Who is this relevant for?

Busy breakfast eaters

You want to quickly finish off a slice of bread, yoghurt or porridge, and prefer individual portions to measuring it out yourself. Albert Heijn lists eight portions for De Ruijter Kleintjes.

Households that keep chocolate sprinkles in stock

You regularly use chocolate sprinkles at home and find a larger pack convenient, as long as you can take the amount you want. Albert Heijn and Jumbo also list 600 g packs.

Breakfast eaters comparing ingredients

You may want to compare sugar levels or a dark chocolate variety. In that case, the nutritional information per 100 g, the portion you use and the allergens in that specific variety matter more than just the name on the front of the pack.

What should you look for when choosing?

If you’re looking for sprinkles to top your breakfast, first decide whether you need pre-measured portions. Then compare the pack size and the labels of the varieties you’re considering.

What to consider What to check when buying Who it matters to
Quick portioning Check whether the portions are individually wrapped and how many grams each portion contains. If I want to take my breakfast with me quickly, I don’t want to keep scooping from a large pack. Portion convenience is a priority for around 25% of consumers.
Pack size for keeping in stock Compare the net weight and consider whether portioning it yourself suits how you use it. When chocolate sprinkles are regularly on the table at home, I want a pack that suits how much we use. Pack size is also the first consideration for around 25% of consumers.
Sugars and ingredients Check the sugars per 100 g. For a variety with less sugar, also look at the sweeteners, polyols and any usage warnings. I want to know how much sugar is in the portion I usually have and what else is in the topping. Sugars and ingredients are the main consideration for around 31% of consumers.
Flavour and allergens Compare the flavour variety and read the current ingredients list and allergen information. I’m looking for a particular cocoa flavour, but I also need to check that the variety I choose meets my allergen requirements. That combination is a priority for around 19% of consumers.

Common mistakes

  • Assuming less sugar means you can eat as much as you like

    A variety with less sugar may contain polyols. Céréal’s product information warns that excessive consumption of its dark chocolate sprinkles with less sugar may have a laxative effect.

    Compare the nutritional information with the amount you use, and read any warnings on the pack.

  • Assuming a large pack contains individual portions

    A stated portion size doesn’t mean the portions are individually wrapped. This matters when you’re having breakfast on the go and don’t want to measure it out yourself.

    Check how many individual packs there are before choosing a product for portion convenience.

  • Assuming dark chocolate means dairy-free

    De Ruijter Specials Intens Puur product information lists milk and soya as allergens. So the flavour name alone doesn’t tell you enough about what’s in it.

    If you have allergen requirements, check the ingredients and allergen information on the exact, current pack.

  • Choosing a box of chocolates as a breakfast topping

    Boxes of chocolates and pralines are intended as sweets or treats; chocolate sprinkles are a topping. They’re different product categories.

    Choose chocolate sprinkles if you’re looking for a topping for bread, yoghurt or porridge. Save a box of chocolates for a gift or treat.

Brands to consider

De Ruijter

Worth considering if you’re looking for individual portions or an intensely dark variety.

  • Albert Heijn lists eight portions for De Ruijter Kleintjes and at least 52% cocoa solids for Specials Intens Puur.
  • Check the ingredients and allergens for each variety; details for one pack don’t necessarily apply to another.

Venz

A brand to look at if you’re after a multipack of dark chocolate sprinkles.

  • Albert Heijn lists a Venz Hagelslag puur 2-pack.
  • Check the label on the pack you choose for ingredients and allergens.

Albert Heijn

A supermarket own-brand option to compare if you want a larger pack of dark chocolate sprinkles.

  • According to Albert Heijn, the AH Hagelslag puur pack contains 600 g.
  • Pre-measured portions are a separate consideration, so check the pack if you need them.

Jumbo

A supermarket own brand to consider for larger packs and different flavour varieties.

  • Jumbo lists dark chocolate sprinkles in a 600 g pack, among other options.
  • Compare the nutritional information and allergens for each variety rather than assuming they’re the same across the range.

