Stocking up while avoiding sugars
You only want to stock up on chocolate sprinkles that meet your requirement for a product with no sugars. The label ‘reduced sugar’ isn’t enough to go on: check the ingredients and nutrition information on the pack.
Who does this matter to?
Happy with less sugar
You’re looking for chocolate sprinkles with a lower sugar content, but don’t need them to be completely sugar-free. In that case, the value per 100 g can help you tell the varieties discussed here apart; also check which sweeteners they contain.
Planning your cupboard stock
You’re buying chocolate sprinkles for several breakfasts or lunches. So before buying extra packs, check the best-before date on the packaging, the storage instructions and whether you’ll be able to buy the variety again.
What should you look for when choosing?
First decide whether you want a product with no sugars or whether reduced sugar is enough. Then compare the nutrition information per 100 g and check the ingredients and storage instructions for the variety you choose.
| What to look for | What to check when buying | Who it matters to |
|---|---|---|
| Sugar-free or reduced sugar | Read the ‘of which sugars’ value per 100 g and check whether sugar appears in the ingredients list. | If you only want to stock up on chocolate sprinkles with no sugars, you can’t rely on a relative claim. Around 36% of consumers make this their priority. |
| Sugar content | Compare the values per 100 g: according to Albert Heijn’s product information, Céréal Dark contains 7.7 g of sugars, Céréal Milk 15 g and AH Reduced Sugar 43 g. | If reduced sugar is enough for you, you’ll want to choose the lowest sugar value among the chocolate sprinkle varieties discussed here. This is the main consideration for around 29% of consumers. |
| Sweeteners and allergens | Check the sweetener, the warning on the pack and the allergens for the exact variety. | If I’m buying several packs, I want to know whether the ingredients meet my own requirements. That’s why sweeteners and allergens come first for around 21% of consumers. |
| Storage and buying again | Check the best-before date on the pack, the storage instructions and current availability. | If you’re stocking up, it matters whether you can store the packs at home until you need them. Around 14% of consumers give stock planning the highest priority. |
Mistakes to avoid when stocking up
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Reading ‘reduced sugar’ as ‘sugar-free’
The label describes a difference compared with a reference product; it doesn’t mean the chocolate sprinkles contain no sugars. The AH Reduced Sugar varieties listed by Albert Heijn contain 43 g of sugars per 100 g.
As well as checking the claim on the front, read the ‘of which sugars’ value in the nutrition information and check the ingredients list.
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Going by the reduction percentage alone
A percentage doesn’t tell you how much sugar the product actually contains per 100 g. That means you can’t judge two packs made with different reference products solely by their reduction claims.
Compare the actual sugar values per 100 g when choosing between varieties.
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Stocking up on several packs containing maltitol without reading the label
According to Albert Heijn’s product information, the Céréal varieties discussed here contain maltitols. Their product pages carry a warning that excessive consumption may have a laxative effect.
Read the warning and check the allergens for your chosen variety before buying several packs.
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Adding a previously sold variety to your regular shopping list
Jumbo says its Milk Chocolate Sprinkles Reduced Sugar are no longer available online. The Albert Heijn page for Venz Milk Chocolate Sprinkles 30% Less Sugar says the product has been ‘discontinued’.
Check current availability and the label on the pack if you want to buy either variety again.
Brands and varieties to consider
Céréal
The Dark and Milk varieties discussed here contain less sugar; they are not sugar-free.
- According to Albert Heijn’s product information, Dark contains 7.7 g and Milk 15 g of sugars per 100 g.
- Both varieties contain maltitols and carry a warning that excessive consumption may have a laxative effect. Check the allergens for each variety.
Albert Heijn
AH Dark and Milk Chocolate Sprinkles Reduced Sugar are own-brand varieties for anyone who is happy with a relative reduction in sugar.
- Albert Heijn compares these varieties with its regular chocolate sprinkles; both list 43 g of sugars per 100 g.
- They still contain sugar, so they’re not the same as sugar-free chocolate sprinkles. For both varieties, also check the information about milk and lactose.
Jumbo
Jumbo Milk Chocolate Sprinkles Reduced Sugar shows why an earlier reduced-sugar listing doesn’t automatically make a product a practical choice for your regular stock.
- The product page lists 42.6 g of sugars per 100 g, so you can assess the variety by its actual sugar content.
- Jumbo says on that page that the product is no longer available online. Check the current situation before adding it to your shopping list.
Venz
Venz Milk Chocolate Sprinkles 30% Less Sugar is an example of a variety with a relative claim that doesn’t mean it’s sugar-free.
- The product information at Albert Heijn lists 48 g of sugars per 100 g.
- Albert Heijn marks this variety as ‘discontinued’. Don’t assume it’s still available if you want to buy it again.
Chocolate sprinkles on Joybuy
Related products coming soon.
Frequently asked questions
Are Céréal Dark Chocolate Sprinkles sugar-free?
No: according to Albert Heijn’s product information, Céréal Dark Chocolate Sprinkles contain 7.7 g of sugars per 100 g, and sugar is listed in the ingredients. So treat them as a reduced-sugar variety, not as a product with no sugars.
Which of the chocolate sprinkles discussed here has the lowest sugar content?
Of the Céréal and AH Reduced Sugar varieties discussed here, Céréal Dark has the lowest sugar value in Albert Heijn’s product information, at 7.7 g per 100 g. It also contains maltitols; read the warning and allergen information before choosing it.
How should I store Céréal chocolate sprinkles containing maltitol?
Follow the storage instructions on the packaging; the Céréal product information discussed here says to store in a dry place at room temperature. When using the product, also read the warning that excessive consumption may have a laxative effect.
How do I compare two packs of chocolate sprinkles?
Compare the nutrition information per 100 g, including the ‘of which sugars’ value. Then check the ingredients, allergens, best-before date and storage instructions on the exact packs you’re planning to buy.