Who is this choice relevant to?

Breakfast lovers keeping an eye on total sugars

You’re looking for a base for savoury toppings and comparing ‘of which sugars’ per 100 g, rather than relying only on claims on the front of the pack.

Breakfast lovers who value fibre and wholegrains

You compare fibre and ingredients, while also taking salt and your chosen toppings into account.

Breakfast lovers keeping an eye on carbohydrates and protein

You’re considering a variant with seeds and want to check its total sugars, salt and allergens too.

What should you look for when choosing?

Start with what matters most to you: total sugars, fibre and wholegrain ingredients, or the balance of carbohydrates and protein. Then compare similar crispbreads per 100 g and consider what you’ll add on top.

What to considerWhat should you check?Who is this most important for?
Total sugars Compare ‘of which sugars’ per 100 g and read the ingredients list if you also want to check for added sweetening ingredients. I want to choose a savoury base based on its total sugar value, whatever the wording on the front of the pack. This is the main purchasing priority for an estimated 42% of consumers.
Fibre and wholegrains Check fibre per 100 g and see which grains and flours are listed in the ingredients. For breakfast, I mainly want to weigh up crispbread with fibre and wholegrain ingredients, without overlooking salt and toppings. This is the top priority for around 33% of consumers.
Carbohydrates and protein Compare carbohydrates, protein and ‘of which sugars’ per 100 g; check the allergens too. If I’m considering a variant with seeds, carbohydrates and protein matter more to me than getting the lowest possible sugar value. This is the main priority for around 25% of consumers.

Common mistakes

  • Assuming ‘no added sugars’ means ‘sugar-free’

    A product can still contain sugars even if no sugars have been added. The Netherlands Nutrition Centre advises comparing nutritional values per 100 g.

    Check ‘of which sugars’ in the nutrition table and read the ingredients list if added sweetening ingredients matter to you.

  • Assuming fewer carbohydrates means fewer sugars

    According to Albert Heijn’s product information, TastyBasics Poppy Seed and Sesame contains 3.3 g of sugars per 100 g, compared with 0.5 g for Leksands Knäcke original. So a difference in carbohydrate content doesn’t automatically answer your question about total sugars.

    Decide which of these figures matters more to you, then compare the nutritional information for the variants you’re considering.

  • Looking only at the crispbread

    The salt content varies between the products compared, and savoury toppings also contribute to what you ultimately eat. Albert Heijn lists 1.2 g of salt per 100 g for Leksands Knäcke original and 0.77 g for TastyBasics Poppy Seed and Sesame. Joybuy lists 1.25 g for Wasa Wholegrain.

    Compare salt per 100 g, then consider your portion and toppings together.

  • Assuming all crispbread contains baker’s salt

    According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt. So you can’t tell whether a product contains it just from its category.

    Check the ingredients list for the specific crispbread if you want to know whether it contains baker’s salt.

Brands to consider

Leksands

The Knäcke original listed by Albert Heijn is a wholegrain rye crispbread for anyone looking for a simple base for savoury toppings.

  • Albert Heijn lists 97% wholegrain rye flour, 0.5 g of sugars and 20 g of fibre per 100 g for this variant.
  • The same product information lists rye and gluten, and 1.2 g of salt per 100 g. These values don’t necessarily apply to other variants.

TastyBasics

The Poppy Seed and Sesame variant has a different nutritional profile for anyone keeping an eye on carbohydrates and protein in crispbread.

  • Albert Heijn lists 23 g of protein and 13 g of fibre per 100 g for this variant.
  • The variant also contains 3.3 g of sugars per 100 g and ingredients including wheat, spelt, soya, sesame and barley. Check the allergen information.

Wasa

The Wholegrain variant reviewed here is a rye crispbread that can be used as a base for savoury toppings.

  • Joybuy lists 1.5 g of sugars per 100 g for Wasa Wholegrain, with wholegrain rye flour, yeast and salt as ingredients.
  • The product information lists rye and gluten, and 1.25 g of salt per 100 g; sesame and milk may also be present.

Ryvita

Dark Rye is a rye crispbread you can include in your comparison if you’re able to check the packaging of the variant on offer.

