Hotels that want to serve guests individually
If every guest needs to be able to pick up an unopened crispbread, the inner packaging is key. Bolletje states that its Sesame Mono crispbread is individually wrapped.
Which hotels is this relevant to?
Hotels catering for guests looking for gluten-free crispbread
When offering a separate gluten-free option, it’s important to check the exact product details. Albert Heijn states that AH Gluten-free High Fibre crispbread is made in a completely gluten-free environment; gluten-free Wasa Classic is sold in portion packs. Portion packaging does not confirm that each cracker has its own wrapper.
Hotels serving large numbers of breakfast guests
A standard multipack calls for a routine for replenishing and storing the product once the pack has been opened. For Knäckebröd Wholegrain 5 x 5 Pieces, Jumbo advises sealing the pack properly after opening.
What should you look for when choosing?
First, decide whether each guest needs an unopened cracker. Then assess your gluten-free option, regular range and approach to managing opened packs separately.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Individually wrapped | Check that the pack explicitly says ‘individually wrapped’ and find out how many crackers are in each inner pack. | If every guest needs to be able to pick up an unopened crispbread, I don’t want to open a pack containing several crackers. Around 33% of consumers buying for a hotel buffet would put individual serving first. |
| Gluten-free options and allergens | Check the current ingredients and allergen information for the exact product; make sure clearly identifiable information is available for unpackaged products. | For guests asking for a gluten-free option, I want a product that’s easy to identify and reliable allergen information. Around 27% of consumers would make this their first consideration. |
| Range of options | Compare the ingredients and nutritional information of the products you choose, for example for wholegrain content or the stated protein content. | Alongside the usual cracker, I want to be able to offer another regular option without confusing it with the dietary choice. For around 20% of consumers, variety in the range would be the main priority. |
| Stock management after opening | Check the number of portions in each pack and the storage instructions after opening. | At a busy buffet, I want to replenish supplies quickly and store opened packs according to the label. Around 20% of consumers would give this stock management the most importance. |
Common mistakes
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Confusing portion packs with individually wrapped crackers
Albert Heijn states that Wasa Gluten-free and Lactose-free Classic contains around 18 crackers in 6 portions. That’s a different type of packaging from Bolletje Sesame Mono, which Bolletje says is individually wrapped.
Before ordering, decide how many crackers can be in each inner pack at most, then check the description of the exact product.
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Offering regular crispbread as a gluten-free option
Bolletje Sesame Mono contains wheat and sesame. So suitable packaging doesn’t mean a product is suitable for guests who need to avoid gluten or other allergens. The Netherlands Food and Consumer Product Safety Authority says that food businesses must provide allergen information for unpackaged foods.
Keep the gluten-free option clearly separate and check the current allergen information for every product on the buffet.
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Assuming all crispbread contains iodised salt
The type of salt used varies by recipe. The Netherlands Nutrition Centre states that bakers aren’t required to use baker’s salt.
If iodised salt is relevant to the product description, check the ingredients for the exact product rather than assuming it applies to the whole category.
Brands to consider
Bolletje
Worth considering when individual crispbread packaging is the deciding factor.
- Bolletje says its Sesame Mono crispbread is individually wrapped.
- Bolletje states that this product isn’t available in supermarkets. It contains wheat and sesame.
Wasa
Offers different product formats for a regular range and a separate gluten-free option.
- Wasa says its Rustic Wholegrain product contains rye flour; Albert Heijn sells Wasa Gluten-free and Lactose-free Classic in portion packs.
- Rustic contains rye. The portion packaging of Gluten-free Classic doesn’t confirm that each cracker is individually wrapped.
Albert Heijn
Worth considering if you’re looking for a separate gluten-free option for the buffet.
- Albert Heijn describes AH Gluten-free High Fibre crispbread as made in a completely gluten-free environment and lists iodised salt in the ingredients.
- The product description doesn’t confirm that each cracker is individually wrapped; also check the latest allergen information on the packaging.
Jumbo
A regular multipack option for a buffet with a set replenishment routine.
- Jumbo lists 25 portions for its Knäckebröd Wholegrain 5 x 5 Pieces and advises sealing the pack properly after opening.
- The 5 x 5 description doesn’t confirm that each cracker is individually wrapped. This product contains gluten-containing cereals.
Lidl
A brand to consider when choosing regular crispbread.
- Lidl Netherlands lists crispbread as a product.
- Before using your chosen product on the buffet, check the inner packaging, ingredients and allergen information.
Crispbread on Joybuy
Related products coming soon.
Frequently asked questions
Is a portion pack the same as individually wrapped?
No. One portion may contain several crackers. Albert Heijn states that Wasa Gluten-free and Lactose-free Classic contains around 18 crackers in 6 portions; Bolletje, by contrast, says its Sesame Mono product is individually wrapped. Check how many crackers are in the inner pack for the product you choose.
What allergen information does a hotel need for unpackaged crispbread?
Guests must be able to get allergen information for unpackaged crispbread. The Netherlands Food and Consumer Product Safety Authority says that food businesses must provide information about 14 allergens. Check the current packaging for each product you serve, even if the crackers come from a multipack.
Can a gluten-free portion pack also be individually wrapped?
The specifications for the exact product need to confirm this: ‘gluten-free’ and ‘portion pack’ don’t, on their own, mean that each cracker has its own wrapper. If both requirements apply to your buffet, ask your supplier how many crackers are in each inner pack.
How should you store crispbread from an opened multipack?
Follow the storage instructions on the pack you choose. For Knäckebröd Wholegrain 5 x 5 Pieces, Jumbo advises storing it in a cool, dry place and sealing it properly after opening; plan your buffet replenishment accordingly.
Does Dutch crispbread always contain iodised salt?
No. Don’t assume this applies to every product. The Netherlands Nutrition Centre states that bakers aren’t required to use baker’s salt. Albert Heijn lists iodised salt in AH Gluten-free High Fibre crispbread; for other products, check their own ingredients label.