What should you look for?
First, decide whether you need a chocolate-coated biscuit, pieces of chocolate or ingredients for a dessert for Christmas dinner. Then check the allergens and whether the version you want is still available.
| What to consider |
What to check when buying |
Who it matters to |
| Biscuit or chocolate as the base |
Check whether the description says it’s a speculaas biscuit coated in chocolate, or chocolate with pieces of speculaas. |
If I want to serve a coated biscuit, a bar with biscuit crumbs won’t fit the bill; around 40% of consumers prioritise this product format. |
| Allergens |
Check the label of the exact version for allergens and any ‘may contain’ statements. |
If a guest needs to avoid certain ingredients, I want to know what’s in each product before serving it; around 30% of consumers prioritise this check. |
| Serving |
Decide whether you need individual biscuits, pieces of chocolate or speculaas for a dessert layer. |
For something to serve with coffee or a composed dessert, I need a format that suits the presentation; around 20% of consumers give this the highest priority. |
| Availability |
Check shortly before buying whether the specific version is still available. |
If my Christmas dinner plans depend on a particular product, I want to know in good time whether I can buy it; for around 10% of consumers, this is their main concern. |
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Frequently asked questions
Is chocolate with speculaas the same as a speculaas biscuit coated in chocolate?
No. In chocolate with speculaas, chocolate is the base and the speculaas is mixed in. Albert Heijn describes white chocolate with 8% speculaas; Jumbo describes Verkade milk chocolate with 10% biscuit crumbs. If you want a coated biscuit, check that the packaging explicitly describes that format.
Which allergens should I check when serving chocolate speculaas to guests?
Check the allergen information for each specific version you’re serving. The products mentioned from Albert Heijn and Verkade list milk, cereals containing gluten and soya, among other ingredients, and include warnings about the possible presence of nuts. According to the Netherlands Food and Consumer Product Safety Authority, allergen information for prepacked products appears on the label.
Can I use an older product page to plan my Christmas dinner shopping?
Don’t use an older page as confirmation that a product is still available. Albert Heijn’s page for AH Speculaas Met Pure Chocolade says that the product is no longer in the range. Check availability shortly before buying, and read the packaging of the version you actually purchase.
How should I store Verkade Speculaas Melkchocolade until Christmas dinner?
Follow the storage instructions on the packaging of the bar you’ve bought. Jumbo’s product page for Verkade Speculaas Melkchocolade says to store it in a cool, dry, dark place.