What should you look for when choosing?
If you have coeliac disease, start by filtering for gluten-free products. Only then compare fibre, salt and practical differences between the remaining options.
| What to consider | What to look for | Who it matters to |
| Gluten-free label |
Look for ‘gluten-free’ or the Crossed Grain symbol, and read the ingredients and allergens on the pack. |
When choosing crispbread for someone with coeliac disease, I don’t want to rely on a wholegrain label to assess whether it contains gluten. For around 50% of consumers, verified gluten-free status is the top priority. |
| Fibre content within the gluten-free range |
Compare fibre per 100 g only between products labelled gluten-free. |
I want to be able to choose based on fibre without resorting to regular rye crispbread. For around 30% of consumers, fibre content is the most important factor when choosing a gluten-free product. |
| Current label and availability |
Check the current pack for each alternative; compare salt per 100 g too, and see whether iodised salt is listed. |
If my usual product isn’t available, I want to know whether an alternative still meets my requirements and what type of salt it contains. For around 20% of consumers, this practical product check is the main concern. |
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Frequently asked questions
If I have coeliac disease, can I choose regular wholegrain rye crispbread for its fibre?
No. Regular wholegrain rye crispbread contains gluten, so it isn’t suitable if you have coeliac disease, regardless of its fibre content. Look for a product labelled ‘gluten-free’ or carrying the Crossed Grain symbol, and check the specific product you’ve chosen.
Can gluten-free crispbread or crackers contain oats?
Yes, oats can be used in a product that is explicitly labelled gluten-free. If you have coeliac disease, don’t rely on the word ‘oats’ alone: check the gluten-free label, as well as the ingredients and allergens in the finished product.
Should I check the ingredients again when I buy a new pack?
Yes. Check the ingredients, allergens and gluten-free label again whenever you buy a new pack. Albert Heijn notes in its product information that ingredients and nutritional values can change.
Does crispbread in the Netherlands always contain iodised salt?
No, you can’t assume that all crispbread does. According to the Voedingscentrum, baker’s salt contains iodine, but its use isn’t compulsory, so check the ingredients for the specific product. For example, AH Glutenvrij Vezelrijk crispbread lists iodised salt.