Who is this choice relevant for?

Organisers buying for a group

You want enough chocolate sprinkles for the planned sandwiches or toppings, without having lots left over. Jumbo and ALDI show examples of 600 g packs; first, estimate how many people will be eating them.

Hosts looking to offer a little variety

You’re looking for a different flavour or shape alongside regular milk or dark chocolate sprinkles. The De Ruijter and Venz ranges include, among other things, mixed varieties and sprinkles with larger or unusual shapes.

People sharing food with allergens in mind

You’re serving food to people with different needs and don’t want to rely on the product name. Always read the ingredients and allergen information on the packaging of the exact variety you’re sharing.

What should you look for when choosing?

First, work out how much chocolate sprinkles you expect to use. Then choose a flavour or shape, and check the label before serving.

What to considerWhat to look forWho it matters to
Quantity Compare the net weight with the number of people and serving occasions planned; packs are available in 600 g sizes as well as smaller varieties. If I’m putting chocolate sprinkles out for lots of people, I want enough without ending up with a large amount left over. Around 40% of consumers put quantity first.
Allergens Read the ingredients and allergen information on the pack you’re serving, even if you know another variety from the same brand. When I’m sharing food with someone who has an allergy, the variety I choose needs to suit their needs. For around 30% of consumers, checking the label comes first.
Flavour and shape Choose between milk, dark, a mix or an unusual shape; check the exact variety on the packaging. For a varied celebration table, I want the chocolate sprinkles to suit what my guests like to eat or the topping I’m making. This is the most important consideration for around 20% of consumers.
Use and storage Estimate how much will be left after the event and follow the best-before date and storage instructions on the pack. For a small group, I want to avoid leaving an opened pack around for too long. Using an appropriate amount is the first consideration for around 10% of consumers.

Common mistakes

  • Relying on the flavour name to check for allergens

    Milk, dark and mix don’t tell you which allergens are in a particular pack. For example, Jumbo lists milk, soya and lactose for a De Ruijter milk variety.

    Before serving, check the ingredients and allergens on the current pack, especially if anyone in the group has an allergy or intolerance.

  • Choosing a large pack without estimating how much you’ll use

    A 600 g bag may be more than you need for a small gathering or a single serving occasion.

    Count the people and occasions planned in advance, then choose a size you expect to use up. Follow the storage instructions on the packaging.

    If there’s some left after the parade, you’ll also need a suitable place to store the opened pack.

  • Using online product information as your final label check

    Albert Heijn points out that a product’s ingredients, nutritional values and allergy information can change.

    Use online information to compare varieties, but before sharing, read the packaging you actually have in front of you.

Brands to consider

Jumbo

Jumbo offers milk and dark chocolate sprinkles in 600 g packs.

  • Two flavour options in the same stated pack size.
  • Check the ingredients and allergens for each variety; the product name alone isn’t enough.

Kiekeboe

Kiekeboe is an ALDI own-label brand, with milk and dark chocolate sprinkles available in 600 g packs, among other products.

  • Worth considering if you’re specifically looking for a 600 g pack.
  • Check the variety you’ve chosen and the information on the pack in store.

De Ruijter

Jumbo offers De Ruijter milk, dark and dark-and-vanilla mix varieties in 390 g packs, among other options.

  • A range of flavours if you’re looking for a smaller pack or a little variety.
  • For the milk variety mentioned, Jumbo lists milk, soya and lactose; check the label of the variety you choose.

Venz

The range shown by Albert Heijn includes Venz XXL milk chocolate sprinkles in a 380 g pack and dark chocolate sprinkles in a 400 g pack, among other options.

  • Worth considering if the shape or flavour of the sprinkles matters to you.
  • Pack sizes and ingredients vary by variety; check the specific pack.

Albert Heijn

Albert Heijn’s own-brand range includes Hagelslag XL dark, among other products.

  • An XL dark variety to compare with regular chocolate sprinkles.
  • Albert Heijn warns that product information can change; read the packaging before use.

Mister Choc

Lidl offers Mister Choc dark chocolate sprinkles in a 600 g pack.

  • A large dark variety for anyone looking for that size and flavour.
  • Lidl lists this as an in-store product; check the ingredients and allergens on the pack in store.

Chocolate sprinkles for sharing

These Joybuy products include one 600 g pack and smaller varieties in 380 or 400 g sizes. Choose according to how much you expect to use and the flavour or shape you prefer; always check the label for everyone you’re serving.

g'woon milk chocolate sprinkles with smileys, 600 g

g'woon milk chocolate sprinkles with smileys, 600 g

A pack to consider if you’re putting out milk chocolate sprinkles with a distinctive shape for several people.

Before sharing, check the ingredients, allergens and storage instructions on the pack.

View at Joybuy
Venz milk and vanilla bear-shaped sprinkles, 380 g

Venz milk and vanilla bear-shaped sprinkles, 380 g

A smaller pack if you’re looking for a milk and vanilla variety with bear shapes for your celebration table.

Check whether the quantity is right for the number of people, and read the allergen information on the pack before serving.

View at Joybuy
Venz milk chocolate sprinkles, 400 g

Venz milk chocolate sprinkles, 400 g

A 400 g milk chocolate variety if you’re looking for less than a 600 g bag.

Choose a size that suits your serving plans, and check the ingredients and allergens on the pack.

View at Joybuy
Venz milk chocolate sprinkles, 380 g

Venz milk chocolate sprinkles, 380 g

A 380 g pack to consider if you’re looking for a milk variety for a smaller gathering.

If you’re specifically looking for larger sprinkles, check the variety on the pack; also read the allergen information.

View at Joybuy
Venz chocolate and vanilla-flavoured sprinkles, 400 g

Venz chocolate and vanilla-flavoured sprinkles, 400 g

A 400 g pack to consider if you’re looking for a chocolate and vanilla-flavoured variety to share.

Before buying, check the packaging to see the ingredients in this specific variety; before serving, check the allergen information too.

View at Joybuy

Frequently asked questions

How much chocolate sprinkles do I need for a Sinterklaas gathering?

Base your estimate on the number of people and how often you’ll be serving chocolate sprinkles. A 600 g bag makes more sense if lots of people will be eating them; for a smaller group, you could also consider 380 or 400 g packs.

Should I check the label when sharing chocolate sprinkles?

Yes. Check the ingredients and allergens on the exact pack you’re serving. The Netherlands Food and Consumer Product Safety Authority explains that allergens must be listed on the labels of prepacked foods.

Which allergens can chocolate sprinkles contain?

It varies by variety. For the De Ruijter milk chocolate sprinkles mentioned, Jumbo lists milk, soya and lactose. Don’t use this as an allergen list for another product; check the current packaging.

How should I store chocolate sprinkles left over after the parade?

Follow the storage instructions and best-before date on the packaging you bought. Seal an opened pack as directed on the packaging.