Who is this choice relevant to?

If you’re buying for a group

If several guests want the same flavour on their rusks, the net weight can help you work out how many packs you’ll need. Jumbo and ALDI both list 600 g packs of chocolate sprinkles.

If you’d like to serve several toppings

For a table with rusks and desserts, a range of flavours or individual portions can be useful. Albert Heijn lists a De Ruijter Kleintjes set with eight portions and a selection of toppings.

If you’re checking ingredients and allergens

Compare the nutritional information and, if someone has an allergy, read the label for each variety. Dark chocolate sprinkles aren’t automatically milk-free: the De Ruijter Dark Chocolate Sprinkles listed by Joybuy name milk and soya as allergens.

What should you look for when choosing?

First decide whether one flavour will suit the group or whether you’d like to offer a choice of toppings. Then compare the pack size and nutritional information for the varieties you plan to put on the table.

What to considerWhat to check before buyingWho it matters to
Pack size for the group Check the net weight and consider how many guests will want the same flavour. If lots of guests want the same topping on their rusks, I don’t want to run short; around 33% of consumers prioritise getting enough in the pack.
Sugars and portions Check the sugar content per 100 g and per portion. If there’s a comparative claim, see which product it’s being compared with. I want to be able to decide how much topping to serve and compare the nutritional information between varieties; around 27% of consumers prioritise this.
Choice at the table Check which toppings are in a set and whether they really come in separate packs. If guests have different tastes, I’d rather put out more than one topping; variety is the main priority for around 20% of consumers.
Allergens Read the current ingredients and allergen information, along with any warnings, for each variety. If I need to cater for a guest with an allergy, I need to know what’s in each topping; around 20% of consumers put these checks first.

Common mistakes

  • Automatically calling a large pack a ‘sharing bag’

    A 600 g weight tells you how much chocolate sprinkles you’re buying, but not what the pack looks like or whether it’s suitable for serving straight from at the table.

    Check the net weight and look at the packaging if you plan to serve the sprinkles straight from the pack.

  • Assuming dark chocolate means milk-free

    The De Ruijter Dark Chocolate Sprinkles listed by Joybuy name milk and soya as allergens. So the flavour name alone isn’t a reliable check for guests with allergies.

    Just before serving, read the label on the exact variety you’ve bought.

  • Confusing portions with individual sachets

    A stated number of portions doesn’t necessarily tell you how a product is packed. This matters if you want to give guests individual packs.

    Check specifically whether it’s a portion set with separate items or portion sizes for a single pack.

  • Applying information about baker’s salt to chocolate sprinkles

    Information about iodine in baker’s salt tells you nothing about the ingredients in chocolate sprinkles. The Netherlands Nutrition Centre also says that bakers aren’t required to use baker’s salt.

    Check the labels on the rusks and the chocolate sprinkles separately if their ingredients are relevant to your choice.

Brands to compare

Kiekeboe

ALDI lists Kiekeboe dark and milk chocolate sprinkles in 600 g packs.

  • An option when you want to put plenty of one flavour on the table.
  • Check the ingredients for each variety; the stated pack size doesn’t tell you what your guests will prefer.

Jumbo

Jumbo lists its own-brand chocolate sprinkles in several varieties, including dark, milk and duo, in 600 g packs.

  • These varieties let you weigh up flavour and pack size together.
  • Check which variety and pack size are available when you shop.

De Ruijter

Jumbo lists De Ruijter dark and milk chocolate sprinkles in 390 g packs. Albert Heijn also lists a Kleintjes set with eight portions.

  • The portion set is worth considering if you’d like to offer different toppings individually.
  • The 390 g dark variety listed by Joybuy names milk and soya as allergens; check each variety separately.

Venz

Venz is an option if you’re looking for a particular type of chocolate sprinkles or topping. Joybuy lists, among other products, 380 g milk chocolate sprinkles.

  • Choose based on the flavour and pack size of the specific variety, not just the brand name.
  • Ingredients and allergens can vary between varieties; read the current label.

Albert Heijn

Albert Heijn lists an own-brand ‘Dark chocolate sprinkles, less sugar’ variety in a 250 g pack.

  • The nutritional information gives you a basis for comparing the sugar content of different varieties.
  • Check the pack to see what the comparative claim refers to; don’t draw conclusions about other chocolate sprinkles.

Chocolate sprinkles and toppings for sharing

These Joybuy products include a 600 g pack for one topping, as well as smaller packs of chocolate sprinkles and other toppings ranging from 380 to 400 g. For your barbecue brunch, choose based on the flavours you’d like to serve, the pack size and the label.

g'woon milk chocolate sprinkles with smileys, 600 g

g'woon milk chocolate sprinkles with smileys – 600 g

For a table where several guests want milk chocolate sprinkles. The pack contains 600 g; check the label if ingredients or allergens are important to your guests.

View at Joybuy
Venz chocolate and vanilla-flavoured sprinkles, 400 g

Venz chocolate and vanilla sprinkles – 400 g

For anyone who’d like to offer chocolate and vanilla flavour in one topping. The pack contains 400 g; check the ingredients and make sure the packaging suits the way you plan to serve it.

View at Joybuy
Venz Bear Milk Vanilla sprinkles, 380 g

Venz Bear Milk Vanilla sprinkles – 380 g

For a table where you’d like to serve a milk and vanilla-flavoured topping with bear-shaped pieces. This variety contains 380 g; read the current label carefully if any guests have allergies.

View at Joybuy
Venz milk chocolate sprinkles, 400 g

Venz milk chocolate sprinkles – 400 g

For guests who want milk chocolate sprinkles on their rusks. The pack contains 400 g; check the ingredients and allergens for the variety you’ve bought.

View at Joybuy
Venz XXL white sprinkles, 380 g

Venz XXL white sprinkles – 380 g

For anyone who’d like to put a white topping on the table alongside chocolate sprinkles. This XXL variety contains 380 g; check the current ingredients and allergen information on the pack before serving.

View at Joybuy

Frequently asked questions

Should I look for a ‘sharing bag’ for rusks with chocolate sprinkles?

No, it’s better to choose based on the net weight and the packaging you want to serve from. Jumbo and ALDI list 600 g packs of chocolate sprinkles, but the weight alone tells you nothing about the physical shape of the pack.

When are individual portions useful for a barbecue brunch?

Individual portions are useful if you’d like to offer different toppings separately. Albert Heijn lists a De Ruijter Kleintjes set with eight portions; check which varieties it contains and read the ingredients for each item.

Are dark chocolate sprinkles suitable for someone with a milk or soya allergy?

Not necessarily: the De Ruijter Dark Chocolate Sprinkles listed by Joybuy name milk and soya as allergens. Always check the current label for the exact variety you’re serving.

What does ‘less sugar’ mean for a variety of chocolate sprinkles?

A comparative claim applies to the reference product named, not to all chocolate sprinkles. For the AH ‘Dark chocolate sprinkles, less sugar’ variety, check the comparison on the pack and read the nutritional information per 100 g and per portion.

Does baker’s salt tell me anything about the chocolate sprinkles on my rusk?

No, baker’s salt and chocolate sprinkles are separate ingredient considerations. The Netherlands Nutrition Centre says bakers aren’t required to use baker’s salt. If the ingredients matter to your choice, check the labels on the rusks and chocolate sprinkles separately.