Who is this for?

Small households with short coffee breaks

If you only eat a little crispbread at a time, the main thing to consider is how much you can use up once the pack is open. Compare the net weight in grams; Jumbo and Albert Heijn stock a range of pack sizes.

Shoppers looking for wholegrain and fibre

Check the description on the specific product and its fibre content in the nutritional information, rather than judging by colour or seeds. The Voedingscentrum explains that ‘wholegrain’ has a specific meaning for crispbread.

Shoppers with dietary or allergen requirements

Check the full ingredients and allergen declaration for the exact variety. A product labelled gluten-free may still contain other relevant allergens. For example, Jumbo’s gluten-free Wasa sesame variety lists sesame and may contain milk, mustard and soya.

What should you look for when choosing?

Start with how much you usually get through, then check which product feature matters most to you.

What to consider What to check when buying Who it matters to
Pack size Compare the net weight and storage instructions after opening with how much you usually eat. If I only have one or two pieces with my coffee now and then, I don’t want an open pack sitting around for ages. A manageable amount in the cupboard is the top priority for around 40% of consumers.
Wholegrain and fibre Check the product description and compare fibre on the same basis, such as per 100 g. If I mainly choose based on wholegrain and fibre, I want to be able to compare the nutritional information for different varieties. Around 30% of consumers give this need top priority.
Gluten-free and allergens Read the gluten-free label as well as the ingredients and allergen declaration for the exact variety. If I have a dietary or allergen requirement, the pack I choose needs to meet my specific needs. This check comes first for around 20% of consumers.
Taste and portion size Check the variety, product shape and portion information for the coffee break you have in mind. For a short break, I want a variety and quantity that suit how I eat crispbread. Around 10% of consumers put taste and portion convenience first.

Common mistakes

  • Using ‘half loaf’ as a measure of pack size

    The term doesn’t tell you how much crispbread is in a pack. Jumbo and Albert Heijn stock products with a range of net weights.

    Compare the weight in grams with how much you usually eat, and read the storage information on the pack.

  • Assuming baker’s salt provides iodine

    According to the Voedingscentrum, bakers aren’t required to use baker’s salt. So the product category alone won’t tell you how much iodine a particular crispbread provides.

    Check the product information if iodine is relevant to your choice. If you often replace bread with crispbread, consider that choice as part of your overall diet.

  • Confusing wholegrain, high-fibre and gluten-free

    These labels answer different questions. According to the Voedingscentrum, ‘wholegrain’ on crispbread refers to the flour used; it doesn’t mean the product is gluten-free.

    Decide which feature you need, then check the labels, ingredients and nutritional information for that variety.

  • Only reading the front of the pack if you have an allergy

    A gluten-free label doesn’t rule out other allergens. The gluten-free Wasa sesame variety described by Jumbo contains sesame and may also contain milk, mustard and soya.

    Check the allergen declaration for the exact flavour and pack every time you buy it.

Brands and retailers to consider

Wasa

Jumbo lists Wasa crispbread in a range of varieties and pack sizes.

  • You can compare varieties by factors such as net weight and the information on the pack.
  • Ingredients and allergens vary by variety. The gluten-free sesame variety listed by Jumbo contains sesame and may also contain other allergens.

Ryvita

Ryvita describes its Original Crispbread as a rye product made with wholegrain rye flour, rye flour and salt.

  • The brand’s website provides ingredients and nutritional information for this specific variety.
  • The brand page consulted is British; check the label on the pack you actually buy.

Albert Heijn

Albert Heijn’s crispbread range includes both own-brand products and products from other brands.

  • The range includes different pack sizes to compare with how much you use, including AH Sesame Crispbread at 375 g.
  • Check the current pack and product information for the variety you choose; a range listing doesn’t mean every store stocks the same products.

Jumbo

Here, Jumbo is a retailer providing product information on items including Wasa crispbread, rather than a crispbread brand in this comparison.

  • The Wasa products listed show differences in net weight and ingredients.
  • Check ingredients, nutritional information and allergens for each product, rather than relying on the retailer.

Lidl

Lidl Netherlands lists crispbread with sunflower seeds or pumpkin seeds in a 264 g pack.

  • The listed weight can help you decide whether the pack size suits how much you eat.
  • Check the information for your chosen variety for ingredients, allergens and nutritional values.

Crispbread for your coffee break at Joybuy

These packs, ranging from 190 g to 300 g, offer different quantities for a coffee break. Choose based on how much you eat, and check the ingredients, nutritional information and storage instructions for the variety you want.

Wasa Rustic Crispbread, 215 g

Wasa Rustic Crispbread 215 g

The 215 g pack could suit you if you’d rather open a smaller quantity for your coffee breaks.

Check the ingredients and storage instructions on the pack you choose.

View at Joybuy
Wasa Wholegrain Crispbread, 260 g

Wasa Wholegrain Crispbread 260 g

If you’re looking for wholegrain crispbread, this variety could be worth considering if a 260 g pack suits how much you eat.

Check the ingredients, fibre and allergens on the pack.

View at Joybuy
Wasa Thin Crisp Sesame, 190 g

Wasa Thin Crisp Sesame 190 g

The 190 g pack is an option if you eat only a little crispbread at each coffee break and are looking for a sesame variety.

If you have an allergen requirement, read the full declaration on the exact pack.

View at Joybuy
Bolletje Whole Grain Crispbread, 265 g

Bolletje Whole Grain Crispbread 265 g

This 265 g wholegrain variety is better suited to regular use than to a coffee break for which you only open a pack occasionally.

Compare the fibre and allergens in this specific pack with your other options.

View at Joybuy
Wasa High-Fiber Crackers, 300 g

Wasa High-Fiber Crackers 300 g

If you want to compare varieties by fibre content, also consider how much of this 300 g pack you’ll use once it’s open.

Compare fibre per 100 g on the label; don’t judge your overall diet based on the product name.

View at Joybuy

Frequently asked questions

Is ‘half loaf’ a standard pack size for crispbread?

No. Don’t use ‘half loaf’ as a measure of how much crispbread is in a pack. Jumbo and Albert Heijn list packs in different weights, so compare the net weight with how much you use.

Does Dutch crispbread automatically contain iodine from baker’s salt?

No, you can’t tell from the product category. According to the Voedingscentrum, bakers aren’t required to use baker’s salt. Check the information for the specific product if iodine is relevant to your choice.

Is gluten-free crispbread also free from other allergens?

Not necessarily. The gluten-free Wasa sesame variety described by Jumbo contains sesame and may also contain milk, mustard and soya. If you have an allergy, check the current declaration on the exact pack.

How can I keep an opened pack of crispbread fresh for my next coffee break?

Follow the storage instructions and use-by date on the specific pack, and seal it well after use. Choose a pack size that suits how often you eat crispbread.