The solo snacker who wants no prep
You want a portion you can eat straight away in the evening. An individually wrapped chocolate bar is a better fit than a pack of sprinkles, which you’ll also need crispbread for.
Who is this choice relevant to?
The crispbread and sprinkles fan
You want to sprinkle them yourself and choose between milk, dark or a mixed variety, for example. The flavour and the topped crispbread matter more here than a ready-made snack.
The shopper with dietary or allergy requirements
You check the ingredients and allergens on the latest packaging. Even dark chocolate sprinkles can contain milk and soya; the varieties reviewed also state that they may contain lactose.
What should you look for when choosing?
First decide whether you want to top crispbread or eat a bar with no preparation. Then choose your preferred flavour and check the label if ingredients or allergens affect your choice.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Eat straight away or make it yourself | Check whether you’re buying a single wrapped bar or a pack of sprinkles, and whether you’ll need crispbread. | If I want to eat one portion of chocolate straight away, I don’t want to prepare crispbread first; around 44% of consumers prioritise a snack that’s ready to eat. |
| Sprinkle flavour | Compare dark, milk and mixed varieties by checking the product name and ingredients. | If I specifically want to sprinkle chocolate over crispbread, I like to choose the amount and flavour myself; around 33% of consumers prioritise that crispbread moment. |
| Ingredients and allergens | Read the ingredients, highlighted allergens and any warnings about traces on the latest packaging. | If I have an allergy requirement, I want to be able to check what’s in the product before eating it; around 23% of consumers put this check ahead of their other preferences. |
Common mistakes
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Looking for a ‘single bar’ as if it were chocolate sprinkles
Chocolate sprinkles are a topping you scatter over food; an individual chocolate bar is a snack you can eat straight away. So if you’re looking for one ready-to-eat portion, a pack of sprinkles may not be what you intended to buy.
First choose between topping crispbread yourself and eating a bar. If you choose a bar, check that the packaging contains one portion.
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Assuming dark chocolate sprinkles are milk-free
De Ruijter Puur, listed by Albert Heijn, and Venz Puur, listed by Jumbo, both contain milk and soya; both may also contain lactose. ‘Dark’ does not mean that a product is free from allergens.
Before buying and eating, check the ingredients, allergens and any warnings about traces on the latest packaging.
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Assuming an old product page shows what’s currently available
Albert Heijn lists a Venz variety that was previously sold as discontinued. An old product listing doesn’t tell you what you can buy now.
Check current availability at your chosen retailer and review the nutritional information on the packaging you buy.
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Attributing the iodine in bread to the chocolate sprinkles
According to the Voedingscentrum, the iodine in bread is linked to the use of iodised baker’s salt. Your choice of chocolate sprinkles brand won’t tell you what salt was used in the bread.
If this distinction matters to your purchase, check the bread label or ask your baker.
Brands to consider
De Ruijter
De Ruijter offers milk, dark and mixed varieties of chocolate sprinkles, among others, for anyone who wants to top crispbread themselves.
- The milk and dark varieties listed by Albert Heijn each contain 390 g; the milk variety has a stated serving size of 20 g.
- The dark variety states that it contains at least 32% cocoa solids, contains milk and soya, and may contain lactose. Check the label for each variety.
Venz
Venz offers a range of flavours and sprinkle shapes, including dark, milk and XXL.
- The Venz Puur listed by Jumbo contains 400 g and states that it has at least 32% cocoa solids.
- This dark variety contains milk and soya and may contain lactose. Check the ingredients of other Venz varieties separately.
Albert Heijn
The own-brand variety reviewed is dark chocolate sprinkles in a larger pack for several occasions.
- Albert Heijn lists AH Hagelslag Puur as containing 600 g, with 30 servings of 20 g.
- A pack for several servings is different from one ready-to-eat bar. The variety reviewed contains milk and lactose.
Jumbo
Jumbo offers own-brand chocolate sprinkles in a range of flavours and pack sizes.
- The Jumbo Melk variety reviewed contains 600 g and states that it provides 30 servings.
- This milk variety contains milk. Check the latest packaging if serving size or ingredients affect your choice.
Chocolate sprinkles for crispbread at Joybuy
These products are for sprinkling over crispbread yourself. If you’re mainly looking for a chocolate snack you can eat straight away, look for an individually wrapped bar rather than chocolate sprinkles.
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De Ruijter Intense Dark chocolate sprinkles, 200 g
For anyone who wants to sprinkle dark chocolate over crispbread. The pack contains 200 g; you’ll need crispbread or another base, as this isn’t a ready-to-eat bar. If you have allergy requirements, check the latest label for milk, soya and lactose.
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g'woon dark chocolate sprinkles, 400 g
For anyone looking for a 400 g pack of dark chocolate sprinkles to put on crispbread. These are sprinkles, not an individual bar. If you have allergy requirements, check the latest label for milk and any warning about possible traces of wheat.
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Venz Sprinkles Beer Milk Vanilla, 380 g
For anyone who wants a milk and vanilla variety on crispbread instead of dark chocolate sprinkles. The pack contains 380 g and isn’t an individual bar. If you have allergy requirements, check the latest label for lactose, milk, soya and wheat.
Frequently asked questions
Are chocolate sprinkles the same as an individual chocolate bar?
No. Chocolate sprinkles are a topping you can put on crispbread yourself; you eat an individual bar straight from the wrapper. For example, Albert Heijn lists a single 18 g serving for a Bros Single, while a stated serving of chocolate sprinkles doesn’t mean they’re individually wrapped.
Can I choose dark chocolate sprinkles if I need to avoid milk?
Don’t rely on the word ‘dark’ alone. De Ruijter Puur, listed by Albert Heijn, and Venz Puur, listed by Jumbo, both contain milk and soya and may contain lactose. Check the latest packaging before choosing a variety.
Where can I find allergen information for packaged chocolate sprinkles?
Check the product label. The Netherlands Food and Consumer Product Safety Authority states that mandatory labelling applies to 14 allergens and that allergens in the ingredients list must be clearly distinguishable from the other ingredients. Also read any warnings about traces.
How should I store leftover chocolate sprinkles?
Follow the storage advice and use-by information on the packaging. The De Ruijter and Venz product pages reviewed recommend storing the products in a cool, dry place; check the label of the variety you buy.