If you’re taking a small side snack
You’re picking up one sandwich and want a set portion of crisps to go with it, without carrying a large bag. For example, Jumbo lists a 30 g pack of Lay's Wokkels Paprika.
Which choice is right for you?
If you’re comparing paprika crisps by their nutritional information
You’re looking for paprika flavour, but also want to compare portion sizes and figures for things like fat and salt. A claim about less fat is only one part of the label.
If you’re after a different flavour or shape
You’d rather choose by flavour and shape, such as ridged crisps, sticks or a spicy stackable crisp. Then check the ingredients for that exact variety: similar flavour names don’t necessarily mean the ingredients are the same.
What should you look for when choosing?
First decide whether the crisps are for one lunch or for sharing. Then compare the flavour, nutritional information for the same quantity, and the ingredients on the pack you’ve chosen.
| What to consider | What to check when buying | Who this matters most to |
|---|---|---|
| Portion and packaging | Check the net weight and whether you’re buying a single bag or need to portion out a larger pack yourself. | If I’m eating a sandwich on the go, I don’t want to be left with an open sharing bag. For around 31% of consumers, a set amount that’s easy to take with them comes first. |
| Nutritional information | Compare energy, fat and salt for the same quantity; if there’s a claim about less fat, check what it’s being compared with. | With my lunch, I want to compare labels rather than rely on a single claim. Around 25% of consumers give nutritional information top priority. |
| Flavour and shape | Choose the flavour you want and distinguish between regular crisps, ridged crisps, sticks and stackable crisps. | With a sandwich, I’m mainly looking for a particular paprika flavour, level of spice or crunch. Flavour and texture come first for around 25% of consumers. |
| Ingredients and allergens | Read the current ingredients list and allergen information on the specific pack. | If I need to avoid an ingredient, the product’s composition determines whether I can choose that variety. For around 19% of consumers, checking this is their main concern. |
Common mistakes
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Taking ‘less fat’ as a verdict on your whole lunch
Lay's compares the fat content of Oven Baked Roasted Paprika with regular potato crisps. On its own, that tells you nothing about the other nutritional values or how much you eat. Jumbo lists 128 kcal and 0.24 g of salt per 30 g for the paprika variety.
Read what the claim is comparing, and compare the nutritional information for different products using equal portions.
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Assuming the same flavour means the same ingredients
Among the varieties described by Jumbo, Lay's Wokkels Paprika contains soya, while Smiths Sticks Paprika contains milk and sulphites. The flavour name alone won’t tell you which allergens a product contains.
Each time you buy, check the ingredients list and allergen information on the pack you’re actually choosing.
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Treating a sharing bag as one lunch portion
Jumbo lists paprika crisps in 250 g packs, while its Lay's Wokkels Paprika is also described as available in a 30 g bag. These sizes suit different ways of taking crisps with you or sharing them.
Choose a small bag if you want a set portion, or portion out a larger bag before lunch.
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Assuming the online range matches what’s in store
Lidl says that Snack Day Paprika Crisps are only available in store. So a product page won’t tell you which variety is on the shelves at your local branch when it’s time for lunch.
Check what’s available in store and read the current label there.
Brands to compare
Lay's
This range lets you compare an oven-baked paprika variety, ridged crisps and Wokkels, each on its own merits.
- Lay's says Oven Baked Roasted Paprika contains 50% less fat than regular potato crisps; this comparison applies to fat only.
- Jumbo lists soya in the 30 g pack of Wokkels Paprika. Check allergens for each variety, not just the brand.
Pringles
Pringles describes Flame Kickin' Sour Cream as a snack with a spicy sour cream flavour, for anyone looking for something different from paprika.
- Its flavour profile offers a specific alternative to compare with a paprika variety.
- Check the ingredients and allergens on the pack for the specific flavour.
Smiths
According to Jumbo, Smiths Sticks Paprika is a potato and corn snack in stick form, not a regular flat potato crisp.
- The stick shape offers a different option if the shape matters to you at lunchtime.
- Jumbo lists milk and sulphites as allergens in Smiths Sticks Paprika.
Albert Heijn
Albert Heijn describes products including AH Ribbelchips Paprika, AH BASIC Crinkle Chips Paprika and an organic ridged paprika crisp.
- These varieties give you the chance to compare packaging and labels across the own-brand range.
- Albert Heijn notes that product information can change, so check the pack before eating.
Jumbo
Jumbo describes both Paprika Crisps and Ridged Paprika Crisps in 250 g packs.
- You can share a 250 g pack if several people want crisps with lunch.
- This size isn’t a pre-portioned bag for one lunchtime sandwich.
Lidl / Snack Day
Lidl describes Snack Day Paprika Crisps in a 250 g bag, as well as other paprika shapes.
- You can check in store which flavour and shape would suit a lunch to share.
- Lidl says Snack Day Paprika Crisps are ‘only available in store’; check what’s available at your local branch.
Crisps for a lunchtime sandwich on Joybuy
These products come in paprika and red pepper flavours, in a range of pack sizes. For one lunch, choose based on how much you want to eat; larger bags can be shared or portioned out yourself.
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Pringles Red Pepper Flavoured Potato Chips, 12 × 40 g
An option if you’d like a 40 g portion with your lunchtime sandwich; the product title lists 12 packs of 40 g.
Check the current label on each pack for ingredients and nutritional information.
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Croky Paprika Crisps, 200 g
The 200 g bag is suitable for sharing or portioning out yourself for one lunch.
Compare the nutritional information on the pack based on the amount you’ll actually eat.
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Lay's Max Smoky Paprika, 185 g
A paprika variety for anyone after a smoky flavour who wants to decide how many crisps to have with their sandwich.
The bag contains 185 g; check the label for the ingredients and nutritional information for your chosen portion.
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Lay's Wokkels Paprika Crisps, 100 g
This 100 g bag is a good option if you’d like to share Wokkels at lunch or take a portion for yourself.
Don’t treat this as the 30 g bag: check the nutritional information and allergens for this pack separately.
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Farmhouse Biscuits Paprika Crisps, 150 g
If you’d like paprika crisps with a sandwich and want to portion them out yourself, this 150 g bag is made for sharing.
Read the pack for the latest ingredients, allergen information and nutritional details.
Frequently asked questions
Does ‘50% less fat’ mean Lay's Oven Baked Paprika is the right choice for every lunch?
No. Lay's says the claim compares it with regular potato crisps, and applies to fat only. Jumbo also lists 128 kcal and 0.24 g of salt per 30 g for the paprika variety, so check the full nutritional information and how much you’re eating.
Do all paprika crisps contain the same allergens?
No, ingredients vary between products. For example, Jumbo lists soya in 30 g packs of Lay's Wokkels Paprika, and milk and sulphites in Smiths Sticks Paprika. The Netherlands Food and Consumer Product Safety Authority says that prepacked products must show allergen information on the label, so check the pack for the product you choose.
Is online ingredients information enough to choose crisps?
Use it to compare varieties, but check the packaging too. Albert Heijn notes that ingredients, nutritional values and allergy information can change, so the current label is important when making your final choice.
Can I order Lidl’s Snack Day paprika crisps online?
Lidl’s product page says Snack Day Paprika Crisps are ‘only available in store’. Check which variety is available at your local branch and read the label before choosing crisps for lunch.