Who is this choice relevant to?

Regular chocolate sprinkle buyers

You buy chocolate sprinkles for breakfast or lunch and want to choose a flavour and pack size that suit how often you use them.

Shoppers comparing nutritional information

You want to compare the sugars, saturated fat or fibre in different types of chocolate sprinkles. The Netherlands Nutrition Centre recommends comparing nutritional values per 100 g.

Shoppers with questions about ingredients

You want to know which ingredients and allergens are in the exact variant. The Netherlands Food and Consumer Product Safety Authority points out that allergen information for prepacked foods appears on the label.

What should you look for when choosing?

First decide whether you’re looking for a topping for your bread or a gift. The points below will help you choose chocolate sprinkles for your regular shopping; check the contents and label of a box of chocolates separately.

What to consider What to check when buying Who it matters to
Flavour and type Choose the exact milk, dark or mixed variant, and read the ingredients if the composition matters to you. If you like to switch between milk and dark chocolate at breakfast, you’ll want to know which variant is in the pack. Around 29% of consumers put flavour first.
Quantity Compare the net weight and check whether you’ll use up the pack before its best-before date. If you use chocolate sprinkles regularly, you’ll want to have enough in the cupboard without buying more than you can use. Around 29% of consumers put choosing the right quantity first.
Nutritional value Compare chocolate sprinkle variants per 100 g for sugars, saturated fat, energy and fibre; don’t judge a claim without checking the table. If you’re watching your sugar intake, the name of a variant alone won’t tell you enough. Around 21% of consumers give comparing nutritional values top priority.
Ingredients and allergens Read the ingredients, allergens and any may-contain warnings on the current packaging of the exact variant. If you have questions about an ingredient, you’ll want to know what’s on your own pack before using it. This is the first consideration for around 21% of consumers.

Common mistakes

  • Assuming ‘dark’ means ‘dairy-free’

    According to Albert Heijn’s product information, De Ruijter dark chocolate sprinkles contain milk fat and may contain traces of milk protein and lactose. So the word ‘dark’ is no substitute for checking the label.

    Check the ingredients and allergens on the exact pack, even if you’ve bought the same type before.

  • Choosing a large pack without considering how much you use

    A 600 g pack won’t suit everyone’s household use; the range also includes smaller packs and portions.

    Choose a pack size that suits how often you use chocolate sprinkles, and check the best-before date and storage instructions.

  • Treating a sugar claim as the whole picture

    A statement about sugars alone doesn’t tell you about the other nutritional values. The Netherlands Nutrition Centre recommends comparing similar products per 100 g.

    Also check the values for energy, saturated fat and fibre, and consider the portion size you use.

Using brands as a guide

This brand information is about chocolate sprinkles, not the contents of a box of chocolates. Always compare the specific variant and its packaging before you buy.

De Ruijter

Chocolate sprinkles, including milk, dark and extra-dark variants.

  • Jumbo lists 390 g packs of milk and dark variants; Albert Heijn lists 140 g Kleintjes packs with eight portions.
  • The De Ruijter dark chocolate sprinkles described by Albert Heijn contain soya and milk fat, and may contain traces of milk protein and lactose. Check each variant.

Venz

Chocolate sprinkles, including dark, milk and XXL variants.

  • Jumbo lists Venz XXL dark chocolate sprinkles in a 380 g pack.
  • The name XXL doesn’t tell you which ingredients or nutritional values apply to the variant you’ve chosen; check the label for details.

Albert Heijn

Own-brand chocolate sprinkles, including a mix and a dark variant labelled ‘less sugar’.

  • The different variants give you a choice of type and composition.
  • Albert Heijn says that ingredients, nutritional values and allergy information may change; check the current packaging.

Jumbo

Own-brand chocolate sprinkles, including milk and dark chocolate varieties.

  • Jumbo lists both own-brand variants in 600 g packs.
  • Choose a pack size based on how much you use, and check the information for each individual variant.

Mister Choc

A brand with a dark chocolate sprinkle variant listed by Lidl Netherlands.

  • Lidl Netherlands’ product page lists Mister Choc dark chocolate sprinkles.
  • Check the packaging for the ingredients and nutritional information for this variant.

Kiekeboe

ALDI own brand, with both chocolate sprinkles and fruit-flavoured sprinkles; these are different products.

  • ALDI Netherlands lists 600 g packs of dark chocolate sprinkles and 400 g packs of fruit-flavoured sprinkles.
  • Don’t assume the ingredients or nutritional values of one type are the same as those of the other.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

How do I compare chocolate sprinkles with different portion sizes?

Compare the nutritional values of chocolate sprinkles per 100 g. The Netherlands Nutrition Centre recommends using this basis because the stated portion size can vary between products; also consider how much you use yourself.

Are allergens listed on chocolate sprinkle packaging?

Yes. The Netherlands Food and Consumer Product Safety Authority says that allergen information must appear on the label of prepacked foods in the Netherlands. Check the information on the packaging of the exact variant.

Does dark chocolate sprinkle mean there’s no milk in it?

No, you can’t tell from the name alone. Albert Heijn’s product information lists milk fat and possible traces of milk protein and lactose in De Ruijter dark chocolate sprinkles; check the packaging of the product you choose.

Can I rely on the product page alone when shopping online?

Check the packaging when your shopping arrives, too. Albert Heijn says that ingredients, nutritional values and allergy information may change; this is especially important if you need to check for a specific ingredient.