Who is this combination for?

Terrace-goers who choose by flavour

You’re looking for a sweet snack to share and mainly want to decide which chocolate sprinkles you like best. If you choose sourdough bread instead of rusks, the bread’s flavour and texture will also make a difference.

Shoppers looking for a wholemeal bread base

You’re considering sourdough bread with chocolate sprinkles and want to know whether the bread is wholemeal. The word ‘sourdough’ doesn’t tell you that, so check the product name and nutritional information for the bread you choose.

Shoppers comparing labels

You want to check the sugars, ingredients or allergens in the chocolate sprinkles before serving them. This is particularly important if milk, soya or sweeteners matter to anyone at the table.

What should you look for in rusks, sourdough and chocolate sprinkles?

First decide whether you want to serve rusks or sourdough bread. Then look at the exact type of chocolate sprinkles and consider how you’ll transport the bread or rusks and the topping.

What to consider What to check when buying Who it matters to
Rusks or bread base Make a conscious choice between rusks and bread. If you want wholemeal sourdough bread, check for the word ‘wholemeal’ and compare fibre per 100 g. If I’d rather serve bread made with wholegrain than rusks, I want the bread’s description to confirm it. This is the top priority for around 29% of consumers.
Cocoa flavour Check the variety and, if stated, the minimum percentage of cocoa solids. That percentage alone won’t tell you whether you’ll enjoy the flavour. For a sweet snack, I mainly want to choose chocolate sprinkles with a flavour profile I like. Cocoa flavour is the main priority for around 21% of consumers.
Sugars and ingredients Compare sugars per 100 g and check the allergens on the exact pack. If the chocolate sprinkles contain polyols, read the usage warning too. When others are eating with me, I want to know what’s in the chocolate sprinkles before I serve them. For around 29% of consumers, checking the label comes before other preferences.
Taking it with you and buying Check where you can buy the bread and topping you want, and whether the pack size suits how you’ll use it. If I’m taking something to a terrace, I want to be able to arrange my shopping in advance and keep the topping separate. This is the main consideration for around 21% of consumers.

Common mistakes when choosing

  • Assuming sourdough means wholemeal bread

    Sourdough refers to fermentation, not necessarily to the proportion of wholemeal flour used. According to the Voedingscentrum, wholemeal bread contains more fibre than bread made with refined flour.

    If you want wholemeal sourdough bread with chocolate sprinkles, look specifically for the word ‘wholemeal’ and compare the bread’s nutritional information.

  • Assuming ‘pure’ means ‘sugar-free’

    De Ruijter Specials Intens Puur, listed by Jumbo, contains 43 g of sugars per 100 g. Albert Heijn lists 64 g of sugars per 100 g for the AH XL pure chocolate sprinkles included in its research.

    Compare the sugars per 100 g in the varieties you’re considering, as well as the amount you plan to sprinkle on.

  • Checking allergens and sweeteners only after buying

    Milk and soya are listed on the labels of the pure varieties examined. Jumbo states that Céréal Hagelslag Puur contains maltitol and carries a warning that excessive consumption may have a laxative effect.

    Before buying chocolate sprinkles for others, check the ingredients, allergens and any usage warning on the exact pack.

  • Assuming fresh sourdough is available to order online

    Jumbo states that its rustic sourdough loaves are baked in store and can’t be ordered online. Lidl describes the Mister CHOC Hagelslag Puur included in its research as available in store only.

    Before you set off, check how you can buy the products you want for your time on the terrace.

Brands to compare

These brands offer examples of chocolate sprinkles or sourdough bread that you can compare by label, pack size and where they’re available. The details given apply to the specific varieties mentioned.

De Ruijter

A brand with several chocolate sprinkle varieties, including Specials Intens Puur.

  • For Specials Intens Puur, Jumbo lists at least 52% cocoa solids and 43 g of sugars per 100 g.
  • Milk and soya are listed as allergens for this variety; check the pack if these are relevant to you.

Venz

A chocolate sprinkle brand with a range of flavours.

