Who are these options for?

Solo breakfast eater who uses few sprinkles

If you mainly eat chocolate sprinkles on Sundays, check the total amount. A 200 g box takes fewer occasions to use up than a 300 g box.

Breakfast eater who likes to vary the flavour

If flavour and presentation come first, you can choose between milk chocolate, dark chocolate or mixes with, for example, vanilla sprinkles. Read the product description to see what type of sprinkles you’re buying.

Shopper who checks ingredients and allergens

Check the ingredients and allergen information on the packaging before buying. The products mentioned differ in their declarations for milk, soya and wheat, among other things.

What should you consider when choosing?

For a Sunday breakfast on your own, first decide how often you use chocolate sprinkles. Then compare the flavour, total amount and label information.

What to considerWhat to checkWho is it important for?
Quantity Compare the 200 g and 300 g sizes with how often you use chocolate sprinkles. I use chocolate sprinkles on days other than Sunday too, and want to finish the contents of my box. For around 40% of consumers, getting the total amount right is the main consideration.
Flavour Choose between milk chocolate, dark chocolate or a mix, and check which type of sprinkles the packaging lists. For my Sunday breakfast, I mainly want a flavour I enjoy, perhaps with some vanilla sprinkles too. Around 30% of consumers prioritise variety of flavour.
Individual portions Check both the number of portions and the total weight: 80 × 15 g adds up to 1,200 g. I want to measure out chocolate sprinkles for individual breakfasts, but I don’t want to mistake a single portion for a small pack overall. Around 20% of consumers prioritise the convenience of portioning.
Ingredients and allergens Read the ingredients list and check the current label for listed allergens and possible cross-contamination. I need to know what’s in my bread topping before I use it. For around 10% of consumers, checking this comes first.

Common mistakes

  • Mistaking an individual portion for a small pack

    According to Albert Heijn, the De Ruijter multipack contains 80 portions of 15 g. Individually wrapped portions don’t mean you’ll have only a small amount of chocolate sprinkles at home.

    Check the number of portions and the total weight if you’re buying just for yourself.

  • Assuming all chocolate sprinkles are the same product

    Jumbo describes Choca Flakes as cocoa-based fantasy sprinkles, while De Ruijter Royaal is listed by Jumbo as containing at least 40% cocoa solids. Ingredients and allergens can also vary between products.

    Read the product type and ingredients list rather than relying on the front of the box alone.

  • Thinking of chocolate sprinkles as the basis of breakfast

    Chocolate sprinkles are a sweet bread topping. The Voedingscentrum lists wholemeal bread as one possible basis for breakfast and describes sprinkles as a separate topping choice.

    Decide what else you’d like to eat, and treat the sprinkles as a topping rather than a replacement for breakfast.

  • Overlooking an allergen warning

    The sprinkles mentioned may be labelled as containing milk, soya, wheat and cereals containing gluten. A warning that a product may contain an allergen is different from listing it as an ingredient.

    If allergens matter to your choice, check both types of information on the current packaging.

Brands compared

De Ruijter

The range includes different types of chocolate sprinkles, including milk chocolate, dark chocolate and Royaal, as well as a multipack with individually portioned sachets.

  • According to Jumbo, De Ruijter Royaal contains at least 40% cocoa solids.
  • The multipack at Albert Heijn contains 80 × 15 g in total, so check that the quantity suits your needs.

Choca

Choca is one of the options in Jumbo’s range, with 200 g boxes of sprinkles, including a regular variety and a mix.

  • Jumbo describes the regular Choca Flakes as cocoa-based fantasy sprinkles, which helps distinguish them from chocolate sprinkles.
  • The ingredients for this variety include wheat starch and soya; the product may contain milk.

Venz

According to Jumbo, the Rimboe Kroko variety combines chocolate sprinkles, vanilla sprinkles and little shapes.

  • The combination offers a different flavour and appearance from sprinkles made with just one type.
  • Check the allergen information. The product information also warns that the shapes may not be suitable for children under 3 because of their size.

PLUS huismerk

PLUS lists dark Fairtrade chocolate sprinkles in a 300 g pack.

  • For this variety, PLUS lists at least 32% cocoa solids and a Nutri-Score of E.
  • According to PLUS, the product may contain milk and lactose. Check the current packaging if this is relevant to you.

Kiekeboe

ALDI lists Kiekeboe chocolate sprinkles in milk chocolate and dark chocolate varieties, both in 300 g packs.

  • You can choose between milk chocolate and dark chocolate in this range.
  • A 300 g box is best suited to you if you expect to use it over several occasions.

Chocolate sprinkles at Joybuy

These products include 200 g boxes for occasional use or to add variety, as well as a 300 g box of milk chocolate sprinkles for anyone looking for a larger quantity. Compare the product type and weight with what you’ll use yourself.

De Ruijter milk chocolate sprinkles, 200 g

De Ruijter milk chocolate sprinkles 200 g

A box of milk chocolate sprinkles for anyone who uses them with breakfast now and then and would rather buy 200 g than 300 g.

Check the ingredients and allergen information on the packaging before using the sprinkles.

View at Joybuy
De Ruijter Flake Feast, 200 g

De Ruijter Flake Feast 200 g

A 200 g box for anyone who’d like to try a different type of sprinkles with their Sunday breakfast. Check the packaging to see what the mix contains.

Also check the current ingredients and allergen information.

View at Joybuy
Sprinkles Choca Flakes, 200 g

Sprinkles Choca Flakes 200 g

A 200 g box for anyone who wants to use these Choca sprinkles as a bread topping. If you’re looking specifically for milk or dark chocolate sprinkles, check the product type on the packaging.

Check the ingredients and allergens on the current label.

View at Joybuy
g'woon milk chocolate sprinkles, 300 g

g'woon milk chocolate sprinkles 300 g

A box of milk chocolate sprinkles for anyone who wants to use 300 g over several breakfasts or share them with others.

If you only eat chocolate sprinkles occasionally, compare this quantity with a 200 g box.

View at Joybuy

Frequently asked questions

Is a multipack of individual portions useful for one Sunday breakfast?

Not if you’re mainly looking for a small amount overall: the De Ruijter multipack at Albert Heijn contains 80 portions of 15 g, adding up to 1,200 g. Individual portions are more useful when you want to use them on lots of separate occasions.

How should I store chocolate sprinkles once opened?

Store them in a cool, dry place and seal the pack properly after use. Follow any storage instructions on the packaging of the product you buy.

Can chocolate sprinkles make up my entire breakfast?

Chocolate sprinkles are intended as a sweet bread topping, not as a replacement for a full breakfast. The Voedingscentrum lists wholemeal bread as one possible basis for breakfast and discusses sprinkles separately as a topping.

Should I check allergens again when buying a familiar brand?

Yes, check the current packaging of the variety you’re buying. Ingredients and warnings can vary between products, so look for both listed allergens and information about possible cross-contamination.