare for serving.
  • Don’t judge by product type alone: for example, PLUS gives thawing and baking instructions for a small croissant. Also check the current ingredients and allergen information.

Dirk

Dirk lists an individual 65 g butter croissant and a pack of four butter croissants weighing 180 g in total.

  • The number of pieces and stated weight can help you choose the right quantity.
  • Treat the individual croissant and the multipack as different products; check the preparation instructions and ingredients for each option.

Croissants at Joybuy

These packs of four croissants are options for a small table. Check whether each pack is ready to serve or needs baking.

SCHOOF croissants, 4 pieces

SCHOOF croissants, 4 pieces

Consider this pack if you’re looking for four croissants for a small table and want to bake them at home. Check the baking time and oven temperature on the packaging before planning when to serve them.

View at Joybuy
g'woon butter croissants, 4 pieces, 180 g

g'woon butter croissants, 4 pieces, 180 g

According to the product name, this pack contains four croissants weighing 180 g in total, making it a possible choice for a small table. Before planning your meal, check whether the pack you choose needs to be prepared.

View at Joybuy

Frequently asked questions

Should I choose ready-to-eat croissants, bake-at-home croissants or dough?

Choose ready-to-eat croissants if you want to serve them without using the oven, and a bake-at-home or frozen option if you want to prepare warm croissants just before eating. Croissant dough lets you shape or fill them yourself; allow extra time for preparation and follow the instructions on the packaging.

Is ‘luxury’ or ‘butter’ enough to help me choose a croissant?

No. Also compare the number of pieces, portion size, ingredients and preparation method. An individual croissant and a pack for baking at home could both work for your table, but they require different planning.

Does every croissant contain iodine because it’s made with baker’s salt?

You can’t assume that for every croissant. The Netherlands Food and Consumer Product Safety Authority describes iodine from baker’s salt as a possible source in bakery products; if this matters for your purchase, check the ingredients information for the specific product.

How do I compare the nutritional value of different croissants?

Compare the nutritional information on the packaging per 100 g and per portion, so you can see the differences in piece size. For a 45 g croissant, the Netherlands Nutrition Centre lists 5 g of saturated fat and 0,53 g of salt, among other values. However, these figures aren’t label values for the option you buy.