Choose individually wrapped portions if you want to hand out chocolate sprinkles, a decorative variety if they’ll be visible on your treats, or a larger pack for use at your stall. For every option, check the ingredients and allergens on the exact pack, and make sure you can store it as directed on the label. Chocolate sprinkles are a topping or bread spread, not a substitute for a box of chocolates.
If you want to give visitors an individual portion to take away, look for packs that don’t need to be divided up first. According to Albert Heijn, De Ruijter Kleintjes contains eight portions of chocolate sprinkles and chocolate flakes. Check the allergens for each variety.
If the chocolate sprinkles will be visible on biscuits or cupcakes, their shape and colour matter. Jumbo describes its XXL Melk & Disco variety as chocolate sprinkles for decorating.
If you’ll be using chocolate sprinkles for several treats, compare the pack size and current price per kilo. Jumbo and ALDI both list a 600 g dark chocolate variety; also check how much you can use and how the pack should be stored.
First decide whether you need chocolate sprinkles to hand out, use as decoration or keep as stock for your stall. Then check the label on each pack you choose, especially if you’re offering treats to other people.
| What to consider | What should you check? | Who is it important for? |
|---|---|---|
| Small treats to hand out | Number of individual portions, varieties and allergens in each variety. | I want to give visitors a little treat without having to divide up a large pack at the stall. For around 31% of consumers, being able to hand out individual portions is the top priority. |
| Visible decoration | Shape, colour and ingredients of the variety you choose. | I want the decoration on my biscuits or cupcakes to suit the look I have in mind. This decorative choice matters most to around 23% of consumers. |
| Stock for the stall | Net weight, current price per kilo, best-before date and storage instructions. | If I’m buying for several treats, I want to know whether I can use the quantity and store it properly. Around 23% of consumers prioritise this when choosing stock. |
| Allergen information | Ingredients and allergens on the exact pack; information for customers when treats are sold unpackaged. | When I offer treats to other people, I need to know which allergens they contain and be able to tell customers in good time. This is the main concern when buying for around 23% of consumers. |
The word ‘dark’ doesn’t tell you which allergens are in a particular pack. The label for Venz Puur listed by Jumbo includes milk and soya; according to Jumbo, Jumbo Puur may contain milk.
Read the label on the exact variety before use, especially if you’re handing the chocolate sprinkles out to other people.
A bulk pack serves a different purpose from individually wrapped portions. If you want to hand out individual servings, you’ll need to decide how to portion and present the chocolate sprinkles.
Choose individual portions if you want visitors to take something away straight away, or plan in advance how you’ll use and store the contents of a large pack.
Portioning it yourself takes extra time and suitable packaging.
For unpackaged treats, customers must be able to get information about the allergens they contain before buying. If you use different types of chocolate sprinkles, it should also be clear which information applies to each treat.
Have the information available at your stall in advance, and keep the labels from all the packs you use to hand.
The price and availability of a pack can change. What’s more, a higher net weight alone doesn’t tell you how much you’ll actually use.
Recheck the price per kilo, pack size and best-before date shortly before you buy.
Worth considering if you’re choosing between a standard pack and individual portions.
A brand to look at if you’re specifically after dark chocolate sprinkles.
The range reviewed includes both a 600 g dark chocolate pack and an XXL Melk & Disco variety for decorating.
Lidl lists Mister Choc Hagelslag Puur as a 600 g pack available in its stores.
ALDI lists Kiekeboe Puur in a 600 g pack for anyone looking for a larger quantity.
These packs offer chocolate sprinkles for decoration or use as stock for your stall. If you want individual portions to hand out, choose only a product whose pack actually contains them.
Image unavailable
An option if you’re looking for milk chocolate sprinkles with a playful look for your treats.
550 g pack. Before handing them out, check the label for allergens and storage instructions.
Image unavailable
An option if you want to use milk chocolate sprinkles on Christmas market treats.
400 g pack. If you’re serving them to others, read the current label, including the information about milk, lactose and soya.
Image unavailable
Consider this variety if the shape of the chocolate matters for your decoration.
390 g pack. Check the packaging to see whether it contains chunks or chocolate sprinkles before choosing it for a particular decoration.
Image unavailable
An option if you’re looking for a variety labelled as dark chocolate sprinkles for a smaller number of treats.
200 g pack. Don’t assume ‘dark’ means dairy-free; check the allergens on the label.
Image unavailable
An option if you’re looking for chocolate sprinkles labelled as dark chocolate for use at your stall.
390 g pack. If the cocoa percentage and allergens matter to your choice, check the exact pack.
Choose a pack with individual portions if you want people to take the chocolate sprinkles away straight away. According to Albert Heijn, De Ruijter Kleintjes contains eight portions of different types of chocolate sprinkles and chocolate flakes; check the allergens in each variety. If you’re looking for a gift that looks like a box of chocolates, chocolate sprinkles are a different type of product.
Follow the storage instructions on the pack you’re using. The varieties described from De Ruijter, Jumbo and Venz say to store in a cool, dry place, so keep your stock away from moisture and heat and check the best-before date.
Compare the net weight and current price per kilo, but also work out how many individual portions you need. If you’re handing out portions from a large pack, you’ll need your own way to divide and package them; before buying, check how much you can realistically use.
Make sure customers can get information about the allergens in unpackaged treats before they buy. The Netherlands Food and Consumer Product Safety Authority stresses that this information must be available before purchase. Keep the labels for all the ingredients you use to hand, and make it clear where customers can find the information.
