Who is this choice relevant to?

Families who like to keep chocolate sprinkles in stock

If you use chocolate sprinkles often, compare a pack’s size with how quickly your household gets through it. Jumbo and ALDI also stock 600 g packs.

Fans of dark chocolate sprinkles

If you want to compare different dark chocolate options, the stated cocoa content can be a useful guide. Jumbo’s De Ruijter Specials Intens Puur, in a 200 g pack, states that it contains at least 52% cocoa solids.

Families who read labels carefully

If you’re keeping an eye on sugars, sweeteners or allergens, you’ll need the nutritional information and ingredients list for the exact variant. If you have an allergy, always check the pack you’re buying.

What should you look for when choosing?

First, work out how much chocolate sprinkles your family uses. Then compare the flavour you want and, if you have specific ingredient preferences, check the label of the variant you’ve chosen.

What to consider What to check when buying Who is this important to?
Pack size Check the weight of each pack and choose a size that suits how much your household uses. If we often have chocolate sprinkles on bread, I want a pack that won’t run out straight away. For around 40% of consumers, having enough in stock is the priority.
Flavour and cocoa Check whether it’s milk or dark chocolate sprinkles, and compare the stated cocoa content only for the exact variants. I want to know whether a dark chocolate option suits my household’s taste. Around 30% of consumers prioritise this choice of flavour.
Ingredients and allergens Compare the nutritional information per 100 g and check the ingredients and allergens on the pack. If an ingredient matters to our family, I don’t want to rely on the name on the front of the pack alone. For around 30% of consumers, checking the label comes first.

Common mistakes

  • Assuming a sugar claim also tells you about allergens

    Albert Heijn’s AH Hagelslag melk minder suiker lists milk and lactose. Jumbo’s Céréal Hagelslag Puur carries a warning that excessive consumption may have a laxative effect.

    Check the ingredients, allergens and any warnings on the packaging for the exact variant.

  • Mistaking chocolate sprinkles for a gift box of chocolates

    Chocolate sprinkles are intended as a bread topping or decoration; a box of chocolates is a different type of product.

    If you’re looking for a chocolate gift, search separately for chocolates or a gift box.

Brands to consider

De Ruijter

The range reviewed includes both regular dark chocolate sprinkles in a 390 g pack and Specials Intens Puur in a 200 g pack.

  • Jumbo states that Specials Intens Puur contains at least 52% cocoa solids.
  • The 200 g pack is smaller than the 600 g family packs reviewed.

Venz

A brand to consider if your family is looking at milk or vanilla options as well as dark chocolate sprinkles.

  • The 400 g dark chocolate option shown by Joybuy states that it contains at least 32% cocoa solids.
  • The milk and vanilla mix reviewed lists milk, lactose, soya and wheat; check the label of the variant you choose.

Jumbo

The own-brand range reviewed includes dark, milk and duo chocolate sprinkles, among other options, in 600 g packs.

  • Jumbo states that its 600 g dark chocolate sprinkles contain at least 32% cocoa solids.
  • Check each pack to see which type and ingredients are right for your family.

Albert Heijn

Alongside regular chocolate sprinkles, the own brand offers a milk chocolate option labelled ‘less sugar’.

  • The nutritional information for the 250 g AH Hagelslag melk minder suiker gives you a basis for comparing it per 100 g with other milk chocolate sprinkles.
  • Albert Heijn lists milk and lactose as allergens for this variant.

Kiekeboe (ALDI)

ALDI lists Kiekeboe Hagelslag puur in a 600 g pack.

  • According to ALDI, this variant contains cocoa bearing the Rainforest Alliance seal.
  • Check that your chosen variant is available before visiting the shop.

Mister Choc (Lidl)

Lidl lists Mister Choc Hagelslag puur in a 600 g pack.

  • Its pack size makes it worth comparing with other 600 g packs.
  • According to Lidl, this variant is only available in store; check the label there too.

Chocolate sprinkles at Joybuy

These products offer different types and pack sizes for use as a bread topping or decoration. Choose a size and flavour that suit your household, and if you have specific ingredient preferences, check the label of the exact variant.

g'woon milk chocolate sprinkles with smiley faces, 600 g

g'woon milk chocolate sprinkles with smiley faces, 600 g

A 600 g pack for anyone who wants to use milk chocolate sprinkles with smiley faces. Check the allergens on the packaging if they’re relevant to your family.

View at Joybuy
g'woon dark chocolate sprinkles, 400 g

g'woon dark chocolate sprinkles, 400 g

A dark chocolate option in a 400 g pack for anyone who isn’t looking for milk chocolate sprinkles. If you have allergies, check the label on the pack you buy.

View at Joybuy
Venz chocolate sprinkles and vanilla-flavoured sprinkles, 400 g

Venz chocolate sprinkles and vanilla-flavoured sprinkles, 400 g

For anyone who wants to switch between chocolate and vanilla flavours in one product. The pack contains 400 g; check the ingredients and allergens before buying.

View at Joybuy
Venz milk chocolate sprinkles, 400 g

Venz milk chocolate sprinkles, 400 g

A 400 g pack for anyone looking for milk chocolate sprinkles. If cocoa content is a factor in your choice, check what’s stated on the packaging.

View at Joybuy
De Ruijter Intense Dark chocolate sprinkles, 200 g

De Ruijter Intense Dark chocolate sprinkles, 200 g

A dark chocolate option for anyone looking for a 200 g pack rather than a larger bulk pack. Check the allergens on the packaging if they’re relevant to your family.

View at Joybuy

Frequently asked questions

Can I use chocolate sprinkles as a gift instead of a box of chocolates?

Chocolate sprinkles are a different type of product from chocolates. They’re intended for uses such as topping bread or decorating food; if you’re looking for a box of chocolates, search separately for a gift box.

How do I compare the nutritional information on different packs of chocolate sprinkles?

Compare the values per 100 g for the same type of product. The Netherlands Nutrition Centre recommends this basis because serving sizes can vary between manufacturers; also check the ingredients for the exact variant.

Should I check the allergens on every pack?

Yes. If you have an allergy, check the label on the specific pack. The Netherlands Food and Consumer Product Safety Authority says that allergens must be clearly listed on the labels of pre-packed foods; ingredients vary between chocolate sprinkle variants.

How should I store chocolate sprinkles after buying them?

Follow the storage instructions on the packaging of the chocolate sprinkles you’ve chosen. Seal the pack well after use and follow any storage conditions stated on the label for that variant.