People who regularly have chocolate sprinkles on bread
Pay attention to the flavour and choose a pack size that suits how much you use. For example, Jumbo sells milk chocolate sprinkles in 380 g and 600 g packs.
Who is this relevant to?
People looking for a particular variety or individual portions
If you’re looking for dark chocolate, a mix or individual portions, the exact product name and packaging matter more than the brand alone. De Ruijter, for example, sells both mixes and portion packs.
People looking for party snacks
First, distinguish between a sweet topping and savoury party snacks. Chocolate sprinkles are no substitute for bitterballen or other hot bites on a savoury snack platter.
What should you look for when choosing?
First decide whether you need savoury party snacks or something sweet. If chocolate sprinkles suit your plans, choose the variety and pack size next.
| What to consider | Check when buying | Who it matters to |
|---|---|---|
| Use for a party | Look for savoury bites for a snack platter; use chocolate sprinkles only as a sweet topping. | If I’m serving bitterballen or oven snacks at a party, I want to choose bites that suit those savoury plans. For around 34% of consumers, this suitability comes first. |
| Pack size | Check the net weight and choose a pack that suits how often you use chocolate sprinkles. | If I regularly have chocolate sprinkles on bread, I want to choose a size I’ll use up. For around 33% of consumers, this is the most important consideration. |
| Variety and ingredients | Check whether it’s milk chocolate, dark chocolate, a mix or individual portions, and read the ingredients and allergen information on the exact pack. | For something sweet, I want the right type of chocolate or a mix, without assuming that another variety from the same brand is the same. This product choice comes first for around 33% of consumers. |
Common mistakes
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Mistaking chocolate sprinkles for a savoury party snack
Chocolate sprinkles are sold as a sweet bread topping. For hot party snacks, Allerhande recommends options such as bitterballen and oven snacks.
Look in the party snacks category for a savoury snack platter; add chocolate sprinkles only if you want to serve something sweet separately.
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Assuming a different pack size is the same product
A large pack, a mix and individual portions don’t necessarily meet the same needs, even though they’re all chocolate sprinkles.
Check the variety name and net weight, then choose the pack size that suits how you’ll use it.
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Assuming the ingredients are the same as in another variety
Ingredients and allergens can vary from one product to another. For example, the product information for De Ruijter’s mix doesn’t necessarily apply to other chocolate sprinkles from the same brand.
Read the ingredients and allergen information on the exact pack, even if you already know the brand.
Brands to consider
Jumbo
Jumbo sells its own-brand chocolate sprinkles, including milk chocolate varieties in 380 g and 600 g packs.
- The pack sizes listed offer options for different needs.
- Check the variety and ingredients on your chosen pack; the pack size alone doesn’t tell you anything about these.
Kiekeboe
According to ALDI, Kiekeboe sells dark chocolate sprinkles, among other products, in a 600 g pack.
- An option to consider if you’re specifically looking for dark chocolate sprinkles in a large pack.
- The details for this dark chocolate variety don’t automatically apply to other Kiekeboe products.
De Ruijter
De Ruijter sells regular chocolate sprinkles, mixes and portion packs.
- Mixes and portions are worth considering if you’re specifically looking for that type of product.
- Check the ingredients for each variety; the listed allergens may differ.
Venz
Venz sells dark chocolate sprinkles in a 400 g pack, among other products. For this variety, Jumbo lists at least 32% cocoa solids.
- The stated cocoa solids content helps you assess this particular variety.
- Check the ingredients and allergens again if you choose a different Venz pack.
Albert Heijn
Albert Heijn sells its own-brand chocolate sprinkles, including a dark chocolate variety with a claim about having less sugar than one of its own reference products.
- The product name and nutritional information make it clear which variety you’re looking at.
- Assess the claim only in relation to the reference product named; don’t draw conclusions about other chocolate sprinkles.
Chocolate sprinkles on Joybuy
Related products coming soon.
Frequently asked questions
Are chocolate sprinkles suitable for a savoury snack platter?
Not as a savoury item on a snack platter. Chocolate sprinkles are sold as a sweet bread topping; for hot party snacks, Allerhande lists bitterballen and oven snacks, among other options.
How do I choose chocolate sprinkles for regular use?
First choose the flavour you want, then pick a pack size you’ll use up. Check the net weight and ingredients for the exact product, as milk chocolate sprinkles, dark chocolate sprinkles and a mix aren’t the same.
Can I rely on the brand for allergen information?
No, check the allergen information on the exact pack. The Netherlands Food and Consumer Product Safety Authority states that allergens must be clearly listed in the ingredients; the composition can vary between varieties.
What does the nutritional information tell me about different types of chocolate sprinkles?
The nutritional information lets you check the stated values per 100 g or per portion for the product you’ve chosen. For example, compare sugar and fat only when they’re given for the same amount; don’t draw general conclusions about a product from a single nutritional value.