Families stocking up for breakfast
If several people eat crispbread on Sundays, the pack weight, number of portions and how well you can reseal the pack all help determine the right size.
Who is this choice relevant to?
Shoppers comparing grains and fibre
If you’re looking for a wholegrain option, check the label to see which grains are used and how much fibre the product contains per 100 g. Wasa Wholegrain and Bolletje Wholegrain High-Fibre Crispbread list different amounts.
Shoppers with gluten or allergen requirements
If you need a gluten-free option or have to avoid specific allergens, the ingredients and allergen information for the exact pack you choose matter more than a general label such as ‘wholegrain’.
What should you look for when choosing?
First, check that everyone sharing the breakfast can eat the crispbread you’ve chosen. Then pick a pack size that suits how often you eat it and compare the nutritional information of the remaining options.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Pack size and storage | Check the weight, number of portions and storage advice once opened. | If several family members eat it, I want to have enough in the cupboard without an opened pack sitting around for too long. For around 42% of consumers, keeping the breakfast cupboard stocked is the top priority. |
| Grains and nutritional information | Compare the types of grain, fibre and salt per 100 g on the label. | When choosing breakfast, I like to decide which wholegrains or seeds to serve and be able to compare their nutritional values. Around 33% of consumers give this the highest priority. |
| Gluten and allergens | Check the gluten-free label and allergen information for the option you’ve chosen. | If someone sharing the meal needs to avoid gluten or a specific allergen, I can’t rely on the product category name. This is the top priority for around 25% of consumers. |
Common mistakes
-
Opening a large pack without a storage plan
For the wholegrain pack described by Jumbo, the packaging should be sealed well after opening and stored in a cool, dry place. This is worth bearing in mind if your family doesn’t eat crispbread often.
Choose a larger pack if you’ll use it regularly and have a dry place where you can seal it properly.
-
Confusing wholegrain with gluten-free
The wholegrain options from Jumbo and Wasa that we looked at contain grains with gluten. The Bolletje option we looked at also contains sesame.
Read the current ingredients and allergen information and, if needed, look for an explicit gluten-free label on the pack you choose.
-
Assuming crispbread is automatically a source of iodine
According to the Netherlands Nutrition Centre, bread made with iodised baker’s salt is an important source of iodine in the Netherlands. The word ‘crispbread’ alone doesn’t tell you which salt has been used in a specific product.
If crispbread regularly replaces bread, check the label to see which salt is used and consider your choice as part of your overall diet.
Brands compared
The information below applies to the specific options mentioned, not every product from each brand.
Jumbo
Jumbo lists its Wholegrain Crispbread in a 375 g pack containing 25 portions.
- The portion information helps you work out how much to buy for a breakfast shared by several people.
- The product contains rye, wheat and gluten, among other ingredients. Once opened, store it in a cool, dry place and seal it well.
Wasa
Albert Heijn lists Wasa Wholegrain in a 260 g pack, made with 100% wholegrain rye.
- The nutritional information provided lists 20 g of fibre per 100 g.
- This rye option contains gluten; check the packaging for any other potential allergens too.
Bolletje
Bolletje Wholegrain High-Fibre Crispbread comes in a 265 g pack, with the crispbread wrapped in fours.
- Albert Heijn lists 14 g of fibre per 100 g for this option.
- The option we looked at contains sesame and grains with gluten, among other ingredients.
AH Glutenvrij
Albert Heijn lists AH Gluten-Free High-Fibre Crispbread in a 230 g pack, made in a completely gluten-free environment.
- The main ingredients listed are oats, rice and maize; check the exact ingredients on the pack.
- This option lists 6.5 g of fibre and 2.4 g of salt per 100 g. Compare the nutritional information separately from the gluten-free label.
Goud Gebakken
ALDI describes a Goud Gebakken wholegrain crispbread option containing 25 pieces.
- The stated number of pieces helps you plan a breakfast for several people.
- Check the nutritional and allergen information on the pack for this option.
Products for different breakfast preferences
These Joybuy products include larger packs, wholegrain crispbread and two Wasa options specifically labelled as crackers. Choose based on the product type and the information on the packaging; don’t automatically treat crackers as the same product as crispbread.
No image available
g'woon wholemeal crispbread 375 g
The 375 g pack is a good option if several people eat crispbread regularly.
Before buying, check the allergens on the packaging and make sure you can seal the pack well once it’s open.
No image available
Bolletje wholegrain crispbread 265 g
This option is a good fit if you’re looking for wholegrain crispbread wrapped in fours.
Albert Heijn lists 14 g of fibre per 100 g for the option we looked at. If you need to avoid sesame or certain grains, check the current packaging.
No image available
Wasa wholegrain crispbread 260 g
This rye crispbread is a good choice if you’re specifically looking for wholegrain rye for breakfast.
Albert Heijn lists Wasa Wholegrain as 100% wholegrain rye, with 20 g of fibre per 100 g. The product contains rye and gluten; check the other allergen information too.
No image available
Wasa Lightweight Crackers 300 g
These 300 g crackers are an option if you’re considering another crunchy base for toppings alongside crispbread.
Check the nutritional and allergen information for this specific cracker option; don’t assume it has the same values as Wasa Wholegrain.
No image available
Wasa High-Fiber Crackers 300 g
These 300 g crackers are worth considering if you want to compare the nutritional information of different breakfast products.
Check the fibre values and allergens for this option on the packaging; the name alone doesn’t give you a complete comparison with crispbread.
Frequently asked questions
When is a large pack of crispbread right for a family?
A large pack is best if several family members eat it regularly and you can store it properly once opened. Jumbo lists its wholegrain pack as 375 g and 25 portions, with advice to store it in a cool, dry place and seal it well after opening.
Is wholegrain crispbread automatically gluten-free?
No: the wholegrain options from Jumbo and Wasa that we looked at contain grains with gluten. If gluten-free is essential, check for an explicit gluten-free label and the latest allergen information for the pack you choose.
What should I check if crispbread regularly replaces bread?
Check which salt is used, among other things, as you can’t tell how much iodine a product provides from its category alone. The Netherlands Nutrition Centre identifies bread made with iodised baker’s salt as an important source of iodine in the Netherlands. So, if you eat less bread, check the label and consider your overall diet.
Does a gluten-free label tell me anything about fibre and salt?
No. Compare fibre and salt separately per 100 g. Albert Heijn lists AH Gluten-Free High-Fibre Crispbread as containing 6.5 g of fibre and 2.4 g of salt per 100 g; these figures apply to this specific option.