Who is this for?

Anyone putting together a platter of topped snacks

If you want to serve crackers with cheese, spreads or vegetables, it’s worth knowing the difference between crispbread and products described as sturdy crackers. Jumbo sells these alongside thin and light crackers. Then choose a size that suits your snacks.

Anyone looking for classic wholemeal crispbread

For a simple crispbread base, compare the ingredients and nutritional information on each pack. Jumbo lists wholemeal wheat and rye flour, and 10.9 g of fibre per 100 g, for its Wholemeal Crispbread. These details apply to this variety, not all crispbread.

Anyone checking for allergens

If anyone eating needs to avoid an allergen, the ingredients list on the pack you choose matters more than the brand name or a picture. The Netherlands Food and Consumer Product Safety Authority says allergens must be clearly stated on the label.

What should you look for when choosing?

Start with the topping: for generous toppings, consider sturdy crackers, while crispbread can also make a good base for smaller bites. Then think about the flavour and check the label for everyone who’ll be eating.

Sturdy crackers

When to choose them: You’re looking for a base for generous toppings and want to consider products specifically sold as sturdy crackers.

Keep in mind: The product name doesn’t tell you its measured thickness or guarantee that the cracker will stay intact under moist toppings.

Classic crispbread

When to choose it: You want crispbread as a base for simple, individually topped snacks.

Keep in mind: Wholemeal doesn’t automatically mean thicker or sturdier than another product.

Flavours and textures

When to choose them: The flavour or texture of the base is an important part of your choice of topping.

Keep in mind: Descriptions such as extra crunchy or light don’t, on their own, tell you how much the cracker can hold.

What to consider What to check when buying Who it matters to
Sturdiness for toppings Check the product description and the size of the pieces. Don’t judge how much they can hold by the word ‘crispbread’ alone. For generous or moist toppings, I want to be able to pick up the snacks without relying on unverified claims about how sturdy the base is. Around 50% of consumers say sturdiness is their top priority.
Flavour and sharing Compare the flavour and texture, and check whether the size suits individual snacks. For a platter of different snacks, I mainly want to choose a flavour and texture that go well with my toppings. Around 30% of consumers prioritise flavour and ease of serving.
Ingredients and labelling Read the current ingredients and allergen information. Always compare nutritional values on the same basis, such as per 100 g. If anyone eating needs to avoid certain ingredients, I want to check the pack before serving the snacks. For around 20% of consumers, checking the label is their main concern.

Common mistakes

  • Assuming ‘thick cut’ means it’s sturdy

    Jumbo sells crispbread, thin crackers, light crackers and sturdy crackers alongside one another. These names don’t provide a standard measure of thickness or breaking strength.

    If sturdiness is your main priority, also search for sturdy crackers. Check the specific product, then adjust the size and amount of topping accordingly.

  • Assuming wholemeal or seeded varieties suit everyone

    Jumbo lists wheat and rye in its Wholemeal Crispbread. The ingredients and allergens can differ in other varieties, even within the same range.

    If anyone needs to avoid an allergen, ask them to check the label on the pack you’ve chosen, including any warnings about the possible unintentional presence of allergens.

  • Relying on an old product description

    Ingredients and availability can vary by product and over time. For example, Albert Heijn says that a specific Wasa variety is no longer in its range.

    Use online descriptions to compare options, then check the pack you’re actually buying.

Brands to consider

Wasa

A brand to consider if you’re looking for crispbread as a base for individual snacks. How well it suits your needs depends on the variety and your choice of toppings.

  • Albert Heijn describes one Wasa variety made with rye, wheat and pumpkin seeds as easy to break in half.
  • Albert Heijn lists that variety as no longer available. Check current availability and the label of any alternative variety.

Leksands

Worth considering if you want to compare different flavours and textures for your snacks.

  • Albert Heijn lists varieties including Original, extra-crispy baked, sourdough, oat, and seeds & sea salt.
  • These flavour and texture descriptions aren’t measures of thickness or sturdiness. Check the pack of the variety you choose.

Jumbo

A range where you can compare classic crispbread with products described as sturdy crackers.

  • Jumbo lists separate wholemeal, seeded and sturdy cracker varieties, so you can start by choosing the type of product you want.
  • The ingredients and nutritional information for Jumbo Wholemeal Crispbread don’t automatically apply to its crackers or other varieties.

Crispbread on Joybuy

These crispbread options are for anyone looking for a base for topped snacks. If you’re planning to use generous or moist toppings, don’t choose by the product name alone. Check the size and current label before you decide.

Wasa Rustic crispbread, 215 g pack

Wasa Rustic crispbread, 215 g

An option if you want to use crispbread as a base for individual topped snacks.

Check the size and current label, especially if you’re planning to add generous toppings or need to consider allergens.

View on Joybuy
g'woon wholemeal crispbread, 375 g pack

g'woon wholemeal crispbread, 375 g

A wholemeal option for smaller snacks, with the toppings sized to fit each piece.

Wholemeal doesn’t tell you how much the product can hold. Check the product itself, and read the current label if you have allergies.

View on Joybuy
Bolletje wholemeal crispbread, 265 g pack

Bolletje wholemeal crispbread, 265 g

Another wholemeal crispbread option if you want to top each piece individually.

Match the amount of topping to the size of each piece, and check the pack for ingredients and allergens.

View on Joybuy

Frequently asked questions

Are light crackers the same as sturdy or thick-cut crackers?

No, don’t treat these descriptions as interchangeable. Jumbo distinguishes between light, thin and sturdy crackers in its range, but the names don’t provide a comparable measure of thickness or how much they can hold. Check the specific product if your toppings are heavy or moist.

How do I check for allergens when serving crispbread?

Read the ingredients and allergen information on the current pack before serving. The Netherlands Food and Consumer Product Safety Authority requires allergens to be clearly stated on the label. Jumbo lists wheat and rye, among other ingredients, in its Wholemeal Crispbread. Check the label again if you choose another variety.

How should I store an opened pack of crispbread?

Follow the storage instructions on the pack you’ve chosen. Jumbo recommends storing its Wholemeal Crispbread in a cool, dry place and sealing the pack well after opening. Check the instructions for other products.

Does crispbread always contain iodised baker’s salt?

Don’t assume this is the case for all crispbread. If the type of salt used matters to you, check the ingredients on the specific pack or ask the manufacturer.