Lidl / Mister Choc

Worth considering if you’re looking for a large retail pack of dark chocolate sprinkles.

  • Lidl Netherlands lists Mister Choc Hagelslag puur in a 600 g pack.
  • Read the ingredients and allergen information on the pack you choose before using it.

ALDI

A supermarket option for looking at De Ruijter milk and dark chocolate sprinkles.

  • ALDI Netherlands lists De Ruijter milk or dark chocolate sprinkles in 390 g packs.
  • Check the nutritional information and allergens for the flavour variety you choose.

Chocolate sprinkles and toppings at Joybuy

These toppings are suitable for a quick breakfast on bread, yoghurt or porridge. Compare the pack and label if individual portions, sugars or allergens are important to your choice.

De Ruijter Flake Feast, 200 g pack

De Ruijter Flake Feast 200 g

An option if you’re looking for chocolate and vanilla flakes to top bread, yoghurt or porridge.

200 g pack. If you need individual portions for when you’re out and about, check whether they’re included, and read the allergen information on the pack.

View at Joybuy
Venz Sprinkles Beer Milk Vanilla, 380 g pack

Venz Sprinkles Beer Milk Vanilla 380 g

A mix of milk chocolate and vanilla sprinkles for topping bread, yoghurt or porridge.

380 g pack. If you’re taking it with you, check whether the portions are individually wrapped; also read the allergen information.

View at Joybuy
De Ruijter Chocolate Chunks, 390 g pack

De Ruijter Chocolate Chunks 390 g

Chocolate sprinkles for anyone looking for a topping for bread, yoghurt or porridge.

390 g pack. When choosing, check the nutritional information and allergens for this variety, and see whether individual portions are included if that matters to you.

View at Joybuy
De Ruijter Intense Pure Chocolate Sprinkles, 200 g pack

De Ruijter Intense Pure Chocolate Sprinkles 200 g

Intensely dark chocolate sprinkles for anyone wanting to top yoghurt or porridge.

200 g pack. If you have allergen requirements, don’t rely on the word ‘dark’: check the current pack. Also check whether it contains individual portions if that’s what you’re looking for.

View at Joybuy
De Ruijter Hail Chocolate Pure, 390 g pack

De Ruijter Hail Chocolate Pure 390 g

Dark chocolate sprinkles for a quick topping on bread, yoghurt or porridge.

390 g pack. Compare the nutritional information and allergens on the label, and check whether it’s individually portioned if that’s what you need.

View at Joybuy

Frequently asked questions

Is a box of chocolates an alternative to chocolate sprinkles for a quick breakfast?

Not if you’re looking for a sprinkle-on topping. Chocolate sprinkles work as a topping; a box of chocolates is better suited to a gift or treat and doesn’t serve the same practical purpose at breakfast.

How do I compare chocolate sprinkles if I’m watching my sugar intake?

Compare the sugars per 100 g and use the portion you actually eat to work out how much you’re having. The Netherlands Nutrition Centre lists 9,1 g of sugar for a 15 g portion of dark chocolate sprinkles. For a variety with less sugar, also check the polyols and any warnings on the label.

Are dark chocolate sprinkles automatically dairy-free or vegan?

No, the word ‘dark’ doesn’t confirm that. De Ruijter Specials Intens Puur product information lists milk and soya as allergens. Check the ingredients and allergen information on the exact pack before assuming it meets a dietary requirement.

What should I look for on the label of chocolate sprinkles?

Pay particular attention to the ingredients, allergens, nutritional information, net weight and storage instructions for the variety you’re buying. The Netherlands Food and Consumer Product Safety Authority emphasises the importance of clear allergen information, so check the current pack even if you’ve bought the product before.

How should I store chocolate sprinkles after opening?

Follow the storage instructions on the pack and seal it well after use. Check the advice for your variety rather than assuming all toppings have the same storage requirements.