Who is this useful for?

Parents supervising a decorating activity

For cupcakes, yoghurt or other treats, you’ll want to be able to hand out small amounts. Albert Heijn lists De Ruijter Kleintjes as a pack of individual portions, also intended for decorating.

Parents shopping for several children

If several children will be decorating at the same table, it’s worth considering how much chocolate sprinkle topping you’ll need and how you’ll share it out. For example, Jumbo lists 390 g and 400 g packs from De Ruijter and Venz. With larger packs, you can set out smaller amounts in advance.

Parents catering for dietary requirements

Ask about allergies in advance and check the ingredients for the variant you choose. Jumbo’s listings for De Ruijter and Venz dark chocolate sprinkles state that they contain milk and soya; the product pages also mention that they may contain lactose.

What should you look for when choosing?

First, decide who will be handing out the sprinkles: children decorating their own treats need something different from an adult preparing portions at a single table.

What to consider What to check before buying Who it matters to
Portioning for decorating Check whether the pack contains individual portions and how many grams each one weighs. If you want a squeeze bottle, make sure the product packaging explicitly confirms this. If children are decorating their own cupcakes, I don’t want one large pack being passed around, so I’d rather set out small amounts in advance. For around 42% of consumers, ease of dispensing would be the main concern.
How much you need for the group Compare the net weight with the number of treats you want to decorate, and think about how you’ll hand out the contents of a large pack. When shopping for several children, I want to have enough sprinkles without being left with a large pack of leftovers. For around 33% of consumers, the quantity needed would come first.
Ingredients and portions Ask about allergies and dietary requirements; check the ingredients and allergen information on the label for the exact variant. If I need to cater for allergies or dietary requirements, I want to know what’s in the sprinkles I’ve chosen and how much I’m putting out. For around 25% of consumers, these considerations would be the top priority.

Common mistakes

  • Assuming it comes in a squeeze bottle based on the product name

    Sprinkles in a regular pack or individual portions aren’t automatically dispensed from a squeeze bottle. This makes a difference to what children can use themselves at the table.

    Check whether the product page explicitly describes the packaging as a squeeze bottle. Otherwise, you can prepare individual portions in advance or use a separate bowl.

  • Assuming ‘dark’ means allergen-free

    Jumbo’s product pages state that De Ruijter and Venz dark chocolate sprinkles contain milk and soya; they may also contain lactose.

    Ask about allergies in advance and check the allergen information for the exact variant you’ll be serving.

  • Only looking at the largest pack

    A large pack may not be suitable for a short decorating activity where each child will only use a small amount.

    Count the treats first and work out how much topping you want to set out before choosing a pack size.

    You may have some of a large pack left over after the party.

  • Putting out unlimited sprinkles

    The Voedingscentrum recommends small portions for children’s treats and advises against eating chocolate sprinkles too often or in large amounts.

    Set out a limited amount for each child to use, and ask about any dietary requirements too.

Brands to consider

De Ruijter

A brand worth comparing if you’re choosing between individual portions and a standard pack.

  • Albert Heijn lists Kleintjes as a pack of eight portions, including 15 g and 20 g portions, and says they can also be used to decorate cupcakes.
  • According to Jumbo, the 390 g pack of dark sprinkles contains milk and soya and may contain lactose; check the label for each variant.

Venz

The 400 g pack of dark chocolate sprinkles is worth considering for a supervised decorating table.

  • Jumbo lists a 400 g pack that is also described as suitable for baking.
  • The same product page states that this variant contains milk and soya and may contain lactose.

Jumbo

A supermarket own brand with several types of sprinkles to compare for a group.

  • Jumbo lists a set with four varieties in 400 g or 600 g packs.
  • The set’s product page mentions milk, gluten and wheat; check the label for each variant you choose.

Kiekeboe

ALDI lists XXL chocolate sprinkles and fruit sprinkles under this brand, among other options, for anyone looking to compare different types.

  • ALDI lists the fruit sprinkles in a 400 g pack.
  • A distinctive shape or colour doesn’t mean the sprinkles will be easy to dispense without spilling.

Mister CHOC

A Lidl brand worth considering if a larger pack would suit your decorating table.

  • Lidl Netherlands lists dark chocolate sprinkles in 600 g packs.
  • Check the ingredients and allergen information on the packaging of the variant you buy.

Joybuy products

Related products coming soon.

Frequently asked questions

Can I choose chocolate sprinkles in a squeeze bottle for a children’s party?

Only count on that type of dispenser if the product page explicitly describes the sprinkles as being in a squeeze bottle. If you’d like to supervise how much is sprinkled at the table, you can also prepare small portions in advance or use a separate bowl.

Which pack is suitable for children decorating their own cupcakes?

Individual portions make it easy to set out an amount for each child. Albert Heijn lists De Ruijter Kleintjes as a pack of eight 15 g and 20 g portions, and says they can also be used to decorate cupcakes. The sprinkles are still loose, though.

Where can I check the allergens in chocolate sprinkles?

Check the ingredients list on the packaging for the exact variant. The Netherlands Food and Consumer Product Safety Authority explains that designated allergens must be listed in the ingredients of pre-packed foods. Ask parents in advance which allergies or dietary requirements are relevant for their children.

Should I use chocolate sprinkles as the main treat or as a decoration?

For a decorating activity, you can use a small amount of sprinkles, prepared in advance. The Voedingscentrum recommends small portions for children’s treats and advises against eating chocolate sprinkles too often or in large amounts.