Which pack size works best for you?

Large families and brunch hosts

If several people eat the same chocolate sprinkles, a larger pack means fewer packs to put on the table. Jumbo and ALDI both list 600 g varieties, but choose the type of chocolate before buying one pack for everyone.

Breakfast buffet organisers

For a buffet with lots of people, the main thing is whether the amount and flavour you choose will suit the group. Work out how many packs you’ll need and how you want to put them out or hand them round during breakfast.

Hosts considering allergens or individual portions

For guests who need to avoid certain ingredients, the label on the exact variety matters more than the brand name alone. If you want to serve the sprinkles individually, choose individual portions rather than one large pack to share.

What should you consider when choosing?

First decide between one pack to share and individual portions. Then choose the type of chocolate that suits your table and check the label on your chosen variety before serving.

600 g pack

Choose this when: lots of people want the same type of chocolate sprinkles from a shared pack.

Bear in mind: a large pack may not be the best choice if you want to offer different flavours or individual portions.

Branded pack of around 390–400 g

Choose this when: you’re looking for a particular dark, milk or other variety.

Bear in mind: each pack contains less than the 600 g packs listed here.

Individual portions

Choose this when: you want to give each guest their own portion of chocolate sprinkles at an event.

Bear in mind: according to Albert Heijn, De Ruijter Kleintjes contains eight portions, so it isn’t a substitute for one large pack to share.

What to consider What to check when buying Who it matters to
Quantity Compare the amount in each pack with the number of guests and decide whether one type of chocolate will be enough. I don’t want to keep opening a new pack for a large table. Around 36% of consumers prioritise getting enough in each pack.
Flavour and variety Choose from options including dark and milk chocolate; only rely on a stated cocoa content as a feature of the exact variety. If not everyone likes the same thing, I want to choose the type of chocolate carefully. Around 29% of consumers put this choice first.
Ingredients and allergens Read the label on the exact pack, even if you’ve previously bought a different variety from the same brand. For guests who need to avoid certain ingredients, I want to know what’s in the pack before serving it. For around 21% of consumers, checking this is the top priority.
How it’s served Decide whether a shared pack will work for your buffet or whether you need individual portions. At an event, I sometimes want to give everyone their own portion rather than put out a shared pack. That’s the main consideration for around 14% of consumers.

Common mistakes

  • Assuming all varieties from one brand are the same

    Ingredients and allergens can vary between varieties. For example, the product information for the Venz Puur pack reviewed here lists milk and soya.

    Check the ingredients and allergen information on the pack you’re actually serving to guests, rather than relying on a previous purchase.

  • Confusing individual portions with a large pack

    Individual portions make it easy to serve each person separately, but they’re a different way of serving the sprinkles from one shared pack for the whole table.

    First decide how you want guests to have their chocolate sprinkles. Albert Heijn lists eight portions per pack for De Ruijter Kleintjes.

  • Overlooking the label at a buffet

    If chocolate sprinkles are served from a bowl or buffet jar, guests can’t read the original packaging for themselves.

    Keep the pack nearby so you can check the ingredients and allergens in the variety you’re serving.

Brands to consider

De Ruijter

A brand to consider if you’re looking for a particular variety or individual portions as well as regular dark chocolate sprinkles.

  • Albert Heijn lists 390 g dark chocolate sprinkles, Royaal extra dark with at least 43% cocoa solids, and Kleintjes with eight portions.
  • Check the ingredients and allergens for each variety; the De Ruijter name alone doesn’t tell you what’s in the pack you choose.

Venz

A brand to consider if you’re looking for a particular chocolate sprinkles variety for the breakfast table.

  • Jumbo lists Venz Puur in a 400 g pack.
  • The information for this specific dark chocolate variety lists milk and soya; check the label again if you choose another Venz variety.

Jumbo

A supermarket own-brand option if you’re looking for a pack of chocolate sprinkles to share between several people.

  • Jumbo lists milk and dark chocolate sprinkles in 600 g packs.
  • Choose the type of chocolate that suits your guests; a large pack won’t automatically give you variety at the table.

Kiekeboe (ALDI)

An option to consider if you’re looking for a large pack of dark chocolate sprinkles.

  • ALDI Nederland lists Kiekeboe dark chocolate sprinkles in a 600 g pack.
  • Check the pack details and availability in store before planning to serve this variety at breakfast.

Mister Choc (Lidl)

A supermarket option if you’re looking for a 600 g pack of dark chocolate sprinkles.

  • Lidl Nederland lists Mister Choc dark chocolate sprinkles at 600 g per pack.
  • The product page says it’s available in store only, so bear that in mind when planning your shopping.

Products for the breakfast table

This selection of Joybuy products includes chocolate sprinkles in packs of 390–600 g and one 300 g pack of chocolate flakes. First choose the type and format you want, then see which pack size suits your breakfast.

g'woon milk chocolate sprinkles with smiley faces, 600 g

g'woon milk chocolate sprinkles with smiley faces, 600 g

A pack of milk chocolate sprinkles for a breakfast table where several people want the same variety. The pack contains 600 g; check the label for ingredients and allergens before serving to guests.

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Venz milk chocolate sprinkles, 400 g

Venz milk chocolate sprinkles, 400 g

A good choice if you specifically want to serve milk chocolate sprinkles. The pack contains 400 g, so it’s smaller than a 600 g pack; read the label if ingredients or allergens are important for your guests.

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Venz chocolate and vanilla flavour sprinkles, 400 g

Venz chocolate and vanilla flavour sprinkles, 400 g

A variety for anyone who wants to add chocolate and vanilla flavour to the breakfast table. The pack contains 400 g; check the exact ingredients and allergens before serving it to guests.

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De Ruijter dark chocolate sprinkles, 390 g

De Ruijter dark chocolate sprinkles, 390 g

A good choice if you specifically want to serve dark chocolate sprinkles. This pack contains 390 g; check the ingredients and allergens on this pack rather than relying on information for another De Ruijter variety.

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g'woon dark chocolate flakes, 300 g

g'woon dark chocolate flakes, 300 g

An option if you’d like to serve dark chocolate flakes instead of regular chocolate sprinkles. The pack contains 300 g; bear in mind the different shape if you have a particular way of sprinkling or serving them in mind.

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Frequently asked questions

What size pack of chocolate sprinkles should I choose for a big Sunday breakfast?

A 600 g pack is practical if lots of people want the same type. Jumbo and ALDI list packs of this size; choose the number of packs to suit your guests and go for individual portions if you want to serve each person separately.

How should I store leftover chocolate sprinkles?

Follow the instructions on the pack you’ve opened. The Venz product information reviewed here says to store in a cool, dry place; the information for De Ruijter Royaal also says to press the pack closed carefully after use.

Where can I check allergen information before serving chocolate sprinkles to guests?

Check the label on the exact pack before serving the chocolate sprinkles. The Netherlands Food and Consumer Product Safety Authority says that allergen information for prepacked products must appear on the label. Keep the pack by the buffet so you can refer to it.