Who is this choice relevant to?

If you like putting together a sweet breakfast

You want chocolate with your toast, but prefer to choose the toast underneath and decide how much chocolate to use. Albert Heijn describes Jacques Matinettes as thin chocolate discs for bread or toast.

If you compare nutritional values

You want to assess the toast base and chocolate separately. Albert Heijn lists 9.7 g of fibre per 100 g for Van der Meulen Melba Toast Wholemeal. Also check the chocolate’s nutritional information and how much you use.

If you need to check for allergens

When combining two products, read both labels: the relevant ingredients and allergens may differ between the toast and chocolate. The Netherlands Food and Consumer Product Safety Authority states that pre-packed products must display allergen information on the label.

What should you look for when choosing?

First decide whether you want ready-made chocolate toast or would rather combine the ingredients yourself. Then compare the toast base, the chocolate used and the labels of the products you actually choose.

What to consider What to check when buying Who it matters to
Chocolate flavour and quantity Check whether it’s coated toast or a separate chocolate spread; if you’re buying separate chocolate, check the type and portion size. If you want a distinct chocolate flavour without being tied to a coating, you may prefer to decide the quantity yourself. This is the main priority for around 40% of consumers.
Toast base and nutritional value Compare similar products per 100 g, including their fibre, sugars, saturated fat and salt; also consider the portion you use. If choosing between plain and wholemeal toast matters to you at breakfast, you’ll want to know what the base adds to the combination. Around 30% of consumers prioritise this comparison.
Ingredients and allergens For a combination of separate products, read both current labels, including any warnings about possible traces. If ingredients or allergens determine your choice, you’ll want to make sure you don’t overlook anything in either product. An estimated 30% of consumers put this check first.

Common mistakes

  • Mistaking separate toast for chocolate-coated toast

    A toast base and a separate chocolate product only make up your breakfast when you combine them; a search result featuring both doesn’t mean the toast is already coated in chocolate.

    Check the product name, ingredients list and packaging to see whether the chocolate is part of the toast or added separately.

  • Looking only at the cocoa percentage

    The cocoa percentage tells you about the chocolate, not the nutritional value of the full combination with toast.

    The Netherlands Nutrition Centre recommends comparing similar products per 100 g. Then consider how much toast and chocolate you use.

  • Checking just one pack for allergens

    Allergens may be present in both the toast and the chocolate. The Van der Meulen wholemeal melba toast and Jacques chocolate discs described here have different ingredients and warnings.

    Read the current labels of both products, even if you’ve bought them before.

  • Assuming all toast contains iodised salt

    The ingredients in toast depend on the specific product, so don’t rely on the product category alone if the type of salt used matters to your choice.

    Check the toast’s ingredients list to see what type of salt is used.

Brands and product ranges to consider

Van der Meulen Melba

Melba toast as a base for adding your own chocolate.

  • Albert Heijn lists 9.7 g of fibre per 100 g for the wholemeal variety.
  • The wholemeal melba toast described isn’t coated in chocolate; check the packaging for ingredients including wheat, sesame and soya.

Jacques

Separate chocolate for those who want to top their own toast.

  • Albert Heijn describes the Dark Chocolate 60% Matinettes as thin chocolate discs for bread or toast, with at least 60% cocoa.
  • This isn’t a toast product. The variety described contains soya; also check the packaging for warnings about possible traces.

Jumbo

Toast options to compare as a separate base.

  • The Jumbo range includes crisp toast and melba toast in plain and wholemeal varieties.
  • Choose the chocolate product you want to add separately; plain toast isn’t the same as chocolate-coated toast.

ALDI

Toast, melba toast and wheat toast as possible bases for your own toppings.

  • The ALDI range includes SUN SNACKS Toast, SUN SNACKS Melba toast and Van Vlegelaar Krokante tarwe toast.
  • Check the product you choose to make sure it’s a separate toast base, and see which ingredients it contains.

Bolletje

Rusk as an alternative if you’d prefer a round, crisp base for your toppings.

  • Bolletje positions Echte Beschuit as a product for breakfast and lunch.
  • Rusk isn’t toast or a chocolate-coated variety. For the variety described, check the ingredients, including wheat, rye and egg.

Products to combine with separate ingredients

These products let you choose your toast and chocolate separately: one is a chocolate spread, while the other is melba toast. Neither is chocolate-coated toast on its own.

Pack of De Ruijter Hail Chocolate Pure, 390 g

De Ruijter Hail Chocolate Pure, 390 g

A chocolate spread for anyone who wants to decide how much chocolate to put on their toast. Choose your toast base separately and check the label for allergens and nutritional values.

View on Joybuy
Pack of Delverde Classic Melba Toast, 100 g

Delverde Classic Melba Toast, 100 g

Melba toast for anyone who wants to add their own chocolate spread to a toast base. Choose the chocolate separately, and check the toast label for ingredients and allergens.

View on Joybuy

Frequently asked questions

Should I compare chocolate and toast per portion or per 100 g?

Where possible, compare similar products per 100 g. The Netherlands Nutrition Centre points out that portion sizes can vary between manufacturers; then check how much of each product you actually use.

Which allergens should I check in chocolate on toast?

Check the labels of both the toast and the chocolate you choose. Look for listed allergens and any warnings about possible traces, as these can vary between products.

How should I store thin chocolate discs for toast?

Follow the storage advice for the specific product. For Jacques Dark Chocolate 60% Matinettes, Albert Heijn recommends storing them in a cool, dry place at 14–18 °C; don’t assume the same advice applies to other chocolate.

How can I check whether toast contains iodised salt?

Read the ingredients list for the specific toast and check which type of salt is listed. Don’t rely solely on the word toast or where it’s sold.