Commuters who make their sandwiches at home
You want to use chocolate flakes as a topping on a slice of bread or a roll that you make before leaving. For this, flakes are a different choice from a bar that you eat on its own while out and about.
Who are chocolate flakes suitable for?
Shoppers buying for a shared household
You use flakes at home regularly and want a pack size that suits how much your household gets through. The product listings covered here include 200 g, 240 g and 300 g boxes.
Shoppers checking ingredients or allergens
You want to read the ingredients and warnings for the variety you choose. PLUS product listings show that PLUS, De Ruijter and Choca dark chocolate flakes differ in this respect.
What should you look for when choosing?
First decide whether you want to make a sandwich at home or eat something straight away while you’re out. Only then is it worth comparing the pack size and label on the flakes.
| What to consider | What to check before buying | Who should consider this? |
|---|---|---|
| Ready to eat straight away | Check whether the product can be eaten on its own or is intended as a topping for bread. | I want to be able to open something straight away with my coffee; if I’m not making anything at home, loose flakes aren’t what I’m looking for. Around 50% of consumers prioritise being able to eat a product straight away. |
| Pack size | Choose a size that suits how much you use; the flakes covered here come in 200 g, 240 g or 300 g packs. | If we eat bread with flakes at home regularly, I want to choose a box that suits how much we use. Roughly 30% of consumers prioritise a suitable pack size. |
| Ingredients and allergens | Read the ingredients and any allergen warnings on the pack you’ve chosen. | I want to know exactly what’s in this variety, because the flavour name doesn’t tell me which allergens are listed. For around 20% of consumers, checking this is the top priority. |
Common mistakes
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Confusing flakes with a snack bar
The chocolate flakes covered here are loose sprinkles sold in boxes. A box of flakes needs a base, such as bread, while a snack bar is a different type of product.
Before you buy, decide whether you’ll make a sandwich at home or want something you can eat straight from the wrapper while you’re out.
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Assuming ‘dark’ or ‘vegan’ means allergen-free
PLUS’s product page describes its own dark chocolate flakes as vegan, but also says they may contain milk and lactose. According to PLUS, De Ruijter Pure contains soya and may contain milk; Choca lists wheat, cereals containing gluten and soya, and warns that it may contain milk.
Read the ingredients and allergen warnings on the pack for the exact variety you’re buying.
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Assuming online product information never changes
Ingredients and allergen information can change. So a product page you looked at previously is no substitute for the label on the pack you’re actually using.
Check the label again before using the flakes, especially if certain ingredients matter to you.
Brands worth comparing
De Ruijter
De Ruijter sells chocolate flakes as a sandwich topping in a range of flavours and pack sizes.
- PLUS’s listing for De Ruijter Pure Chocolate Flakes 200 g states that they contain at least 32% cocoa solids.
- According to PLUS, this dark variety contains soya and may contain milk; don’t assume the same allergen profile applies to other varieties.
Jumbo
Jumbo sells its own chocolate flakes for use as a sandwich topping, including a 300 g dark variety.
- The listed 300 g box may suit a household that uses flakes regularly.
- A box of loose flakes isn’t an individually wrapped bar to eat straight away while you’re out.
PLUS
PLUS sells its own dark chocolate flakes in a 300 g box.
- The product page gives information about the specific variety, which you can compare with the label.
- Although the page describes this variety as vegan, it also warns that it may contain milk and lactose.
Kiekeboe
Kiekeboe is ALDI’s own brand, which includes milk or dark chocolate flakes in a 300 g pack.
- ALDI’s listing distinguishes between the milk and dark varieties.
- These are also flakes for use as a topping, not individual bars.
Choca
PLUS lists Choca Flakes as loose sprinkles in a 200 g box.
- The 200 g box offers a different pack size from the 300 g varieties mentioned.
- According to PLUS, this variety contains wheat, cereals containing gluten and soya, and may contain milk.
Related Joybuy products
Related products coming soon.
Frequently asked questions
Can I eat flakes as a snack bar with my coffee on the go?
The chocolate flakes in the product listings covered here are loose sprinkles for bread, not individually wrapped bars. Make your sandwich before you leave if you want to take flakes with you; if you want to eat something straight from a wrapper, look for a snack bar instead.
How should I store an opened box of flakes?
Follow the storage instructions on the pack you’ve chosen. Jumbo’s listing for De Ruijter Royaal says to store it in a cool, dry place and gently press the packaging closed after use.
Where can I check the allergens in chocolate flakes?
Check the ingredients and allergen information on the pack for the specific variety. The Netherlands Food and Consumer Product Safety Authority explains that 14 allergens must be listed on the label; the warnings on the product listings mentioned here vary by variety.
Does ‘dark’ or ‘vegan’ mean chocolate flakes can’t contain milk?
No. Those words don’t replace the allergen information on the specific pack. PLUS describes its dark chocolate flakes as vegan, but warns on the same product page that they may contain milk and lactose.