Solo snacker who wants a set portion
You want to choose an amount for one snack without scooping it out of a large pack. Individual portions also let you switch between varieties; Albert Heijn lists eight portions in De Ruijter Kleintjes.
Who are these pack sizes for?
Dark chocolate fan who compares labels
You choose based on the flavour, cocoa content and nutritional information of the exact product. For its 200 g Jumbo Dark Chocolate Sprinkles, Jumbo lists at least 50% cocoa solids and 8.6 g of sugars per 20 g serving.
Stock-up shopper who uses chocolate sprinkles regularly
You also use chocolate sprinkles on bread or as a topping at other times. In that case, what matters most is how much you want to keep at home and whether you want to take a portion yourself from a standard pack.
What should you look for in an afternoon snack?
First decide whether you want an individual portion or would rather serve it yourself from a pack. Then compare the flavour and nutritional information of the variety you’re actually choosing.
| What to consider | What should you check? | Who is this important for? |
|---|---|---|
| Portions and convenience | Check the number of portions, the weight per portion and whether they’re individually wrapped. | If I just want a set amount of topping for my afternoon snack, I’d rather have a portion ready to use than scoop it out myself each time. Around 31% of consumers prioritise this portioning convenience. |
| Nutritional information and allergens | Compare sugars per 100 g and per portion; read the ingredients and allergen information on the current label. | When I’m choosing between two packs, I want to know what’s in the portion I’ve chosen and which ingredients it contains. For around 31% of consumers, the information on the label is the deciding factor. |
| Flavour and cocoa | Check whether you’re buying chocolate sprinkles, fruit sprinkles or a mix; compare a stated cocoa percentage only between similar chocolate products. | I might want a pronounced dark chocolate flavour, milk chocolate or a bit of variety; the type of sprinkles determines my choice. Taste comes first for around 23% of consumers. |
| Pack size | Check the total weight, storage advice and how often you plan to use the pack. | If I eat chocolate sprinkles on other days too, I want a pack size that suits how I use them at home. Around 15% of consumers prioritise how often they’ll use a product. |
Common mistakes when choosing
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Thinking chocolate sprinkles are a snack bar
The products described are sprinkles for bread or as a topping, for example—not a bar to eat straight from the pack.
Think about what you want to use the chocolate sprinkles on before choosing a portion pack or a standard pack.
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Assuming a sugar claim applies to all dark chocolate sprinkles
According to Jumbo, the claim that Jumbo Dark Chocolate Sprinkles 200 g contains at least 30% less sugar is a comparison with Jumbo dark chocolate sprinkles, not with every other variety.
Compare the nutritional information per 100 g and per portion for the exact products you’re considering.
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Guessing allergens from the product name
A name such as ‘dark’ doesn’t tell you which ingredients or possible traces are listed on the pack. According to the Netherlands Food and Consumer Product Safety Authority, allergens must be clearly listed in the ingredients.
Before using the product, check the ingredients and any cross-contamination warning on the physical pack.
Brands to compare
De Ruijter
According to Albert Heijn, De Ruijter Kleintjes is a 140 g pack containing eight small portions with different types of chocolate sprinkles and flakes. De Ruijter also offers a larger Royaal extra dark variety.
- Kleintjes offers variety in individual portions.
- The mix isn’t made up exclusively of chocolate sprinkles; check the ingredients and allergens for each variety.
Venz
Jumbo lists Venz varieties in flavours including milk chocolate, dark chocolate, white chocolate and mixed. The varieties reviewed mainly come in standard 200–400 g packs.
- You can compare different flavour options from the same brand.
- A pack stating the number of portions doesn’t necessarily mean its contents are individually wrapped.
Jumbo
Jumbo’s own-brand range includes products such as Dark Chocolate Sprinkles 200 g and Strooi Mini's 8 stuks 140 g.
- For the 200 g dark variety, Jumbo lists ten portions and at least 50% cocoa solids.
- According to Jumbo, the claim of at least 30% less sugar applies in comparison with Jumbo dark chocolate sprinkles; check the nutrition tables for other comparisons.
Kiekeboe
ALDI Netherlands lists a 600 g pack of dark chocolate sprinkles with Rainforest Alliance cocoa under the Kiekeboe brand.
- The larger pack is an option if you use chocolate sprinkles regularly.
- For the occasional snack on your own, you’ll need to take a portion yourself from this pack.
Chocolate sprinkles and toppings at Joybuy
These options include standard packs of chocolate sprinkles and one fruit-sprinkle variety for anyone who prefers a fruity topping. Choose based on flavour and pack size, and check whether a pack meets your preference for individual portions.
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De Ruijter Intense Dark chocolate sprinkles 200 g
A smaller standard pack for anyone who wants to use dark chocolate sprinkles as a topping and serve their own portion.
Contents: 200 g. Check the serving size and allergens on the current label.
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Venz chocolate and vanilla-flavoured sprinkles 400 g
For anyone who wants to switch between chocolate and vanilla flavours from a standard pack and serve their own portion.
Contents: 400 g. Check the pack to see whether the portions are individually wrapped and which allergens are listed.
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Venz milk chocolate sprinkles 380 g
For anyone who wants milk chocolate sprinkles as a topping and prefers to take their own portion from a standard pack.
Contents: 380 g. Check the serving information and allergens on the pack.
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g'woon dark chocolate sprinkles 400 g
A standard pack for anyone who wants to use dark chocolate sprinkles on bread or as a topping and serve their own portion.
Contents: 400 g. Check the label for the serving size and allergens.
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De Ruijter fruit sprinkles 400 g
For anyone looking for a fruity topping instead of chocolate sprinkles; take the amount you want from the pack.
Contents: 400 g. Check the nutritional information, serving size and allergens on the label.
Frequently asked questions
Are chocolate sprinkles a ready-to-eat snack bar?
No, the chocolate sprinkles described here are a topping for bread or other foods. If you want to make an afternoon snack with them, think about what you’ll sprinkle them on too, such as bread or yoghurt.
How do I choose a portion for myself?
Choose individually wrapped portions if you don’t want to serve them yourself. Albert Heijn lists eight portions in De Ruijter Kleintjes; with a standard pack, you can use the portion information on the label as a basis for comparison and serve your own amount.
Where can I find allergen information for chocolate sprinkles?
Check the ingredients and any cross-contamination warning on the pack of the exact product. According to the Netherlands Food and Consumer Product Safety Authority, allergens must be clearly listed in the ingredients of prepacked foods.
How should I store chocolate sprinkles after opening?
Follow the storage advice on the pack you buy. For its Dark Chocolate Sprinkles 200 g, Jumbo advises storing the product in a cool, dry, dark place.
Does a higher cocoa percentage tell me which chocolate sprinkles to choose?
No, the stated cocoa percentage is just one product feature to consider when comparing similar chocolate sprinkles. When choosing, also compare the flavour you want, the ingredients and the nutritional information per 100 g and per portion.