Which option is right for you?

If you usually eat one croissant

Buying an individual croissant means you don’t have to open a multipack when you only want one. If you do choose several, check how to store the rest before opening the pack.

If you need to check ingredients and allergens

Made with butter, plant-based and gluten-free describe different qualities. Check the ingredients, allergens and any warnings about traces separately for each option.

If you want to bake croissants at home

A pre-baked croissant, one that needs defrosting first and fresh dough all require different preparation. Read the cooking and storage instructions before choosing what’s right for your meal.

What should you look for when choosing?

First decide whether you want one croissant or several portions. Then compare the preparation method and label information for the options you’re considering.

What to consider What should you check? Who is it important for?
Portions and leftovers Check the number of croissants, the weight of each one and the storage instructions once opened. If I’m only eating one croissant, I want to know what to do with the rest. For around 33% of consumers, portion size is the main consideration.
Allergens and dietary requirements Read the ingredients and allergen information, and check for any statements about possible traces for each option. If I have an allergy or dietary requirement, I need to be able to rely on the information for the croissant I choose, not just its product name. Around 25% of consumers prioritise these checks.
Preparation Check whether the croissant is ready to eat, needs baking or needs defrosting first. When I’m short on time, I want to know what’s involved before I buy. Preparation is the biggest factor for around 17% of consumers.
Flavour and ingredients Check the type of fat used and whether there’s a filling; compare the nutritional information per 100 g for similar options. I make a considered choice between options such as butter, a plant-based recipe or a filled croissant. For around 25% of consumers, the ingredients are the main consideration.

Common mistakes

  • Treating a pack of four as one portion

    If you only want one croissant, you’ll have some left over after opening a pack of four. Storage and freezing advice varies by product. For example, Albert Heijn says its butter croissants are not suitable for freezing at home.

    Buy individually or decide before purchasing when you’ll use the remaining croissants, following the product instructions.

  • Assuming plant-based means allergen-free

    According to Jumbo, its plant-based croissant contains wheat and gluten and may contain milk. So the term “plant-based” doesn’t tell you enough about whether it’s suitable for someone with an allergy.

    Check the allergen information on the pack you choose. If the croissants are sold loose, ask for this information before buying.

  • Preparing all bake-at-home croissants in the same way

    PLUS says its packaged butter croissants should be baked for 4–6 minutes at 200 °C. According to the product information, a small PLUS butter croissant needs to be defrosted first; Danerolles fresh croissant dough must not be eaten raw.

    Read the instructions for the exact product you choose and allow time for any preparation it requires.

Brands to consider

Albert Heijn

The range includes fresh croissants, bake-at-home options and frozen products.

  • The AH Butter Croissants are listed as four 45 g portions, with ingredients and preparation information also provided.
  • Albert Heijn advises against freezing this option at home; follow the latest instructions on the pack.

Jumbo

Jumbo sells several croissant options, including a four-pack of plant-based croissants.

  • For its plant-based option, Jumbo lists a pack weight of 180 g and provides allergen information.
  • This option contains wheat and gluten and may contain milk. Check the pack you choose if you have dietary requirements or allergies.

PLUS

PLUS lists packaged butter croissants for baking at home, as well as a small butter croissant sold individually.

  • The product information lets you check the preparation instructions for these two options separately.
  • According to PLUS, the small croissant needs to be defrosted and must not be refrozen afterwards.

Dirk

Dirk lists butter croissants in a pack of four, among other options.

  • The pack we looked at contains four croissants, weighing 180 g in total.
  • Check the latest product information or packaging for ingredients and allergens.

Lidl

Lidl lists a butter croissant from its in-store bakery.

  • The product page says it’s sold in store, which is useful if you’re looking for an individual croissant.
  • Ask in store about the ingredients and allergens if they’re important to your choice.

ALDI

ALDI lists a fresh butter croissant, sold individually in store.

  • Buying it individually suits a meal when you only want one croissant.
  • Check the ingredients and allergens in store before deciding.

Croissants at Joybuy

These Joybuy products include an 85 g croissant, packs of butter croissants and croissants for baking at home. If you choose a multipack, think about how you’ll use the remaining croissants.

Bakery Village Danish Croissant 85 g

Bakery Village Danish Croissant 85 g

At 85 g, this is an option to consider if you’re looking for one croissant. Check the current packaging for ingredients, allergens and nutritional information.

View at Joybuy
g'woon Butter Croissants, four pieces, 180 g

g'woon Butter Croissants, 4 stuks, 180 g

This pack may suit you if you can plan for four croissants rather than buying just one. The product name lists four pieces and 180 g; check the pack for preparation instructions, allergens and storage advice after opening.

View at Joybuy
G'woon Mini Butter Croissants, 200 g

G'woon Mini Butter Croissants, 200 g

The mini size is worth considering if you want a smaller croissant, but a 200 g pack isn’t the same as buying one individually. Check the number of pieces, preparation method, allergens and storage advice on the pack.

View at Joybuy
SCHOOF Croissants, four pieces

SCHOOF Croissants, 4 stuks

This pack is aimed at anyone who wants to bake croissants at home and can use four. Before buying, check the baking instructions, allergens and storage advice for the remaining croissants.

View at Joybuy

Frequently asked questions

Can I ask about allergens when buying an individual croissant?

Yes. According to the Netherlands Food and Consumer Product Safety Authority, allergen information for non-prepacked food must be available before purchase. Ask if you can’t see the information straight away; for pre-packed croissants, it’s on the label.

Is a plant-based croissant also gluten-free?

No, you can’t assume that from the term “plant-based”. Jumbo lists wheat and gluten in its plant-based croissant and says it may contain milk. Read the allergen information for the option you want to buy.

Can I freeze croissants from an opened pack?

Follow the instructions for the specific product. The Netherlands Nutrition Centre provides general storage advice for croissants, but Albert Heijn says its butter croissants are not suitable for freezing at home. PLUS advises against refreezing its small butter croissant once defrosted.

Does every croissant contain iodised baker’s salt?

Don’t assume that it does. If the type of salt used matters to you, check the ingredients list for the croissant you choose. Information for one product doesn’t necessarily apply to other options.

How do I compare the nutritional information for croissants?

First compare similar types of croissant using the nutritional values per 100 g. Then check the information per portion, if provided: a plain croissant, a filled option and fresh dough aren’t equivalent ready-to-eat portions.