Who is this choice relevant to?

Group picnic organisers

You want to bring enough chocolate sprinkles for the rusks on the table, without being left with a large, opened bag that goes unused.

Groups with different flavour preferences

You’re weighing up milk chocolate, dark chocolate and a mix when not everyone wants the same chocolate flavour.

Shoppers who need to check the label

You check the ingredients and allergens on the exact pack, or want to look at the nutritional information per 100 g and per serving.

What should you look for when buying?

Work out how many rusks you’re taking and whether chocolate sprinkles are the only topping. Then compare the flavours and read the label on the pack you choose.

What to consider What to check Who it matters to
Quantity for the group Compare the net weight with the number of people eating, the quantity of rusks and any other toppings. I’m putting out rusks for several people and want to bring enough chocolate sprinkles without opening an unnecessarily large bag; getting the right quantity is the top priority for around 37% of consumers.
Using leftovers after the picnic Read the storage advice and consider whether you’ll use an opened pack at home. If there are chocolate sprinkles left over, I want to be able to use them after the picnic; avoiding unused leftovers is the top priority for around 27% of consumers.
Choice of flavour Consider whether one flavour will do, or whether a mix or several smaller packs would be a better fit. My group won’t necessarily all choose milk chocolate or dark chocolate; flavour is the biggest consideration for around 18% of consumers.
Ingredients and allergens Read the ingredients, allergen information and nutritional details for the exact variety. If someone needs to avoid certain ingredients, I don’t want to rely on the flavour name; checking the label is the top priority for around 18% of consumers.

Common mistakes

  • Assuming ‘XL’ or ‘sharing’ means a standard pack size

    The products mentioned range in size from 380 g to 600 g. The name alone doesn’t tell you how much chocolate sprinkle you’re getting.

    Check the net weight in grams before deciding how many bags the group needs.

  • Assuming dark chocolate sprinkles contain no milk or soya

    The product information for a dark Venz variety on Joybuy lists milk and soya. A flavour name isn’t an allergen declaration.

    If you have allergies, check the allergen information on the exact pack you’re buying.

  • Opening a large bag without a plan for the leftovers

    A 600 g pack may be more than a small group will use at a single picnic.

    Match the pack size to the number of people eating and the other toppings, and follow the storage advice on the label once opened.

Brands to compare

De Ruijter

A brand to consider if you want to compare milk chocolate, dark chocolate and other flavours.

  • The range of flavours lets you choose according to the group’s preferences.
  • Check the size and ingredients of each variety; the brand name doesn’t tell you what’s in a particular bag.

Venz

An option if you want to compare flavours in packs of around 380–400 g.

  • Jumbo lists Venz varieties in 380 g and 400 g packs.
  • The allergens in one dark chocolate variety won’t necessarily be the same as those in other Venz products.

Jumbo

A supermarket own-brand option if you’re looking for a 600 g bag of milk chocolate, dark chocolate or a duo mix.

  • Jumbo lists these three flavour options, each in a 600 g pack.
  • Check the ingredients and allergens for your chosen flavour separately.

Albert Heijn

A supermarket own-brand option if you’re considering a 380 g bag of dark XL chocolate sprinkles.

  • For this specific variety, Albert Heijn lists a 380 g pack and at least 32% cocoa solids.
  • Check the pack for the latest ingredients and allergen information; these product specifications don’t apply to every variety.

Kiekeboe

An option if your group wants a large bag of dark chocolate sprinkles.

  • ALDI Netherlands lists a 600 g pack of Kiekeboe dark chocolate sprinkles.
  • Before buying, check that the ingredients in the pack you choose meet the group’s requirements.

Chocolate sprinkles and sprinkle mix on Joybuy

These products offer two pack sizes for rusks at a picnic: 600 g of milk chocolate sprinkles to share and a smaller 400 g sprinkle mix. Choose according to the number of people eating, the flavour you want and the label.

g'woon milk chocolate sprinkles with smileys, 600 g

g'woon milk chocolate sprinkles with smileys, 600 g

For a group who want to share milk chocolate sprinkles on their rusks. The bag contains 600 g and the sprinkles are shaped like smiley faces; decide in advance whether you’ll use any leftovers. Check the allergens on the pack.

View on Joybuy
g'woon Just Sprinkles Mix, 400 g

g'woon Just Sprinkles Mix, 400 g

For anyone who wants to take a mix for their rusks in a smaller pack than 600 g. This pack contains 400 g; check the ingredients and allergens for the exact variety before choosing it for the group.

View on Joybuy

Frequently asked questions

Is a 600 g bag always handy for a picnic?

No. A 600 g bag is best when several people are eating chocolate sprinkles or you’ll use the leftovers later. For a small group, especially if there are other toppings too, a bag of around 380–400 g may be a better fit.

Should I bring bread as well as rusks?

No, you can serve the chocolate sprinkles on rusks. Just make sure you bring enough rusks for everyone, and consider whether you’ll have other toppings on the table too.

Are dark chocolate sprinkles suitable if someone needs to avoid milk or soya?

You can’t tell from the word ‘dark’ alone. The information for a dark Venz variety on Joybuy lists milk and soya, so always check the allergen information on the exact pack.

What does baker’s salt have to do with rusks and chocolate sprinkles?

Baker’s salt contains added iodine, but you can’t tell whether a specific bakery product contains it from the chocolate sprinkles you put on top. If you want to know which salt was used, check the ingredients list on packaged bread or rusks.

How should I store chocolate sprinkles left over after the picnic?

Follow the storage advice on the pack you’ve chosen and seal any opened bag tightly. For a g'woon milk chocolate variety, Joybuy advises storing it in a cool, dry, dark place.