Who is this relevant for?

Parents looking for an everyday snack for their toddler

For anyone who wants to offer something in line with the Netherlands Nutrition Centre’s advice for young toddlers and toddlers. It recommends snacks from the Wheel of Five, such as fruit, vegetables and wholemeal bread, rather than chocolate sprinkles as a standalone snack.

Parents who occasionally choose a sweet bread topping

For anyone who wants to use sprinkles as a topping and compare varieties by ingredients, sugars and nutritional values. Check the information on the current packaging, as it can vary between varieties.

Families who need to check for allergens

For anyone for whom the exact variety is decisive. According to Jumbo’s product information, De Ruijter Chocoladevlokken Melk contains milk, soya and lactose, while De Ruijter Royaal Chocoladevlokken contains soya and may contain milk. PLUS states that Choca Vlokken contains wheat and soya, and warns that the product may contain milk.

What should you look for when choosing?

First decide whether you’re looking for an everyday snack or a sweet topping. Then check the product format and, if it’s relevant to your family, the allergens listed on the exact pack.

What to consider What should you check? Who is this important for?
Everyday snack Distinguish between a snack and a sweet bread topping. For young toddlers and toddlers, the Netherlands Nutrition Centre recommends snacks such as fruit, vegetables and wholemeal bread. If I want to give my toddler something every day, I’m looking for an option that follows this advice. Around 50% of consumers prioritise suitability as an everyday snack.
Ingredients and allergens Read the ingredients list and allergen information for the exact variety; don’t assume what it contains based on names such as ‘milk’ or ‘dark’. If my child needs to avoid an ingredient, I want to be able to check the packaging before choosing a topping. For around 30% of consumers, ingredients and allergens are their main concern.
Individual portion If you need something to eat without bread or another base, check whether the product is explicitly sold as an individually wrapped snack. For on-the-go, I want a portion my toddler can eat as it is, without me having to measure out sprinkles. The product format is the top priority for around 20% of consumers.

Common mistakes

  • Mistaking sprinkles for an individual snack bar

    The sprinkles listed by Jumbo, Albert Heijn, PLUS and Lidl are sold in packs as decorations or bread toppings, not as confirmed individual snack bars. You’ll also need bread or another base to use them as a topping, and you’ll need to portion them yourself.

    If you need a standalone portion, check that the product is explicitly described as an individually wrapped snack.

  • Choosing a sweet bread topping as a regular snack

    Choosing chocolate sprinkles for an everyday snack doesn’t follow the Netherlands Nutrition Centre’s advice to give young toddlers and toddlers snacks from the Wheel of Five.

    For a regular snack, choose fruit, vegetables or wholemeal bread, for example. Consider sprinkles separately if you’re specifically looking for a sweet bread topping.

  • Assuming dark sprinkles are milk-free

    The product information for De Ruijter Royaal Chocoladevlokken lists soya and warns that the product may contain milk. PLUS also states that its dark chocolate sprinkles may contain milk and lactose.

    If you’re choosing a product with allergies in mind, check the ingredients list and allergen information on the current packaging for the exact variety you want to buy.

Brands to consider

De Ruijter

De Ruijter offers several chocolate sprinkle varieties as sweet bread toppings, including Melk and Royaal.

  • Jumbo’s product information lists the ingredients and allergens for these varieties, so you can compare the exact products.
  • Melk and Royaal don’t have the same allergen information: Melk contains milk, soya and lactose; Royaal contains soya and may contain milk.

Choca

PLUS lists Choca Vlokken as a topping in a 200 g pack.

  • This variety has its own allergen information.
  • According to PLUS, the variety contains wheat and soya and may contain milk. If allergens are important for your family, check the packaging.

Venz

Albert Heijn lists Venz Tijgervlokken in its range of sprinkles for use as a topping or decoration.

  • This variety offers a different flavour combination from chocolate sprinkles alone.
  • Check the ingredients and allergens on the packaging for the exact variety; its category listing doesn’t indicate whether it’s suitable as a standalone snack.

Jumbo

Jumbo lists, among other products under its own brand, 300 g packs of dark chocolate sprinkles.

  • The category listing makes it clear that these are sprinkles to use as a bread topping.
  • A pack of sprinkles isn’t the same as an individually wrapped bar. Check the ingredients and nutritional information for the exact variety.

PLUS

PLUS sells 300 g packs of dark chocolate sprinkles under its own brand.

  • PLUS’s product information lists the ingredients for this specific variety.
  • According to PLUS, the dark variety may contain milk and lactose. If you’re choosing a product with allergies in mind, information on the product page isn’t a substitute for checking the current packaging.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Can I give my toddler chocolate sprinkles as a snack every day?

Don’t choose chocolate sprinkles as a regular snack. For young toddlers and toddlers, the Netherlands Nutrition Centre recommends snacks from the Wheel of Five, such as fruit, vegetables or wholemeal bread.

Are chocolate sprinkles also available as individual snack bars?

The chocolate sprinkles discussed here come in packs as decorations or bread toppings, not as confirmed individually wrapped bars. If you need a standalone portion, check the format of the snack product itself rather than relying on the word ‘sprinkles’.

Which allergens should I check in sprinkles?

Check the current packaging for the exact variety. Jumbo lists milk, soya and lactose for De Ruijter Chocoladevlokken Melk; De Ruijter Royaal lists soya and may contain milk. For Choca Vlokken, PLUS lists wheat and soya and warns that the product may contain milk.

Do pre-packed sprinkles need to list allergens on the label?

Yes, for allergens that must be labelled by law. The Netherlands Food and Consumer Product Safety Authority states that this requirement applies to 14 allergens, which are listed in the ingredients list. Before buying, read the information on the packaging you’ll actually be using.