Who might find this choice relevant?

Tea drinkers comparing milk and dark chocolate

You like to choose a chocolate flavour to enjoy with tea, but also want to compare the sugar and saturated fat content and check for any mention of milk.

Shoppers with specific dietary preferences

You might be looking for a product labelled vegan, organic or gluten-free. The type of chocolate alone won’t tell you whether a rice cake meets that requirement.

Shoppers who like to keep a pack in the cupboard

You want to know how many rice cakes you’ll get and whether you can reseal and store an opened pack properly.

What should you look for when choosing?

Start with any requirements you have around ingredients or allergens. Then compare the type of chocolate and nutritional information for the specific products that meet your needs.

What to consider What to check when buying Who it matters to
Type of chocolate and allergens Check the ingredients and any statements about milk or possible traces. Don’t rely only on ‘dark’ or ‘milk’ on the front of the pack. If I’m choosing between milk and dark chocolate, I want the flavour to suit my preference and the allergen information to match what I can eat. This is the main consideration for around 31% of consumers.
Nutritional value Compare energy, sugars, saturated fat and fibre per 100 g and per stated serving. If I regularly have a rice cake with tea, I want to know what one serving adds to my diet. Nutritional information is the first thing around 31% of consumers consider.
Specific product labels Look for the vegan, organic or gluten-free label you want on the specific pack, and also read the ingredients and allergen warnings. If I’m looking for a product with a particular label, I can’t base my choice on the colour of the chocolate. A dietary preference is the deciding factor for around 23% of consumers.
Packaging and storage Check the pack size and follow the storage advice. Choose a size you can keep properly sealed once opened. When I buy rice cakes for several tea breaks, I want to stop an opened pack from going soft or stale. Practical storage is the most important consideration for around 15% of consumers.

Common mistakes

  • Assuming dark chocolate is automatically milk-free

    Albert Heijn and Jumbo state that their dark chocolate varieties mentioned here may contain milk. So a dark chocolate flavour is no substitute for checking the allergen information.

    If milk is relevant to your choice, read both the ingredients and any statements about possible traces on the packaging.

  • Assuming a chocolate variety is the same as a plain rice cake

    The chocolate coating changes the nutritional value. Voedingscentrum gives 151 kcal for a large 30 g chocolate rice cake; the value for a specific product and its stated serving may differ.

    Compare the nutritional information for the products you’re considering, both per 100 g and per serving.

  • Not sealing an opened pack properly

    Rice cakes can go soft or stale if they aren’t stored properly.

    Voedingscentrum recommends storing them in a cool, dry, dark place in a well-sealed pack. Follow the instructions on the packaging too.

Brands to consider

Albert Heijn

Albert Heijn sells rice cakes with milk chocolate and dark chocolate, both in 150 g packs.

  • The product information lets you compare the ingredients, allergens, servings and nutritional values of the two varieties.
  • The dark chocolate variety may contain milk. Check the current packaging, as product information can change.

Jumbo

Jumbo lists 150 g milk and dark chocolate varieties, as well as a 100 g organic dark chocolate variety.

  • According to Jumbo, the organic dark chocolate variety contains 60% dark chocolate. The different varieties have different ingredient lists to compare.
  • The dark chocolate varieties mentioned may contain milk. Check the allergen information on each pack to see if it meets your needs.

PLUS

PLUS lists a 150 g pack of rice cakes with milk chocolate.

  • PLUS states that this product contains 60% milk chocolate and has a Nutri-Score of E.
  • The product lists milk and lactose as allergens. A Nutri-Score is no substitute for checking the ingredients and nutritional information.

Goud-Gebakken

ALDI lists Goud-Gebakken rice cakes in milk chocolate, dark chocolate and yoghurt-coated varieties, in 150 g packs.

  • The varieties mentioned give you a choice of coating to enjoy with tea.
  • Check the ingredients and allergens on the packaging of the variety you choose.

Sondey

Lidl lists Sondey organic chocolate rice cakes in varieties with milk chocolate and with milk chocolate and coconut.

  • Choose between milk chocolate with or without coconut.
  • Check the nutritional information and allergens on the packaging before choosing a variety.

A product to enjoy with tea

This Snack a Jacks variety is a chocolate-flavoured snack to enjoy with tea. If you’re specifically looking for a rice cake fully coated in chocolate, check the packaging to see how the chocolate is used in the product.

Snack a Jacks Chocolate Chip Rice Wafers 166 g pack

Snack a Jacks Chocolate Chip Rice Wafers 166 g

An option if you’re looking for a chocolate-flavoured snack to enjoy with tea. The pack contains 166 g. Check the current ingredients and any information about milk, soya and sesame if these matter to you. The name ‘choc chip’ doesn’t tell you how much chocolate coating the rice cakes have.

View at Joybuy

Frequently asked questions

Are dark chocolate rice cakes automatically vegan or milk-free?

No, the type of chocolate alone doesn’t confirm that. Albert Heijn and Jumbo state that their dark chocolate varieties mentioned here may contain milk. For a vegan or milk-free option, check the labels, ingredients and allergen warnings on the current packaging.

How can I tell if a chocolate rice cake is gluten-free?

Look for an explicit gluten-free label on the specific product, rather than relying on rice as an ingredient. PLUS uses this label for the Consenza choco vegan bio variety; check the packaging of the product you buy.

How should I store an opened pack of chocolate rice cakes?

Store the rice cakes in a cool, dry, dark place in a well-sealed pack, as recommended by Voedingscentrum. Also follow the instructions on the packaging and check whether the rice cakes go soft or stale.

Should I still check the packaging when ordering online?

Yes. Use the online product information to compare varieties, but read the packaging before eating the product. Albert Heijn and PLUS state that information such as ingredients and allergens can change.