Who are they for?

For anyone who wants to serve them straight away

Looking for a ready-made chocolate stroopwafel for a platter, stall or get-together, without having to melt chocolate yourself?

For anyone handing out small portions

Want a mini size that visitors can pick up individually, or that fits into an assortment with other treats?

For anyone who wants to decorate them

Want to dip and decorate plain stroopwafels in chocolate as part of a Christmas market activity or display?

What should you consider when choosing?

First decide whether you want to serve the stroopwafels as they are or finish them yourself. Then choose the size and flavour, and check the label and storage instructions for each variety.

What to consider What to check when buying Who it matters to
Ready-made coating Check whether the stroopwafel is already coated in chocolate and which type of chocolate is listed on the packaging. If I want to put the waffles straight onto a platter, I don’t want to have to melt chocolate first. An estimated 31% of consumers prioritise serving them straight away.
Size and presentation Compare the size and pack contents, and consider how you can store the waffles while handing them out. At a stall where several visitors can help themselves, I want to be able to offer small portions; an estimated 31% of consumers give the highest priority to being able to share them.
Type of chocolate and flavour Check which chocolate and any added ingredients are listed, and make sure your chosen variety is available. If I want to offer a different flavour alongside milk chocolate, it needs to suit my guests. An estimated 23% of consumers put variety of flavour first.
Decorating them yourself Find out what chocolate, decorations and space you’ll need to let the waffles set. If dipping and decorating are part of the activity, I’m happy to put in the extra preparation; an estimated 15% of consumers choose this option primarily so they can decorate the waffles themselves.

Common mistakes

  • Assuming a product page confirms stock

    A listed flavour or pack doesn’t necessarily mean you can still order that variety. Several of the Albert Heijn and Jumbo varieties reviewed display a notice about the product range.

    Check shortly before buying whether your preferred variety is available locally, or look for a current alternative with the type of chocolate you want to offer.

  • Assuming the allergens from the type of chocolate

    A chocolate coating doesn’t tell you whether a product is suitable for someone who needs to avoid certain allergens. According to the product information from PLUS, Daelmans Mini’s Chocolade contain wheat, soya and milk, and may contain nuts.

    Read the label on the exact packaging before handing out the waffles, and keep the ingredient information available for visitors or guests.

  • Forgetting the storage instructions

    The product pages reviewed for chocolate stroopwafels recommend storing them in a cool, dry, dark place. Keep this in mind when transporting and displaying them at a stall.

    Follow the instructions on the packaging and keep your stock away from sunlight and moisture.

Brands to explore

These brands offer options to consider for size, type of chocolate or stroopwafels you can decorate yourself. Check the current packaging and availability of the specific variety you choose.

Daelmans

Offers chocolate stroopwafels in mini and snack-pack formats.

  • According to the product information from PLUS, the 157 g bag of Mini’s Chocolade contains stroopwafels with 29% milk chocolate.
  • The mini stroopwafels contain wheat, soya and milk, and may contain nuts. If you need to avoid certain allergens, check the label on the exact packaging.

Albert Heijn

The own-brand varieties reviewed offer a choice of milk chocolate or white chocolate.

  • Albert Heijn lists 19% milk chocolate for the milk chocolate variety and 26% white chocolate for the white chocolate variety.
  • Check whether your preferred variety is still available before planning your Christmas market shopping.

Jumbo

Provides product information on stroopwafels with milk chocolate and added flavours, as well as instructions for dipping stroopwafels yourself.

  • The flavour varieties described contain salted caramel pieces or coconut. Jumbo also provides a recipe for dipping plain stroopwafels in chocolate.
  • Check whether a specific ready-made flavour variety is still available.

Lidl / Sondey

Sondey is Lidl’s biscuit and snack brand, with products including stroopwafels.

  • Plain stroopwafels can be a good starting point if you want to finish them with chocolate yourself.
  • For a ready-made chocolate variety, check the packaging and the range in store.

ALDI

ALDI lists chocolate stroopwafels in its biscuit range.

  • This gives you another place to look if you’re after a ready-made variety.
  • Before buying, check the specific product, its ingredients and whether it’s available locally.

PLUS

Provides product information for Daelmans chocolate stroopwafels in two pack formats.

  • PLUS lists Mini’s Chocolade in a 157 g bag and a 163 g chocolate snack pack.
  • Compare the pack formats and check the latest product information before choosing.

Chocolate waffles at Joybuy

This selection features a ready-made chocolate variety for a Christmas market. If size, ingredients or allergens are important for your treat, check the exact packaging.

Kanjers Milk Chocolate Caramel Waffles, 4 pieces

Kanjers Milk Chocolate Caramel Waffles, 4 pieces

For anyone who wants to serve a ready-made chocolate variety without dipping the waffles themselves.

The product name lists milk chocolate, caramel and a pack of 4. Before handing them out, check the allergens on the exact packaging, especially the information about nuts.

Store in a cool, dry place away from sunlight, heat and moisture, following the product information.

View at Joybuy

Frequently asked questions

Which allergens should I check in chocolate stroopwafels?

Read the label on the exact packaging: ingredients vary between varieties. According to the Netherlands Food and Consumer Product Safety Authority, any allergens from the legally defined group that are present must be listed on the label. The Daelmans Mini’s Chocolade described here contain wheat, soya and milk, and may contain nuts.

How should I store chocolate stroopwafels at a Christmas market?

Follow the storage instructions on the packaging and make sure you have a suitable place for them during transport and display. The Albert Heijn and Daelmans varieties reviewed recommend storing them in a cool, dry, dark place, so avoid warm, sunny or damp spots.

Can I coat plain stroopwafels in chocolate myself?

Yes, if you have the time and space to let the chocolate set. Jumbo describes a method of dipping stroopwafels in melted chocolate and leaving them to set on baking paper. Also check the ingredients and allergens in the chocolate and any decorations you use.

Is a flavour variety shown online also available to buy?

Not necessarily: a product listing may remain visible even when a variety is no longer part of the online range. Check the latest store or product information shortly before buying, especially if you’re looking for a specific chocolate or caramel flavour.