  • Ryvita’s UK product information lists 2.6 g of sugars, 14.3 g of fibre and 0.93 g of salt per 100 g for Dark Rye.
  • If a pack is being sold in the Netherlands, check that its ingredients and nutritional values match the UK product information.

A comparison of three products

This curated ranking orders three product variants by total sugars per 100 g. Fibre and suitability as a savoury base are additional considerations. It isn’t an independent quality test.

RankProductFeaturesWhy it’s includedPlatform
1 Leksands Knäcke original 0.5 g of sugars and 20 g of fibre per 100 g; 97% wholegrain rye flour. For this variant, Albert Heijn lists the lowest total sugar value of the three products compared here. Albert Heijn
2 Wasa Wholegrain crispbread, 260 g 1.5 g of sugars per 100 g; wholegrain rye flour, yeast and salt. Joybuy lists a lower total sugar value than the TastyBasics variant in this comparison. Check the current product page before planning a purchase. Joybuy
3 TastyBasics Low Carb crispbread Poppy Seed and Sesame 3.3 g of sugars, 23 g of protein and 13 g of fibre per 100 g. Albert Heijn lists a different nutritional profile for anyone who prioritises carbohydrates and protein; its total sugar value is higher than those of the other two variants in this comparison. Albert Heijn

Crispbread on Joybuy

These products offer different crispbread bases for a savoury breakfast. Compare the nutritional information and ingredients of your chosen variant with what matters most to you.

Wasa High-Fiber Crackers, 300 g

Wasa High-Fiber Crackers, 300 g

An option to consider if fibre is a priority when choosing a savoury base. Also compare ‘of which sugars’ and salt per 100 g on the pack, and check the allergens.

View on Joybuy
g'woon Wholemeal Crispbread, 375 g

g'woon Wholemeal Crispbread, 375 g

For a breakfast where you want to weigh up wholegrain ingredients alongside total sugars. Read the ingredients list and allergen information on the pack before choosing.

View on Joybuy
Bolletje Whole Grain Crispbread, 265 g

Bolletje Whole Grain Crispbread, 265 g

A wholegrain option to compare if you’re looking for a base for savoury toppings. Check ‘of which sugars’, fibre and allergens on the pack you choose.

View on Joybuy
Wasa Wholegrain crispbread, 260 g

Wasa Wholegrain crispbread, 260 g

A wholegrain rye base for savoury toppings. Joybuy lists 1.5 g of sugars and 1.25 g of salt per 100 g; the ingredients are wholegrain rye flour, yeast and salt. The product contains rye and gluten; sesame and milk may also be present.

View on Joybuy
Bolletje Light Crispbread Golden Crisp, 240 g

Bolletje Light Crispbread Golden Crisp, 240 g

Another crispbread variant to compare if you’re looking for a savoury breakfast base. Don’t assume ‘Light’ tells you how much sugar the product contains: check ‘of which sugars’ per 100 g and read the ingredients.

View on Joybuy

Frequently asked questions

Does ‘no added sugars’ mean crispbread contains no sugars?

No. The ‘of which sugars’ figure in the nutrition table shows how much sugar the product contains, even when no sugars have been added. The Netherlands Nutrition Centre advises comparing similar products per 100 g and reading the ingredients list.

Does crispbread always contain iodised baker’s salt?

No. The Netherlands Nutrition Centre says that bakers aren’t required to use baker’s salt. Check the ingredients list on the specific pack if you want to know whether the product contains baker’s salt.

How should I store crispbread for breakfast?

Follow the storage instructions on the pack and reseal it properly after opening. For Wasa Wholegrain, Joybuy’s product information recommends storing it in a cool, dry place and keeping the pack tightly closed.

Can I choose any wholegrain crispbread if I have a gluten allergy or coeliac disease?

No. Albert Heijn’s product information lists rye and gluten for Leksands Knäcke original, and gluten-containing ingredients for TastyBasics Poppy Seed and Sesame; Joybuy lists rye and gluten for Wasa Wholegrain. Check the allergen information for each individual product.