Small households looking to get portions right
If there are one or two of you, you can compare a single croissant or a pack of four with the number of breakfasts you have planned. A half loaf is another option for everyday sandwiches.
Who are these options suitable for?
Shoppers planning when to bake
Fresh, bake-at-home and frozen croissants all need different preparation. If you want to bake them at home or keep some in stock, the preparation and storage instructions for the specific product are particularly useful.
Shoppers checking ingredients and allergens
If you have a food allergy or prefer to avoid certain ingredients, check the label on the exact croissant you’re buying. For example, the plant-based croissants listed by Jumbo contain wheat and may contain milk.
What should you look for when choosing?
First, decide whether you’re looking for croissants for a particular occasion or bread for everyday sandwiches. Then compare how much you’ll use, how much preparation is needed and the label on the product you’ve chosen.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Portions and leftovers | Compare the number of items or amount of bread with the occasions you have planned, and check the storage advice. | If I’m shopping for a small household, I don’t want to be left with uneaten croissants or sandwiches. Around 38% of these shoppers prioritise matching portions to their needs. |
| Preparation and storage | Check whether the croissants are fresh, bake-at-home, chilled dough or frozen, and follow the relevant instructions. | On a morning when I want to keep preparation to a minimum, it matters whether I can eat something straight away or need to bake it first. Ease of preparation is the main priority for around 31% of these shoppers. |
| Ingredients and allergens | Read the ingredients, allergen and nutritional information on the exact pack; if buying loose croissants, ask about allergens before you buy. | If I need to watch what I eat or check for allergens, I can’t rely on the product name alone. For around 31% of these shoppers, checking this information is the most important factor. |
Common mistakes
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Assuming a small pack will automatically mean fewer leftovers
Even four croissants can be too many if you only have one occasion planned. The Netherlands Nutrition Centre also lists bread among the product groups most often wasted in Dutch households.
Count the portions you have planned before choosing between a single croissant, a multi-pack and half a loaf. Check the pack for storage advice and instructions for use after opening.
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Assuming plant-based means allergen-free
A plant-based label doesn’t mean a croissant is free from gluten or other relevant allergens. Jumbo states that its plant-based croissants contain wheat and may contain milk.
Check the allergen information for the exact product, even if the front of the pack seems to match your preferences.
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Treating a croissant and half a loaf as equivalent purchases
A half loaf is intended for sandwiches, while croissants are a separate product category. So your choice depends not just on pack size, but also on what you want to eat.
Choose the occasion first. Then compare portions and nutritional information per 100 g or per serving within that category, without treating different serving sizes as equivalent.
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Applying the instructions for one type of croissant to another
Fresh croissants, bake-at-home croissants and chilled dough may have different preparation and storage instructions. For example, PLUS says that Danerolles dough must be used in full after opening and must not be frozen.
Check the instructions for the product you’re buying before you purchase it, rather than assuming there’s one general rule for baking or freezing.
Brands and retailers to consider
Albert Heijn
Albert Heijn lists fresh, bake-at-home and frozen croissants, as well as half a wholemeal loaf.
- The croissant range includes different product types and pack sizes to compare.
- Check which options are available at your local store and how they should be stored.
Jumbo
Jumbo lists, among other options, packs of four and six croissants, as well as various half loaves.
- The product ranges make it easy to compare croissants for a planned occasion with half a loaf for sandwiches.
- Jumbo says its plant-based croissant contains wheat and may contain milk; if you have an allergy, check the current pack.
Lidl
Lidl Netherlands lists Délifrance croissants in a pack of 6 × 55 g.
- The stated quantity and weight make it easier to compare the pack with the portions you have planned.
- Lidl marks this product as available in store only; check the label and availability in store.
ALDI
ALDI lists a fresh butter croissant sold individually in store.
- Buying a single croissant lets you match the quantity to one planned occasion.
- If ingredients or allergens matter to you, ask in store for more information.
PLUS
PLUS lists, among other products, bake-at-home croissants, a small butter croissant sold individually and chilled Danerolles dough.
- The different product types let you choose an option that suits the occasion and the preparation you have in mind.
- Preparation and storage instructions vary by product, so follow the guidance on the exact pack.
Dirk
Dirk lists a butter bake-at-home pack of four croissants, with a total weight of 180 g.
- The quantity and total weight help you plan several portions.
- Check the current pack for ingredients, allergens and preparation instructions.
Croissants on Joybuy
These croissants offer a choice between an individual portion and packs for several planned occasions. If you’re mainly looking for bread for sandwiches, compare half loaves separately.
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Bakery Village Danish Croissant 85 g
For anyone planning one croissant occasion rather than choosing a multi-pack.
Weight: 85 g. Before buying, check the current label for ingredients and allergens.
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G'woon Mini Butter Croissants 200 g
For anyone looking for smaller croissants and wanting to spread the pack over several planned occasions.
Pack weight: 200 g. Check the pack for preparation instructions, storage after opening and allergen information.
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g'woon Butter Croissants 4 pieces, 180 g
For a breakfast when you can use all four croissants or have planned several portions.
Four croissants, 180 g in total. Before buying, read the preparation and storage instructions and check the allergen label.
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SCHOOF Croissants 4 pieces
For anyone planning four croissant portions and having time to prepare them at home.
Pack of four. Check the preparation instructions and allergen information on the exact pack.
Frequently asked questions
Is half a loaf the same as a small pack of croissants?
No. Half a loaf is bread for sandwiches, while croissants are a separate category. Choose based on what you want to eat, then work out how much you’ll use before it reaches the end of its storage life.
Where can I find allergen information for croissants?
According to the Netherlands Food and Consumer Product Safety Authority, allergen information should appear on the label of pre-packed croissants. If you’re buying a loose croissant, ask for the information before you buy, and don’t make assumptions if you have an allergy.
Are plant-based croissants gluten-free too?
Not necessarily. Jumbo states that its plant-based croissants contain wheat and gluten, and may contain milk. Read the allergen information for the product you’re actually buying.
Can I always freeze croissants to keep leftovers?
No, follow the instructions for the product you’ve chosen. PLUS says that a small butter croissant must not be refrozen once defrosted; its Danerolles dough instructions say to use the whole pack after opening and not to freeze it.