Which pack size is right for you?

Hosts who regularly serve coffee and cake

If you often have guests over, you can compare a 550–600 g pack with smaller sizes. Before you buy, think about whether you’ll use it at future occasions when you serve coffee and cake, too.

People buying for repeated use

Whether you’re buying for your family, a club get-together or several baking sessions, it’s not just about how much is in one pack. The quantity should also suit how you plan to use it.

Guests with specific flavour or ingredient requirements

Choose plain chocolate, milk chocolate or a mix to suit your guests. If anyone has an allergy or intolerance, check the ingredients and allergen information on the current pack of the variant you’ve chosen.

What should you look for when choosing?

First, work out how many occasions or bakes you need the sprinkles for. Then check that the flavour and ingredients are suitable for your guests.

What to consider What to check when buying Who it matters to
Enough for guests Compare the net weight with the number of occasions you plan to use the sprinkles for. If I serve cake to a group regularly, I want to have enough in the cupboard without opening a new pack each time. Having enough in stock is the top priority for around 36% of consumers.
Using it all up Check the best-before date and whether you can store the pack as directed on the label. If I only use sprinkles occasionally, I don’t want a large amount left over after one coffee-and-cake occasion. Avoiding leftovers is the main priority for around 29% of consumers.
Ingredients and allergens Read the label on the exact variant, including the allergen information and any warnings. If a guest needs to avoid certain ingredients, I want to know what’s in the sprinkles before serving them. Around 21% of consumers put this check first.
Flavour and presentation Choose between plain chocolate, milk chocolate and a mix; if you prefer larger sprinkles, check the specific variant. For cake, the flavour or appearance of the sprinkles matters more to me than having a large supply. That’s the main consideration for around 14% of consumers.

Common mistakes when choosing

  • Choosing a large bag for one coffee-and-cake occasion

    A 550–600 g pack gives you more than the 380–400 g sizes mentioned, but some may go unused if you only use sprinkles occasionally.

    Before you buy, think about when you’ll use the rest, and follow the pack’s instructions for storage and shelf life.

    An opened pack also needs a suitable place to be stored and should be sealed properly.

  • Guessing the allergens from the flavour name

    A description such as plain chocolate or milk chocolate doesn’t tell you everything about the ingredients in a specific variant. The product information for De Ruijter plain chocolate and Venz XXL milk chocolate, for example, lists milk and soya.

    If anyone has an allergy, read the current ingredients list and allergen information, and check with your guest what’s suitable. The Netherlands Food and Consumer Product Safety Authority explains which allergens must be listed on food labels.

Brands and pack sizes compared

Jumbo

Jumbo lists 600 g packs of chocolate sprinkles in milk chocolate, plain chocolate and duo varieties, as well as other sizes.

  • The three varieties listed have the same net weight, so you can choose your flavour without changing pack size.
  • Check the ingredients for your chosen variety separately.

Kiekeboe

ALDI lists Kiekeboe plain chocolate sprinkles in a 600 g pack.

  • The pack size listed is suitable for repeated use when serving a group.
  • Check the label on the pack you buy for ingredients and allergen information.

De Ruijter

De Ruijter offers, among other products, 390 g plain chocolate sprinkles; the product description also mentions using them in baking.

  • This size could suit you if you think you’d use less than 550–600 g.
  • The ingredients list for the plain chocolate variety mentioned includes soya and milk fat. If you have an allergy, check the exact pack.

Venz

Venz describes its 380 g XXL milk chocolate variety as chocolate sprinkles with extra-large pieces.

  • The size of the sprinkles is worth considering if the look of your baked goods matters to you.
  • The product information for this variety lists milk, soya and lactose. At 380 g, the pack is smaller than the larger sizes mentioned.

Lidl

Lidl lists a 550 g XXL pack of plain chocolate sprinkles, marked as available in-store only.

  • This size sits between the 380–390 g branded packs and the 600 g packs mentioned.
  • If ingredients or allergens are a concern, check the current pack in store.

Chocolate sprinkles for larger and smaller gatherings

These Joybuy products include a 600 g pack for repeated use and smaller 380–400 g packs if you’d prefer to keep less in stock. Compare the flavours and check the label on your chosen variety before serving.

g'woon milk chocolate sprinkles with smileys, 600 g

g'woon milk chocolate sprinkles with smileys, 600 g

The 600 g pack could be suitable for several occasions when you serve coffee and cake, as long as you use it all. If anyone has an allergy, check the label on the current pack.

View at Joybuy
De Ruijter plain chocolate sprinkles, 390 g

De Ruijter plain chocolate sprinkles, 390 g

At 390 g, this is a good choice if you want plain chocolate sprinkles but don’t need a 550–600 g pack. If you have an allergy, check the ingredients and allergen information on the current label.

View at Joybuy
Venz milk chocolate sprinkles, 380 g

Venz milk chocolate sprinkles, 380 g

The 380 g pack is a good fit if a smaller amount of milk chocolate sprinkles is enough. If the size of the sprinkles or allergens will affect your choice, check the exact variety and current label.

View at Joybuy
g'woon plain chocolate sprinkles, 400 g

g'woon plain chocolate sprinkles, 400 g

The 400 g pack offers a smaller amount of plain chocolate sprinkles than the larger sizes mentioned. If you’re choosing this variety specifically for cake, check that it’s suitable for your recipe. If you have an allergy, check the current label too.

View at Joybuy

Frequently asked questions

Which pack sizes are big enough for several coffee-and-cake occasions?

The 550 g and 600 g packs are the larger sizes in the shop examples mentioned. Lidl lists 550 g for its XXL plain chocolate sprinkles; ALDI lists 600 g for Kiekeboe plain chocolate, and Jumbo lists 600 g for its milk chocolate, plain chocolate and duo varieties. If you use sprinkles less often, you could also consider 380–400 g.

How should I store an opened pack of chocolate sprinkles?

Follow the storage advice and best-before date on the pack you’ve bought. Venz’s product information says to store in a cool, dry place; seal an opened pack properly.

What should I check if a guest has a food allergy?

Before serving, check the ingredients and allergen information on the current label for the exact variety. The Netherlands Food and Consumer Product Safety Authority explains the mandatory allergen information on food labels. Don’t rely on a flavour name such as plain chocolate or milk chocolate alone.

What does the nutritional information say about a serving of plain chocolate sprinkles?

The Netherlands Nutrition Centre lists 67 kcal, 1.3 g saturated fat and 9.1 g sugars for a 15 g serving of plain chocolate sprinkles. For the nutritional information of the sprinkles you’re buying, check the pack itself; these figures don’t necessarily apply to every variety.