  • Jumbo stocks, among other products, Venz Milk Chocolate Sprinkles in a 400 g pack.
  • Check the ingredients and allergens for the variety you actually choose.

Albert Heijn

A supermarket own-brand option to compare with other pure chocolate sprinkle varieties.

  • For the AH XL pure variety included in its research, Albert Heijn lists at least 32% cocoa solids.
  • That variety also contains 64 g of sugars per 100 g and lists milk, soya and lactose as allergens.

Jumbo

A supermarket with its own chocolate sprinkles and rustic sourdough loaves.

  • Jumbo describes its rustic sourdough loaves as being matured for more than 24 hours with fresh sourdough starter.
  • According to Jumbo, these loaves are baked in store and can’t be ordered online.

Kiekeboe (ALDI)

An ALDI own-brand range that includes a pure chocolate sprinkle variety.

  • ALDI lists Kiekeboe Hagelslag Puur in a 600 g pack, made with Rainforest Alliance cocoa.
  • Check whether this variety is available at the store you plan to visit.

Mister CHOC (Lidl)

A Lidl variety for anyone looking for pure chocolate sprinkles in a larger pack.

  • Lidl lists Mister CHOC Hagelslag Puur in a 600 g pack.
  • Lidl describes this variety as available in store only; check the pack for ingredients and nutritional information.

Chocolate sprinkles for rusks or sourdough bread

These Joybuy products are pure chocolate sprinkle varieties you could try on rusks or sourdough bread. Choose your bread or rusks separately, and check the label of the variety you select.

De Ruijter Intense Pure chocolate sprinkles, 200 g

De Ruijter Intense Pure chocolate sprinkles, 200 g

For anyone who’d like to try an intensely pure chocolate sprinkle variety on rusks or sourdough bread. The pack contains 200 g; check the ingredients and allergens for this variety before use.

View at Joybuy
g'woon pure chocolate sprinkles, 400 g

g'woon pure chocolate sprinkles, 400 g

A pure chocolate sprinkle variety for topping rusks or sourdough bread. The pack contains 400 g; compare the nutritional information and allergens on the pack if they affect your choice.

View at Joybuy
De Ruijter Pure Chocolate Sprinkles, 390 g

De Ruijter Pure Chocolate Sprinkles, 390 g

For anyone looking for pure chocolate sprinkles to top rusks or sourdough bread. The pack contains 390 g; check the label for this variety if cocoa solids, sugars or allergens are important to you.

View at Joybuy

Frequently asked questions

Is sourdough bread the same as wholemeal bread?

No. The Dutch legal definition describes sourdough as a fermented mixture made from grain, water and naturally occurring micro-organisms. It doesn’t establish that the bread is wholemeal. Look for the word ‘wholemeal’ on the bread you plan to eat with your chocolate sprinkles.

Does all Dutch sourdough bread contain iodine?

You can’t assume that every loaf does. According to the Netherlands Food and Consumer Product Safety Authority, iodine compounds may be present in bread only through the addition of baker’s salt, with a maximum of 65 mg of iodine per kg of salt. This rule doesn’t confirm that any particular sourdough bread contains iodine, so check the product information or ask the baker.

Which allergens should I check in pure chocolate sprinkles?

Check the allergens on the current packaging for the exact variety. Milk and soya are listed for the De Ruijter Specials Intens Puur variety included in the research; Albert Heijn lists milk, soya and lactose for its AH XL pure chocolate sprinkles included in the research. Don’t rely on the word ‘pure’ alone.

Are chocolate sprinkles with less sugar automatically a better choice?

No. Check the other ingredients too, as well as how much you plan to use. Jumbo lists 7.7 g of sugars and 40 g of polyols per 100 g for Céréal Hagelslag Puur; the pack warns that excessive consumption may have a laxative effect.

How should I take rusks or sourdough bread with chocolate sprinkles with me?

Take the chocolate sprinkles with you in a dry, sealed container, and ideally only top the rusks or sourdough bread when you’re ready to eat. If you specifically want to use Jumbo’s rustic sourdough bread, bear in mind that Jumbo describes these loaves as in-store products that can’t be ordered online.