If you want a bar to eat on its own, look for a chocolate bar rather than chocolate sprinkles: sprinkles are intended as a bread topping or garnish. If you’re having sprinkles as a topping by yourself, smaller portions are handy when you don’t want to open a large pack. For a dark chocolate flavour or fewer sugars, compare the ingredients, allergens and nutritional information for the variety you’ve chosen.
You’re using chocolate sprinkles for one dessert, yoghurt or slice of bread and don’t want to open a large pack. Jumbo lists De Ruijter Kleintjes Strooibaar as a pack with eight portions; these aren’t individual chocolate bars.
You’re looking for a dark chocolate flavour, but don’t want to rely on the word ‘dark’ alone. For Venz Puur Chocolade Hagelslag, Jumbo lists milk and soya as allergens and says lactose may be present.
You compare the sugar content per 100 g and per portion with the ingredients and usage warnings. If a variety contains polyols, it’s also worth checking the warning about excessive consumption.
First decide whether you want to eat a chocolate bar or use chocolate sprinkles as a topping. If you’re choosing sprinkles for a little treat on your own, compare portions, flavour and ingredients according to what matters most to you.
| What to consider | What to check before buying | Who is this most important for? |
|---|---|---|
| Portion size | Check the number of portions and the amount per portion. If you’re buying a multipack, also check which toppings it contains. | If I only need a topping once, I don’t want to be left with a large opened pack. Portion size is the top priority for around 50% of consumers. |
| Flavour and allergens | Read the ingredients and allergen information for the exact variety, including for packs containing different toppings. | I want to choose a flavour that suits what I can eat, without relying on a name such as ‘dark’. This is the main consideration for around 30% of consumers. |
| Sugars and sweeteners | Compare the nutritional information per 100 g and per portion, and read any warnings about sweeteners. | If I’m looking for less sugar, I also want to know which sweeteners the sprinkles contain. This is the main reason for buying them for around 20% of consumers. |
A pack of small portions of chocolate sprinkles gives you a topping, not a bar to eat straight from the wrapper.
If you want a snack to eat as it is, start by looking in the chocolate bar category. Only compare packs of sprinkles if you’re looking for a topping.
For Venz Puur Chocolade Hagelslag, Jumbo lists milk and soya as allergens and says lactose may be present. So the flavour name alone doesn’t tell you enough about the ingredients.
Read the allergen information on the pack of the exact variety, including any statements about possible traces.
For Céréal Hagelslag Puur, Jumbo lists polyols and warns that excessive consumption may have a laxative effect.
Compare the nutritional information per portion and read the usage warning before choosing a variety with sweeteners.
ALDI lists Kiekeboe Hagelslag puur in a 600 g pack. That’s a different amount from the eight portions in De Ruijter Kleintjes Strooibaar listed by Jumbo.
Check the total pack size if you only want to use the sprinkles as a topping once; a larger pack is more suitable if you use the product regularly or share it.
Worth considering if you want to compare regular chocolate sprinkles with a pack of small portions.
Worth considering if you want to compare dark and milk chocolate sprinkles, as well as other varieties in the same range.
Worth considering as a retailer and own-label option when comparing chocolate sprinkles with branded products.
Worth considering as a retailer and own-label option when comparing different pack sizes.
Worth considering if you’re thinking of buying a larger pack of dark chocolate sprinkles to use more than once.
No. A portion of chocolate sprinkles is intended as a topping or bread spread, not as an individual chocolate bar. Jumbo lists De Ruijter Kleintjes Strooibaar as eight portions; look in the chocolate bar category if you want a bar to eat on its own.
No. For Venz Puur Chocolade Hagelslag, Jumbo lists milk and soya as allergens and says lactose may be present. Check the allergen information on the pack of the exact variety.
Compare the sugars and other nutritional values per 100 g and per portion, and check which sweeteners and usage warnings are listed. For Céréal Hagelslag Puur, Jumbo lists polyols and warns of a laxative effect if consumed excessively.
No. Use the nutritional information for the variety you choose. Voedingscentrum gives 67 kcal, 1,3 g saturated fat and 9,1 g sugars for a 15 g portion of dark chocolate sprinkles; these values don’t automatically apply to other products or portion sizes.
