Who is this guide for?

The home baker choosing by chocolate flavour

You want a dark chocolate topping for your cake, so you compare the product details of the exact variety. Albert Heijn states that De Ruijter Specials Intens Puur contains at least 52% cocoa solids. The regular 390 g De Ruijter Puur variety is listed as containing at least 32%. The percentage alone won’t tell you how the topping will taste to you.

The baker making one small cake

You don’t want to be left with a large opened pack. A 200 g pack is smaller than the packs of 390 g or more mentioned here, but it’s still not a single serving. Van Oordt offers 10 g sticks in a box of 300, so consider how much you can use in total.

The cake decorator comparing ingredients

You want to know which sugars, sweeteners or allergens the sprinkles contain before choosing a topping. The varieties reviewed here differ: Céréal Puur, for example, contains maltitols, while milk and soya are listed for De Ruijter Puur 390 g. Read the label of the variety you buy.

What should you consider when choosing?

First decide which topping you want to see and taste. Then choose a pack size to suit your baking plans and check the ingredients of the exact variety.

What to consider What to check when buying Most relevant for
Type of chocolate and appearance Check whether the sprinkles are dark or milk chocolate, and compare the stated cocoa content of dark varieties. If the topping will be clearly visible on my cake, I want to choose a type of chocolate that suits the look I’m after and my taste. This is the top priority for around 33% of consumers.
Amount needed for each bake Compare the net weight of a pack with the number of cakes you want to decorate. For sticks, check how many are in the box. For one small cake, I don’t want to open more sprinkles than I can use later. Around 27% of consumers give this the highest priority.
Sugars, sweeteners and allergens Read the nutrition information per 100 g, the ingredients list and the allergen information on the exact pack. Before decorating, I want to know whether a variety contains sweeteners or ingredients that matter to me. This is the main consideration for around 20% of consumers.
Keeping some for later Compare the pack size with how often you bake and follow the storage instructions on the packaging. If I bake cakes more often or use sprinkles in other ways too, I want the rest of the pack to suit my next baking session. This matters most to around 20% of consumers.

Common mistakes

  • Thinking a 200 g pack is a single serving

    A smaller pack may leave you with less chocolate sprinkles than a larger one, but it isn’t portioned for one cake. 10 g sticks may also be sold together in a large box.

    Think about how much you want to use for your cake, then compare the total pack size with your next few baking sessions.

  • Looking only at a reduced-sugar claim

    Such a claim applies to the named product and the stated comparison product, not to every type of sprinkles from the same brand. Céréal Puur contains maltitols and carries a warning that excessive consumption may have a laxative effect.

    Compare the nutrition information and read the packaging for ingredients, sweeteners and warnings too.

  • Assuming allergens from the brand name

    Ingredients can vary between varieties. Jumbo lists milk and soya for De Ruijter Puur 390 g, and states that lactose may be present.

    Before buying and using the product, check the allergen information on the current label of the exact product.

Brands to compare

De Ruijter

The dark chocolate varieties reviewed are a regular 390 g pack and a 200 g pack of Specials Intens Puur.

  • These varieties are listed as containing at least 32% and 52% cocoa solids respectively.
  • Milk, soya or possible traces of lactose are relevant for the dark chocolate varieties reviewed. Check the label of the pack you choose.

Venz

Venz Puur 400 g is a regular dark chocolate sprinkles option to compare for pack size and ingredients.

  • Jumbo states that this variety contains at least 32% cocoa solids.
  • Don’t assume the ingredients of this dark chocolate variety are the same as those of other Venz varieties.

Jumbo

The Jumbo Chocolade Hagelslag Puur reviewed here comes in a 200 g pack.

  • Jumbo states that this product contains at least 30% less sugar than Jumbo hagelslag puur.
  • The claim applies to that specific comparison. Check the ingredients too: this variety lists milk and the animal-derived glazing agent E904.

Céréal

Céréal Puur 200 g is worth considering if you want to compare the sugars and sweeteners in dark chocolate sprinkles.

  • The product information includes a reduced-sugar claim for this variety.
  • The product contains maltitols and states that excessive consumption may have a laxative effect.

Kiekeboe / ALDI

The Kiekeboe Puur reviewed here comes in a 600 g pack of chocolate sprinkles.

  • ALDI states that this product contains Rainforest Alliance cocoa.
  • Read the ingredients and allergen information on the packaging before choosing this large pack.

Mister Choc / Lidl

Lidl lists Mister Choc Hagelslag Puur in a 600 g pack.

  • The pack size makes it easy to compare the amount with how much you’ll use later.
  • Check the label on the pack for ingredients, nutrition information and allergens.

Cake sprinkles on Joybuy

These products include dark and milk chocolate sprinkles for decorating a cake. Pack sizes range from 200 g to 600 g, so choose with the number of baking sessions you have in mind.

De Ruijter Intens Puur chocolate sprinkles, 200 g

De Ruijter Intens Puur chocolate sprinkles 200 g

For anyone looking for dark chocolate sprinkles to top a small cake. Albert Heijn states that this variety contains at least 52% cocoa solids. The 200 g pack is not a single serving.

Check the current label for milk, soya and possible traces of lactose.

View on Joybuy
g'woon dark chocolate sprinkles, 400 g

g'woon dark chocolate sprinkles 400 g

Dark chocolate sprinkles for anyone who wants to use the same pack for future baking sessions after decorating a cake. Compare the 400 g pack size with how much you need, and check the label for allergens.

View on Joybuy
g'woon milk chocolate sprinkles with smileys, 600 g

g'woon milk chocolate sprinkles with smileys 600 g

For decorating cakes with milk chocolate sprinkles and smileys instead of a dark chocolate variety. The pack contains 600 g, so before buying, consider whether you’ll use the remaining sprinkles later too. Check the label for allergens.

View on Joybuy
De Ruijter dark chocolate sprinkles, 390 g

De Ruijter dark chocolate sprinkles 390 g

Regular dark chocolate sprinkles for anyone who wants to use the same pack after decorating one cake. Compare the 390 g pack size with your baking plans.

Jumbo lists milk and soya for this variety and states that lactose may be present. Check the current label.

View on Joybuy

Frequently asked questions

Can you mix chocolate sprinkles into cake batter?

The suggested uses for De Ruijter chocolate sprinkles mainly involve using them as a topping, rather than baking them into the batter. If you want to add sprinkles to the cake itself, use a recipe that specifically explains how to do this. Don’t expect the same appearance or texture as you would get from a topping.

Are chocolate sprinkles available in individual portions?

Yes. Van Oordt offers sticks, each containing 10 g of dark chocolate sprinkles. They’re also sold in boxes of 300, so remember to take the total pack size into account if you’re making one small cake.

Does dark chocolate automatically mean fewer sugars?

No. The term ‘dark’ doesn’t tell you how much sugar a variety contains. Compare the nutrition information per 100 g for the products you’re considering, and check which product is used as a comparison if there’s a reduced-sugar claim.

How do I check for allergens in chocolate sprinkles?

Read the allergen information and ingredients list on the exact pack you plan to use. The Netherlands Food and Consumer Product Safety Authority states that specified allergens must be clearly listed on the label. For example, milk and soya are listed for De Ruijter Puur 390 g, and lactose may be present.

What should I do with leftover chocolate sprinkles?

Store the rest according to the instructions on the pack and check the best-before date before using it again. If you only want to decorate one small cake, compare the pack size with your next baking sessions before buying.