Who is this choice relevant to?

If you use sprinkles regularly

If chocolate sprinkles are often on the table, you’ll want to choose a pack size that suits how much you use. Jumbo, PLUS and ALDI each list 300 g options; compare the pack size and current price per kilo when stocking up.

If you want to avoid spills when serving

A squeeze bottle would offer a different way to dispense sprinkles than pouring them from a pack. Before buying, check which type of packaging you’ll get, and consider any alternative separately if you want to keep using real chocolate sprinkles.

If you check ingredients and allergens

Milk chocolate sprinkles, dark chocolate sprinkles and flavoured varieties have different ingredients. Check the label for the variety you choose if milk, lactose, soya, wheat or cereals containing gluten matter to you.

What should you look for when choosing?

Before stocking up, decide whether you want to stick with chocolate sprinkles and how important it is to dispense them without sprinkling. Then choose a pack size that suits how much you use, and check the ingredients for the specific variety.

What to consider What to check before buying Who should pay particular attention?
Dispensing without sprinkling Check whether the packaging actually has a dispensing opening or is a squeeze bottle; don’t assume this of a box or pack. If I want to serve sprinkles without easily spilling them, the dispensing method is the deciding factor for me. This is the top priority for around 50% of consumers.
Pack size Compare the net contents of 200 g, 240 g or 300 g with how much you use, and check the current price per kilo. If you use sprinkles regularly, you’ll want enough in stock without choosing a larger pack than you need. For roughly 30% of consumers, pack size matters most.
Ingredients and allergens Check the ingredients list and allergen information for each variety on the packaging; also look out for warnings that a product may contain allergens. If I’m looking for a particular mix of ingredients or need to take allergens into account, the variety I choose comes before pack size or ease of dispensing. This is the first consideration for around 20% of consumers.

Common mistakes

  • Expecting a squeeze bottle for regular sprinkles

    The sprinkles on the Albert Heijn, Jumbo, PLUS and ALDI product pages mentioned above are listed as a box or pack. That type of packaging won’t necessarily meet your needs if you want to dispense them without sprinkling.

    Check the product image and packaging description before buying, and also check the packaging you receive.

  • Assuming a vegan label means a product is milk-free

    PLUS labels its 300 g dark chocolate sprinkles as vegan, but also states that the product may contain milk and lactose.

    If you have an allergy, check both the ingredients and the warnings on the packaging of the product you’re buying.

  • Treating a flavoured variety like regular milk or dark chocolate sprinkles

    For Venz Tiger Sprinkles milk and vanilla, Albert Heijn lists milk, lactose, soya, wheat and cereals containing gluten, among other ingredients. So you can’t tell what’s in a product from the brand name alone.

    For each variety, check the flavour description, ingredients and allergen information.

Brands to consider

De Ruijter

PLUS lists De Ruijter milk chocolate sprinkles in a 200 g box and Royaal extra dark in a 240 g box.

  • Two listed pack sizes and different chocolate varieties to compare product by product.
  • The milk chocolate variety listed contains milk, lactose and soya, among other ingredients; check the ingredients and allergens again for any other variety.

Venz

Albert Heijn lists Venz Tiger Sprinkles milk and vanilla in a 200 g pack.

  • A flavoured variety with milk chocolate, vanilla flavour and shapes.
  • According to Albert Heijn, this variety contains milk, lactose, soya, wheat and cereals containing gluten.

PLUS

PLUS lists 300 g dark chocolate sprinkles with a vegan label.

  • The product information gives the pack size and vegan label for this specific variety.
  • The same product page states that the sprinkles may contain milk and lactose; a vegan label isn’t an allergen declaration.

Kiekeboe

ALDI Netherlands lists Kiekeboe chocolate sprinkles in milk and dark varieties, in 300 g packs.

  • The listed pack size makes it easy to compare with other 300 g packs.
  • Check the ingredients and packaging for each variety you choose; milk and dark chocolate don’t necessarily have the same ingredients.

Related Joybuy products

Related products will be available soon.

Frequently asked questions

Should I check allergens again if I’ve bought the same sprinkles before?

Yes. Read the ingredients and allergen information on the packaging of the product you’re actually buying. The Netherlands Food and Consumer Product Safety Authority explains the mandatory allergen information on labels; allergens listed also vary between the varieties of sprinkles discussed here.

How should I store an opened box of chocolate sprinkles?

Follow the storage instructions on the packaging for your variety. For De Ruijter Royaal, PLUS recommends storing it in a cool, dry place and carefully pressing the box closed after use. If you’re stocking up, keep an eye on the use-by date on the packaging too.